Hobbies: Listening

Profile: 73 y/o Widow to radio dramas.

Baby Boomer
Female Not Employed Interests: Plant
Collections
Priority Good/Service Budget Percentage  

1 Medicine 20 Generic
Dialysis Sessions
2 40  
(weekly)
 Meat/Fish
 Frozen Foods
 Laundry
Detergents
3 Groceries 15
 Dishwashing
Soap
 Shampoo/
Body Wash
4 Electricity 10  

5 Insurance 5  

6 Clothes 5  Not Branded

7 Manicure/Pedicure 5  

Total   100  

Hobbies: Watching
Profile: 58 y/o Married videos on YouTube
Baby Boomer
Male Employed Interests:
Repairing Cars
Priority Good/Service Budget Percentage  
 Diaper
 Milk
1 Groceries 35  Rice
 Biscuits
 Energy Drinks
2 Medicine 10 Generic

3 Electricity 15  

4 Internet 15  

5 Insurance 5  
6 Gasoline 10  

7 Car Repair 10  

Total   100  

Hobbies: Praying
and reading the
Profile: 76 y/o Widow
Baby Boomer bible
Female Not Employed
Interests: Plant
Collections
Priority Good/Service Budget Percentage  

1 Medicine 20 Generic

2 Monthly Check-up 35  
 Rice
 Bread
 Meat/Fish
3 Groceries 20
 Fruit Juice
 Table
Napkins
4 Electricity 10  

5 Water 5  

6 Clothes 5  Branded

7 Haircut 5  

Total   100  

Hobbies: Selling
Profile: 70 y/o Widow Balut
Baby Boomer
Male Not Employed Interests: Church
Server
Priority Good/Service Budget Percentage  
 Rice
 Bread
1 Groceries 50  Coffee/
Creamer
 Eggs
  Meat/Fish
2 Electricity 10  
3 Water 5  
4 Insurance 5  
5 Clothes 5 Not Branded
6 Medicine 20 Generic
7 Haircut 5  
Total   100  

Summary of Data: Baby Boomer

Priority
Participant 1 Participant 2 Participant 3 Participant 4
Number

1 Medicine- 20% Groceries- 35% Medicine- 20% Groceries- 50%

Dialysis Sessions- Monthly Check-

2 Medicine- 10% Electricity- 10%
40% up- 35%

3 Foods- 15% Electricity- 15% Groceries- 20% Water- 5%

4 Electricity- 10% Internet- 15% Electricity- 10% Insurance- 5%

5 Insurance- 5% Insurance- 5% Water- 5% Clothes- 5%

6 Clothes- 5% Gasoline- 10% Clothes- 5% Medicine- 20%

Manicure/ Car Repair-

7 Haircut- 5% Haircut- 5%
Pedicure- 5% 10%