Mahindra & Mahindra

Mahindra & Mahindra Limited (M&M) is an Indian multinational automotive

manufacturing corporation headquartered in Mumbai. It was established in 1945 as Mahindra
& Muhammad and later renamed as Mahindra & Mahindra. Part of the Mahindra Group,
M&M is one of the largest vehicle manufacturers by production in India. Its subsidiary
Mahindra Tractors is the largest manufacturer of tractors in the world by volume It was
ranked 17th on a list of top companies in India by Fortune India 500 in 2018.Its major
competitors in the Indian market include Maruti Suzuki and Tata Motors.

Founder of an organisation

Jagdish Chandra Mahindra commonly referred as J. C. Mahindra (c 1892–1951) was an

Indian industrialist and co-founder of Mahindra & Mahindra in 1945, with Kailash Chandra
Mahindra and Malik Ghulam Mohammed.[1][2] He is the grand-father of Anand Mahindra, the
present Chairman of Mahindra Group.

Kailash Chandra Mahindra, known as K. C. Mahindra (1894–1963), was an Indian

industrialist, who co-founded Mahindra & Mohammed in 1945 which was later renamed as
Mahindra & Mahindra in 1948g

Ceo & Director of an organisation

Anish Shah is the Managing Director and CEO of the Mahindra Group. He joined Mahindra
Group in 2014,as Group President (Strategy). In 2019, he was appointed Deputy Managing
Director and Group CFO, as a part of the transition plan to the CEO role.

Logo & slogan

Quality Certificate and Awards

 Bombay Chamber Good Corporate Citizen Award for 2006–07.]

 Businessworld FICCI-SEDF Corporate Social Responsibility Award 2007.]
 The Brand Trust Report ranked M&M as India's 10th Most Trusted Brand in its India
Study 2014 survey (from 20,000 brands analyzed)
 The Farm Equipment division received the Deming Prize in 2003
 The Farm Equipment division received the Japan Quality Medal in 2007.
 The US based Reputation Institute ranked M&M amongst the top Ten Indian
companies in its 'Global 200: The World's Best Corporate Reputations' list for 2008.
 Bluebytes News rated M&M as India's second Most Reputed Car Company (reported
in their study titled Reputation Benchmark Study) conducted for the Auto (Cars)
Sector in 2012.
 Mahindra won top Corporate Governance and CSR awards at Asiamoney Awards
2016
 Mahindra was named ‘Manufacturing Innovator of the Year’ by TIME India Awards
in 2017.
 The company became the first Carbon Neutral plant facility in 2018.
 In 2018, seven automotive plants of Mahindra & Mahindra (M&M) bagged the
prestigious Japan Institute of Plant Maintenance (JIPM) award.
 Mahindra was named India’s Best Brand by Interbrand in 2019.
 Mahindra & Mahindra was among 2000 largest companies of the world in the Forbes
2000 list
 The company was 23rd on Fortune’s global ‘Change The World’ list 2019.
 Mahindra Automotive was recognised as ‘One of the Most Trusted Brands of India
2021’ by Team Marksmen and CNBC TV18.
Company Turn over per year
Indian automotive manufacturer Mahindra and Mahindra Limited's revenue was over 445
billion Indian rupees in fiscal year 2021. The company's revenue saw a decrease two years
in a roll, mostly due to the impact of the coronavirus pandemic.

Corporate Alliance

Mahindra and Ford Motor Company framed a key collusion. The two organizations will

mutually create and sell Ford items in India, just as Mahindra and Ford items in business

sectors around the globe .The joint proclamation given by the two organizations expressed

that the organization will cooperate for a conclusive period. The organization is esteemed at

1,925 INR. Mahindra will have 51% of the controlling stake while Ford will have the staying

41%.Gromax Agri Equipment Ltd Mahindra Gujarat Tractors restricted) is an

auxiliary of Mahindra and Mahindra Ltd. As a piece of re-established procedure, Gromax

propelled its new tractor brand-Trakstar. It ended up being a tremendous achievement.

Mahindra has the greater part of the offers in the residential tractor market and Trakstar is a

significant explanation for the achievement.Ford Motors is destined to stop autonomous

activity in India. It formed a vital union with Mahindra and Mahindra and will have 49% of

the all out stake. Under this partnership, Ford items will be created and advertised in India

and furthermore trade elements to Ford elements all inclusive. The coalition should be

operational by mid-2020.
Organisational Quality Statement

Vision and Mission Statements:

Mahindra and Mahindra:  Mahindra and Mahindra main vision is “to empower the
Nation
through education”.The mission of Mahindra and Mahindra can be encapsulated in the
words
given below:
“ “ Educated, skilled and able women and men are a country’s true strength. We aspire to see
Children who are purposefully engaged, youth that is constructively employed and a society
that provides equal opportunities to people with different abilities ” ”