What do you understand from retail crowding?

Where have you experienced retail crowding?

What factors according to u can lead to retail crowding?

Physical Aspects –

1. Layout –
• How does layout(ceiling height, floors ) of superstore effect your decision making in
a crowded store.
2. Product placement
• Do you think placement of product lead to crowding and effect your decision making
and why?
3. Ambience
• How does ambience (music,cleanliness, Aesthetics etc) of retail store effect your
perception about crowding ?

People-

1. Customer
• Mood
How do you think your mood effect your buying decision?
• Time
Q- How does time spent in que influences your decision making?
Q- How does distance of retail store from your location effect your decision making?
(situation- If your regular retail store closest to your house is crowded then how far
are you willing to go to make your purchases)?
• Relationship with the employee
How Does your relationship with the employee at the store affect your perception
to shop at a crowded store?
• Type of Crowd?
How Does your preference change with the kind of the crowding (human/spatial)
• Type of payment –
How Does type of payment cause retail crowding and effect customer behaviour?
Would you buy from a store which does not have UPI or debit card option and why?
• Previous Buying experience-
How does previous buying experience effect your revisiting factor ?( last time store
was crowded) situation.
2. Employee
• How do you think mood of the employee effect your buying decision?
• What factors do you think can lead to less effective performance of the employee
ultimately leading to poor customer experience and retail crowding?( training of
employee etc)