Chapter 4 Product and Service

a. Product and Service

When talking about food brands in the Philippines, Century Pacific Food, Inc. products is a
popular choice. CNPF is the leading food manufacturer in the Philippines and it was able to
redefine the landscape of shelf-stable food products by being able to combine both convenience
and nutrition in each and every product they produce, be it seafood, meat, or plant based. CNPF
is the home of many popular food brands such as 555 marine products, Century Tuna, Argentina
canned and frozen meat, Birch Tree powdered milk, Coco Mama coconut milk, and Angel
canned milk. These are only a few of the well known brands that CNPF was able to produce. In
fact, CNPF has gone beyond the Philippines as their products are also available in thousands of
overseas outlets and retail chains across 80 countries. CNPF’s food brands are made available
abroad by multinational retailers such as Carrefour and Giant, Walmart, Dairy Farm, Safeway
and Albertsons, and Woolworths and Coles. With this said, majority of CNPF’s products are
mainly sold in the Philippines. The brand continues to strive to deliver good quality and good
tasting products through sustainable practices.

As per the Century Pacific Food, Inc. website, the company divides their product both by brand
and product category. 19 brands are under CNPF namely, (1) 555, (2) Blue Bay Tuna, (3)
Century, (4) Century Tuna, (5) Fresca Tuna, (6) Lucky 7, (7) Argentina, (8) Hunts, (9) Swift
premium, (10) Wow, (11) Shanghai, (12) Angel, (13) Birch Tree Fortified, (14) Birch Tree full
cream, (15) Choco Hero, (16) Home Pride, (17) Coco Mama, (18) Vita Coco, and (19) unMEAT.
The brand products are divided into 5 categories: marine, meat, milk and mixes, coconut, and
plant based.

Product Category: Number of Items:

Marine 65
Meat 33
Milk & Mixes 12
Coconut 2
Plant Based 3
Century Pacific Food, Inc. Featured Products as per the website:
NOTE: This is not the entire product list of CNPF.

555 TUNA

555 Tuna is inspired by Filipino

favorites usually made with pork or
chicken meat but instead, tuna was
used. Also available in flakes in oil.

Available in 110g and 155g

555 SARDINES

555 Sardines is sardines in can with

variations of flavor such as fried,
bistek, Spanish, tausi, and plain.

Available in 155g and 425g

555 SPANISH STYLE SARDINES

555 spanish style sardines is slow-

cooked sardines in oil with spices to
achieve the distinct Spanish flavor.

Available in 155g
555 PREMIUM BOTTLED
SARDINES

Spanish style sardines in bottle.

Available in 230g

555 SQUID

This is an in can adobong posit made

with original sauce and quality squid.

Available in 155g

555 CARNE NORTE

555 Carne Norte is made with corned

beef and is a good source of protein at
an affordable price.

Available in 100g, 150g, 175g and

260g

555 MEAT LOAF

Classic meat load made with pork

meat. Also available in beef.

Available in 150g
BLUE BAY TUNA

Blue bay tuna is tuna flakes that are

available in variety of pinoy flavors
such as caldereta, mechado, and adobo.
It is also available in flakes in oil.

Available in 155 grams.

CENTURY BANGUS

Bangus Belly Fillets seasoned, spiced

and cooked to perfection.

Available in Vegetable oil, Spicy

Spanish or Savory Tausi at 184g.

CENTURY PINK SALMON

Salmon in a can rich in Omega 3.

Salmon is imported from Alaska to
ensure premium quality.

Available in 150g.

CENTURY TUNA FLAKES

Canned tuna in oil. Available in

vegetable oil, hot & spicy, brine and
with calamansi.

Available in 95g, 125g, 155g, 180g,

and 420g
CENTURY TUNA RED LABEL

Tuna chunks in water. Also available

in vegetable oil and Spanish style.

Available in 184g.

CENTURY TUNA FLAKES

VARIANTS

Filipino dishes made with tuna flakes

instead of pork, beef, and pork.
Available in afritada, caldereta,
mechado, and adobo.

Available in 155g

CENTURY CHUNKY CORNED

TUNA
Tuna chunks in oil seasones with
smoky flavors to achieve the corned-
beef taste. Also available in chili and
sisig.

Available in 85g, 100g, 175g, 180g,

and 380g
FRESCA TUNA

Pinoy favorites made with tuna flakes.

Available in adobo, mechado,
caldereta, afritada, and lechon paksiw.

Available in 175g.

FRESCA TUNA FLAKES

Tuna flakes in oil. Available in oil and

spicy.

Available in 175g

FRESCA CORNED TUNA

Corned tuna in can. Also available in

spicy

Available in 95g and 150g.

ARGENTINA READY-TO-USE
GINILING

This is ready to use ground pork. Made

with 100% pork and no preservatives.

Available in 1/4 Kilo and 1 Guhit.

ARGENTINA CORNED CHICKEN

Ready to use corned chicken made

with chicken breast cooked with its
own broth and other spices.

Argentina Corned Chicken is available

in two flavors: regular and spicy in
100g or 150g.

ARGENTINA CORNED BEEF

Corned beef in can. Fortified with

nutrients such as zinc and iron for
immune system boost.

Available in 100g, 150g, 175g, 260g

and 1.8 Kg

ARGENTINA MEAT LOAF

Considered to be the no.1 meat loaf

brand in the Philippines. This product
is meat loaf in a can seasones with kid-
friendly spices.

Available in 100g, 150g, 170g and

250g. Tocino variant available in 170g
ARGENTINA CHINESE-STYLE
PORK LUNCHEON MEAT

Argentina Chinese-Style Pork

Luncheon Meat is made from a blend
of tender meats seasoned with salt and
select spices.

Available in 375g

ARGENTINA SAUSAGE

Fiesta sausage and Vienna sausage are

sausage in a can submerged in its own
broth.

Available in 175g and 260g

ARGENTINA LIVER SPREAD

Liver spread in can.

Available in 85g and 260g

ARGENTINA
SISIG

Argentina sisig made with real pork.

Available in 150g
HUNT`S PORK & BEANS

Hunt’s is the #1 brand of Pork &

Beans in the Philippines. It is made
from high quality Great Northern
Beans and real pork bits covered in
rich, thick, sweet tomato sauce.

Available in canned 175g, 230g, 390g,

and pouch in 100g and 230g.

HUNT`S BAKED BEANS

Vegetarian variant on Hunt’s pork and

beans.

Available in 175g and 230g.

HUNT`S SPAGHETTI SAUCE

Hunt’s Spaghetti Sauces caters to a

wide range of taste preferences of
Filipinos – from its bestselling
Parmesan Cheese variant, to its
premium Tomato Basil variant with
fragrant Italian herbs to a meaty,
cheesy Pinoy Party variant.

Available in 250g and 1kg

HUNT`S TOMATO PASTE

Hunt’s Tomato Paste is made with

100% fresh tomatoes.

Available in 150g.
LUCKY 7 CARNE NORTE

Lucky 7 Carne Norte is an affordable

corned beef in a can.

Available in 100g, 150g, 210g and

260g

LUCKY 7 BEEF AND MEAT

LOAF

Lucky 7 beef loaf is a meat loaf in can

made with beef and other spices.

Available in 150g

LUCKY 7 SARDINES

Sardines rich in special-blend tomato

sauce at an affordable price.

Available in 155g

SWIFT PREMIUM CORNED

BEEF

Slow cooked corned beef in can.

Available in 380g EOE can.

WOW ULAM

Pinoy favorites made with freshly

made meat sausages

Available in 155g.

SHANGHAI LUNCHEON MEAT

Shanghai Luncheon Meat adds more

excitement to the luncheon meat
category with its meatier and improved
formulation.

Available in 375g

ANGEL EVAPORATED FILLED

MILK

Evaporated milk in can.

Available in 410ml

ANGEL EVAPORATED LIQUID

CREAMER

Liquid creamer in can.

Available in 365ml, and 410ml to suit
different occasions.
ANGEL CONDENSADA

Condensed milk in can.

Available in 380g

BIRCH TREE FORTIFIED

Birch Tree Fortified Powdered Milk

Drink has immunity support nutrients –
Vitamin C, Zinc, and Iron.

Available in 33g, 150g, 300g, 700g,

1kg, and 2kg.

BIRCH TREE FORTIFIED ADULT

BOOST

Birch Tree Fortified Adult Boost is a

powdered milk drink boosted with
adult-level Immunity support nutrients
such as Vitamin C, Zinc, and Iron plus
Energy Metabolism Support Nutrients
ideal for 19 years old and above.

Available in 33g, 300g, 600g, and 1kg.

BIRCH TREE FULL CREAM

MILK POWDER

Birch Tree Full Cream is made from

100% pure cow’s milk with no added
sugar, no added preservatives. Enjoy
100% of milk’s taste and creaminess
and get 100% of milk’s nutrients!

Available in 80g, 150g, 300g, 700g,

1.8kg, and 2.5kg
CHOCO HERO Powdered Choco
Malt Milk Drink

Choco malt milk drink for kids.

Available in 24g, 200g and 600g.

HOME PRIDE SINIGANG SA

SAMPALOK

Sinigang mix made with real tamarind,

onion, and tomatoes.

Available in 10g and 20g

VITA COCO COCONUT WATER

Ready to drink coconut water.

Available in 330mL, 500mL, and 1L

tetra pack. Also available in 500mL
bottle.

unMEAT MEAT-FREE BURGER

PATTIES

Burger patties completely made meat-

free.

Available in 226g
unMEAT MEAT-FREE GINILING

Ground meat substitute completely

made meat-free.

Available in 200g.

unMEAT MEAT-FREE NUGGETS

Nuggets completely made meat-free.

Available in 200g.