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Mengenal Industri IP
Ivan Chen
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IVAN CHEN is the CEO of Anantarupa


Studios and President of CAKRA
Association, who is actively mentoring
startup community and as resource person
for several ministries of Republic of
Indonesia. His specialty is in Creative
Industry, which has different in nature and
goals as Industrial/Tech Iteration
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Johan S. Tandanu
CAKRA Honorary Advisor
Secretary General of APMI
COMPANY PROFILE 2019 5
COMPANY PROFILE 2019 6
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QUEEN’S LEAGUE 9
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S TU D Y C A S E : L O K A P A LA
INVESTOR PEF, VC, Konsorsium,
Sponsors (BRANDS)

INVESTOR

VISUAL ANIMATION
DEVELOPMENT / MOVIE

MUSIC PUBLISHER

ESPORT GAME: TOYS

COMIC
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S TU D Y C A S E : L O K A P A LA

CAKRA National eSport


initiatives with Dennis
Adhiswara, CEO of Caravan
Studio, Elwin Hendrijanto(Piano
brothers), COO of Anantarupa
Studios, Founder of Ragasukma
Studio and CEO of Kratoon
Channel
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LOKAPALA FOR PON XX


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LOKAPALA FOR PIALA PRESIDEN 2021


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JAKARTA METAVERSE By Komisi Ekraf Jakarta


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WHAT IS IP (CONTENT) INDUSTRY?


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Toys
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INDUSTRI KRIYA VS INDUSTRI KREATIF


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INDUSTRI KREATIF di Jepang


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INDUSTRI KREATIF di Jepang


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IP Licensing Business
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INDUSTRI KREATIF di Korea (Hallyu)


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GAME MARKET OVERVIEW


&
CHALLENGES
ESPORTS AND GAME DURING PANDEMIC
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GLOBAL GAME MARKET
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Esports is just a tip of an iceberg, a game industry iceberg


MAJOR CREATIVE SECTORS
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GAME MARKET – ESPORTS GAME MARKET

Nilai ekspor game Korea


setara dengan 11 kali lipat
Kpop atau 100 kali lipat
industri film korea.

Bulan Mei 2020 pemerintah


Korea mendorong industri
game lokal sebagai ujung
tombak ekspor nasional

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ESPORTS GAME MARKET
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• In SEA region, Indonesia is the largest and fastest growing


More than 1/3 of Indonesia market
population play mobile games
• MOBA has the highest demand for esports game, but there
are only few titles available and no local/regional game.
Growth of Indonesian Mobile Gamer
(in Million)

120
100
100

80 MOBA
60 FPS
60 50
RTS

40 zzzzzzz Other

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0
2016-2017 2017-2018 2018-2019 2019-2020
According to a report entitled “The Power of Mobile Gaming in
Indonesia (2018)” by POKKT
CHALLENGES
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Bytedance(TikTok) Mengakuisisi Moonton(Mobile Legend) 60 Trilyun
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Biaya Pembuatan Game


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Biaya Pembuatan Game


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Biaya Pembuatan Game


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Tidak Semua Game Setara


IP (CONTENT) INDUSTRY
INVESTMENT

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S TU D Y C A S E : L O K A P A LA 47

INVESTOR PEF, VC, Konsorsium,


Sponsors (BRANDS)

INVESTOR

VISUAL ANIMATION
DEVELOPMENT / MOVIE

MUSIC PUBLISHER

ESPORT GAME: TOYS

COMIC
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Game Development Overview


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Game Development Production Team


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Game Development Pipeline


LET’S GROW
TOGETHER!
IVAN CHEN
ivan@anantarupa.com

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