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2. Discuss the basic perceptual processes and common perceptual errors and discuss
how it affects OB.
Perception is simply defined as how a person sees the world around them and how they
interpret that information. It's a subconscious thing that the mind does and is contingent on
your ability to pay attention to your surroundings and your existing knowledge. 1 The mind
will occasionally filter information out, which is why you don't notice every single thing
around you; it would be a complete information overload otherwise.
In organizational behavior and business, perception often helps shape a person's personality
and how they act in certain situations. These can affect how they respond to certain things-
like stressful situations-their performance at tasks, and even their creativity. 2 For
management, paying attention to personality traits in employees can help them determine
the person's work ethic and strengths. That is, if the manager's perception is not hindered in
some ways. Below are the perceptual processes.
1. Selection
Selecting is the first part of the perception process, in which we focus our attention on
certain incoming sensory information. In selection, we choose stimuli that attract our
attention.
We focus on the ones that stand out to our senses (sight, sound, smell, taste, and touch).
We take information through all five of our senses, but our perceptual field includes so many
stimuli that it is impossible for our brains to process and make sense of it all.
2. Organization
Organizing is the second part of the perception process, in which we sort and categorize
information that we perceive based on innate and learned cognitive patterns.
Three ways we sort things into patterns are by using proximity, similarity, and difference
3. Interpretation
After we have attended to a stimulus, and our brains have received and organized the
information, we interpret it in a way that makes sense using our existing information about
the world Interpretation simply means that we take the information that we have sensed
and organized and turn it into something that we can categorize to understand better and
react to the world around us.
A perceptual error is the inability to judge humans, things or situations fairly and accurately.
2.Halo Effect-We misjudge people by concentrating on one single behavior or trait. It has
deep impact and give inaccurate result most of the time.
4. Impression-We all know the term "first impression is the last impression" and we apply
that too.
5. Recency effect- when the most recent information influences our judgement, even though
we have a whole lot of other information of the person.
3. How learning takes place in organization and outline basic learning models that
influence OB.
Learning
Learning is any permanent change in behavior that occurs as a result of experience. There
are a few different learning theories that apply in the employment context. Let’s take a look
at social learning. People can learn through observation and respond to how they perceive
and define consequences, not necessarily by consequences to themselves. For instance, an
employee might learn that it is unacceptable to dress informally for meetings with
customers in the office because a co-worker was warned not to wear an informal outfit
during such a meeting.
Additionally, shaping systematically reinforces each successive step that moves an individual
closer to a desired response. There are four ways to shape behavior:
Nature of Learning
Nature of learning means the characteristic features of learning. Learning involves change; it
may or may not guarantee improvement. It should be permanent in nature, that is learning is
for lifelong.
The change in behavior is the result of experience, practice and training. Learning is
reflected through behavior.
Learning is based upon some key factors that decide what changes will be caused by this
experience. The key elements or the major factors that affect learning are motivation,
practice, environment, and mental group.
Coming back to these factors let us have a look on these factors −
Motivation − The encouragement, the support one gets to complete a task, to
achieve a goal is known as motivation. It is a very important aspect of learning as it
acts gives us a positive energy to complete a task. Example − The coach motivated
the players to win the match.
Practice − We all know that ”Practice makes us perfect”. In order to be a
perfectionist or at least complete the task, it is very important to practice what we
have learnt. Example − We can be a programmer only when we execute the codes we
have written.
Environment − We learn from our surrounding, we learn from the people around us.
They are of two types of environment – internal and external. Example − A child when
at home learns from the family which is an internal environment, but when sent to
school it is an external environment.
Mental group − It describes our thinking by the group of people we chose to hang out
with. In simple words, we make a group of those people with whom we connect. It
can be for a social cause where people with the same mentality work in the same
direction. Example − A group of readers, travel
These are the main factors that influence what a person learns, these are the root level for
our behavior and everything we do is connected to what we learn.
Learning can be understood clearly with the help of some theories that will explain our
behavior. Some of the remarkable theories are −
In other words, it posits that behavior that leads to positive or pleasurable outcomes tends
to be repeated, whereas behavior that leads to negative outcomes or punishment tends to
be avoided. In this manner, individuals learn appropriate, acceptable responses to their
environment. If we repeatedly dock the pay of an employee who is habitually tardy, we
would expect that employee to learn to arrive early enough to receive a full day’s pay.
A basic operant model of learning is presented in Exhibit 4.2. There are three important
concepts of this model:
Habit. A habit is the experienced bond or connection between stimulus and response. For
example, if a person learns over time that eating satisfies hunger, a strong stimulus-
response (hunger-eating) bond will develop. Habits thus determine the behaviors, or
courses of action, we choose.
In many cases, prior learning can increase the ability to learn new materials or tasks by
providing needed background or foundation materials. It is easier to learn if addition has
been mastered. These beneficial effects of prior learning on present learning tend to be
greatest when the prior tasks and the present tasks exhibit similar stimulus-response.
These are the effects or influences of motivation in perceptual processes and learning in the
organization.
Every concern requires physical, financial and human resources to accomplish the
goals. It is through motivation that the human resources can be utilized by making
full use of it. This can be done by building willingness in employees to work. This will
help the enterprise in securing best possible utilization of resources.
The level of a subordinate or employee does not only depend upon his qualifications
and abilities. For getting best of his work performance, the gap between ability and
willingness has to be filled which helps in improving the level of performance of
subordinates. This will result into-
a. Increase in productivity,
b. Reducing cost of operations, and
c. Improving overall efficiency.
3. Leads to achievement of organizational goals
The goals of an enterprise can be achieved only when the following factors take
place:
In order to build a cordial, friendly atmosphere in a concern, the above steps should
be taken by a manager. This would help in:
Stability of workforce is very important from the point of view of reputation and
goodwill of a concern. The employees can remain loyal to the enterprise only when
they have a feeling of participation in the management. The skills and efficiency of
employees will always be of advantage to employees as well as employees. This will
lead to a good public image in the market which will attract competent and qualified
people into a concern. As it is said, “Old is gold” which suffices with the role of
motivation here, the older the people, more the experience and their adjustment into
a concern which can be of benefit to the enterprise.
From the above discussion, we can say that motivation is an internal feeling which can be
understood only by manager since he is in close contact with the employees.
Needs, wants and desires are inter-related and they are the driving force to act. These needs
can be understood by the manager and he can frame motivation plans accordingly. We can
say that motivation therefore is a continuous process since motivation process is based on
needs which are unlimited. The process has to be continued throughout.
1. The more motivated the employees are, the more empowered the team is.
2. The more is the team work and individual employee contribution, more profitable
and successful is the business.
3. During period of amendments, there will be more adaptability and creativity.
4. Motivation will lead to an optimistic and challenging attitude at work place.