Oral Communication in

Context
Quarter 1 – Module 2:
Communication Models

Presented by: Group 1

 Communication
Models

LINEAR TRANSACTIONAL
INTERACTIVE
COMMUNICATION MODEL

Shannon- Schramm Transactional

Weaver Model Model
Communication
Model
Linear Communication
Model

➢ One way process

of communication.
 SHANNON - WEAVER MODEL

Considered as the mother of

all communication models.

SOURCE TRANSMITTER CHANNEL RECIEVER DESTINATION

MESSAGE SIGNAL PERCIEVED MESSAGE
SIGNAL

NOISE
Example of Linear Communication Model
The Interactive Model of Communication

Psychological Context

NOISE

Message/Feedback Channel
Sender/Receiver Sender/Receiver

Physical Context
 These are the Six Elements of
Interactive Model of Communication

➢ Sender
➢ The message sent
➢ The receiver
➢ Process of encoding
➢ The feedback provided and sent back by
the receiver as response
➢ Process of decoding
The Interactive Model of Communication

➢Two-way
process of
communication.
 SCHRAMM MODEL

➢ SCHRAMM (1954) visualized

the process of communication
as an exchange of thoughts
and ideas taking place both
ways from sender to receiver
vice-versa.
 Let us extract Yana and Althea’s conversation.

2.) Yeah!, every

1.) Althea, have you episodes are so
seen the latest upload thrilling! But some
anime? It is trending episode aren’t
in social media right 3.) I can’t
posted yet.
now! wait for
the next
episode to
be posted!
 Transactional Model of Communication
Noise
Noise Noise

Rachel’s Phoebe’s
Environment Environment

FEEDBACK FEEDBACK
Rachel Phoebe
(Communicator) Responds Decodes/ (Communicator)
sends and /Decodes MESSAGES Responds sends and
receives receives
Channel(s) Channel(s)

Noise Noise
Transactional Model of Communication

➢The transactional model

is a circular process of
communication.