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Chapter Two
Chapter Two
(MBA)
Introduction
In research processes, the first step happens to be identifying and properly defining a
research problem. The researcher first must find any social, economic, business problem
and formulate it into research problem.
The importance of the subject, the qualification and the training of researcher, the
cost, the time factor are the few points that must be considered in selecting a
problem.
Problem-Definition (Problem Statement)
A problem definition indicates a specific managerial decision area to be clarified or
problem to be solved. A problem statement is the description of an issue currently
existing which needs to be addressed. It provides the context for the research study and
generates the questions which the research aims to answer. The statement of the
problem is the focal point of any research. A good problem statement is just one
sentence (with several paragraphs of elaboration).
The problem statement is therefore the axis, which the whole research revolves around,
because it explains in short the aim of the research. The statement of the problem
involves the demarcation and formulation of the problem, i.e., who/what, where,
when, why.
What are key components of the statement problem?
Problem statements often have three elements:
1. The problem itself, stated clearly and with enough detail to establish why it is
important
2. The method of solving the problem, often stated as a claim or a working thesis
3. The purpose, statement of objective and scope of the project being proposed.
These elements should be brief so that the reader can get the idea easily.
Criteria for Research Problem Statements:
o The statement of the problem should clearly indicate what is to be investigated.
o The actual statement may be in a declarative or in a question form.
o The statement should indicate the variables of interest and the specific
relationship between the variables that are to be studied
Defining the Problem (self-reading)
Defining the research problem is crucial and very hard part of a research process. It is crucial
because, the problem identified will provide us with the topic of the designed research and the
objective of the research. It is the most difficult and hard part of the research study because;
there is a cause and effect issue. It is commonly difficult to distinguish effect of a problem from
the cause of the problem. The researcher should be certain that the problem identified is a cause
but not an effect. There is a common say in research that “The problem clearly stated is a
problem half solved”. This signifies the importance of properly defining the problem. A proper
definition of research problem will enable the researcher to find answers to question such as
What kind of data and information are relevant and needed to be studied?
What relationship is to be explored among variables?
What technique has to be used to collect and analyze data? And so forth
Therefore, defining a research problem properly is a prerequisite for any study and a very
important step. Even it is more essential than its solution.
Techniques involved in defining a problem
The research problem should be defined in a systematic manner. The technique involved in
defining a research problem has a number of steps, which should be under taken one after
another.
i. Statement of problem in a general way: First of all the problem should be stated in a broad
general way keeping with some practical, scientific and intellectual interest. For that
purpose the researcher must immerse him completely in the subject matter, which he
wishes to pose a problem.
In social science it is advisable to do some field observation and / or preliminary survey (pilot
survey). Then the researcher can himself state the problem or can seek guidance of the subject
expert.
ii. Understanding the nature of the problem: the next step is to understand clearly the nature and
the origin of the problem. The best way of understanding the problem is:
To discuss with those who first raised the problem in order to know how the
problem originally come in view.
To discuss it with those who have a good knowledge of the problem concerned or
similar other problem.
iii. Survey the available literature. All available literature concerning the problem must be
studied and examined before defining research problem. This means the researcher must
be familiar with:
The relevant theory in the area. Theory has got the following role in overall research
studies
Theory provides patterns of the interpretation of data
It links on study with the other
It supplies frameworks within which concepts and variables acquire
special significance.
It allows us interpret the large meaning of our findings for ourselves and
others
Reports and records and other literature in the concerned area
Rearview research works undertaken on related problem. This is important
especially to learn what data and other material have been used and are available for
operational purpose
Knowledge about these all will help the researcher to narrow the problem down himself.
Generally, survey literature will enable researcher to know
If there are certain gap in the theory
Whether the existing theory applicable to the problem and consistent
with each other.
Whether the findings of the research do or do not follow a pattern
consistent with the theoretical expectation.
Study on a related problem is also useful for indicating the type of
difficulty that may be encountered in the present study.
iv. Developing ideas through discussion: Discussion on a problem produces useful
information. Various new ideas can be discovered and developed through it. The
researcher should discuss his problem with colleagues and others who have enough
experience in the same area. Such practice is called „experience survey”
Peoples with rich experience are in a position to show the researcher different aspects of his
proposed study and their advice and comments are usually of high values.
v. Rephrasing the research problem (reformulation of the problem): Finally the researcher at this
stage should be able to reformulate the problem that has been stated in broad and general
way in to working proposition. The researcher should narrow and break down the problem
into its components variables and relationship. That is, problem should be expressed as:
The converse of a variable is a constant. A constant is something that does not change.
Constants are not useful in addressing research questions. Since constants don‟t change,
management isn‟t very interested in hearing the key to the problem is something that
won‟t or can‟t be changed.
Types of Variables
1. Quantitative vs. Qualitative variables
2.2.4 State the research questions and/or research Hypotheses, and research objectives
Both manager and researchers expect problem definition efforts to result in statements
of research questions and research objectives
Research questions
A research question is the researcher‟s translation of the business problem into a
specific need for inquiry. These research questions assume two forms: a central question
and associated sub questions. The central question is a statement of the question being
examined in the study in its most general form. A researcher asks one or two central
questions followed by no more than five to seven sub questions. Several sub questions
follow each general central question and the sub question narrow the focus of the study
but leave open the questioning.
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Adapted from compiled materials by Solomon Alemu (PhD) and Habtie A. (MBA)
o Begin the research questions with the words “what” or “how” to convey an open
and emerging design. “Why” suggests cause and effect, an approach consistent
with quantitative research.
o Focus on a single phenomenon or concept.
o Use exploratory verbs that convey the language of emerging design of research.
These verbs tell the reader that the study will
- Discover (e.g., grounded theory)
-Seek to understand (e.g., ethnography)
- Explore a process (e.g., case study)
- Describe the experiences (e.g., phenomenology)
-Report the stories (e.g., narrative research)
o Use no directional language. Delete words that suggest or infer a quantitative
study, words with a directional orientation such as “affect,” “influence,”
“impact,” “determine,” “cause,” and “relate.”
o Expect the research questions to evolve and to change during the study in a
manner consistent with the assumptions of an emerging design
o Use open-ended questions without reference to the literature or theory unless
otherwise indicated by a qualitative strategy of inquiry.
Hypothesis
Hypothesis form is employed when the state of the existing knowledge and theory
permits formulation of reasonable prediction about the relationship among variables.
The word hypothesis is a compound of two words, “hypo” and “thesis”. Hypo means,
under or below and thesis means a reasoned theory or rational viewpoint. Thus,
hypothesis would mean a theory, which is not fully reasoned.
Hypotheses are a set of suggested tentative solution of a research problem, which can
be or may not be a real solution.
Research hypothesis differs from research question in that, hypothesis both indicate the
question in testable form and predict the nature of the answer. Hypothesis proposes a
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Adapted from compiled materials by Solomon Alemu (PhD) and Habtie A. (MBA)
Importance of Hypothesis
A well-grounded hypothesis provides the following advantages
Represents specific objective, which determine the nature of the data needed to
test the proposition
Offer basis for selecting the sample, the research procedure, and the statistical
analysis needed.
Keeps the study restricted in scope thereby preventing it from becoming too
broad
Sets a framework for reporting the conclusion of the study.
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Adapted from compiled materials by Solomon Alemu (PhD) and Habtie A. (MBA)
Hypothesis: 1
Hypothesis: 2.
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Adapted from compiled materials by Solomon Alemu (PhD) and Habtie A. (MBA)
The result of the hypothesis test is the substance of our conclusion and expressed as
generalization.
Research Objectives
The research objective is the researcher‟s version of the business problem. Once the
research question and /or hypotheses have been stated, the research objectives are
derived. These objectives explain the purpose of research in measurable terms and
define standard of what the research should accomplish.
In some instances the business problem and the research objectives are the same.
Objectives specify the information needed to make a decision.
The number of research objectives should be limited to a manageable quantity.
Statement of the business problem influences the research objectives. The specific
objectives, in turn, are the basis for the research design.
Unit of analysis (UOA) indicates what or who should provide the data and at what
level of aggregation. Researchers specify whether an investigation will collect data
about individuals (such as customers, employees, and owners), households (families,
extended families, and so forth), organizations (businesses and business units),
departments (sales, finance, and so forth), geographical areas, or objects (products,
advertisements, and so forth). Our research questions determine the unit of analysis.
Examples
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Adapted from compiled materials by Solomon Alemu (PhD) and Habtie A. (MBA)
o The chief financial officer of a manufacturing firm wants to know how many of the
staff would be interested in attending a 3-day seminar on making appropriate
investment decisions. For this purpose, data will be collected from each individual
staff member and the unit of analysis is the individual
o In studies of home buying the husband/wife dyad typically is the unit of analysis
rather than the individual because many purchase decisions are made jointly by
husband and wife.
o In studies of organizational behaviour (group level), cross-functional teams rather
than individual employees may be selected as the unit of analysis.
o Proctor and Gamble wants to see which of its various divisions (soap, paper, oil, etc)
have made profits of over 12% during the current year. Here, the profits each of the
divisions will be examined and the information aggregated across the various
geographical units of the division. Hence the unit of analysis will be the divisions.
o An employment analyst wants to see the proportion of the workforce employed by
the health care, utilities, transportation and manufacturing industries. Thus the unit
of analysis, in this scenario, are the industries.
o The CEO of a multinational corporation wants to know the profits made during the
past 5 years by each of subsidies in England, Germany, France and Ethiopia. Unit of
analysis- countries.
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