SOCIAL MEDIA MARKETING BUDGET

CATEGORY TOTAL BUDGET BUDGET % ACTUAL

Content Production $0.00 #DIV/0! $0.00

Content Management $0.00 #DIV/0! $0.00
Outsourced Content $0.00 #DIV/0! $0.00
HR(Hirings, Promos, etc.) $0.00 #DIV/0! $0.00
Social Media Ads $0.00 #DIV/0! $0.00
Outsourced Agency $0.00 #DIV/0! $0.00
Softwares $0.00 #DIV/0! $0.00
Graphic Designer $0.00 #DIV/0! $0.00
Video Making Production $0.00 #DIV/0! $0.00

TOTAL $0.00 $0.00

BUDGET VS. EXPENSES SO FAR

1

0.9

0.8

0.7

0.6

0.5

0.4

0.3

0.2

0.1

0
Content Content Outsourced HR(Hirings, Social Media Outsourced Softwares
Production Management Content Promos, etc.) Ads Agency
TOTALS EXPENSES SO FAR
0.1

0
Content Content Outsourced HR(Hirings, Social Media Outsourced Softwares
Production Management Content Promos, etc.) Ads Agency
TOTALS EXPENSES SO FAR
 Q1
VARIANCE VARIANCE %
JAN FEB MAR
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!
$0.00 #DIV/0!

$0.00 $0.00 $0.00 $0.00

O FAR MONTHLY EXPENSES

JAN $0.00
FEB $0.00
MAR $0.00
APR $0.00
MAY $0.00
JUN $0.00
JUL $0.00
AUG $0.00
SEPT $0.00
OCT $0.00
NOV $0.00
utsourced Softwares Graphic Video Making
Agency Designer Production DEC $0.00
0 0.1 0.2 0.3 0.4 0.5 0
 NOV $0.00
utsourced Softwares Graphic Video Making
Agency Designer Production DEC $0.00
0 0.1 0.2 0.3 0.4 0.5 0
 Q2 Q3
APR MAY JUN JUL AUG

$0.00 $0.00 $0.00 $0.00 $0.00

Y EXPENSES SO FAR % OF BUDG

0.4 0.5 0.6 0.7 0.8 0.9 1

0.4 0.5 0.6 0.7 0.8 0.9 1
Q3 Q4
SEPT OCT NOV DEC

$0.00 $0.00 $0.00 $0.00

% OF BUDGET BY CATEGORY

Content Production
Content Management
Outsourced Content
HR(Hirings, Promos, etc.)
Social Media Ads
Outsourced Agency
Softwares
Graphic Designer
Video Making Production
SOCIAL MEDIA MARKETING BUDGET
% OF AMOUNT SPENT
CATEGORY TOTAL BUDGET
BUDGET TO DATE
Content Creation $ 23,000 6% $ 3,050
Content Management $ 18,000 5% $ 2,200
Licensed Content $ 1,200 0% $ 200
Human Resources - Cost $ 110,000 29% $ 18,250
Advertising $ 86,000 23% $ 15,000
Promotions $ 18,000 5% $ 2,200
Agency Fees / Retainer $ 26,000 7% $ 3,960
Hardware $ 14,000 4% $ 2,200
Software Licenses $ 11,500 3% $ 10,000
Graphic Design $ 46,000 12% $ 4,800
Video Production $ 24,000 6% $ 6,500

TOTALS $ 377,700 $ 68,360

BUDGET vs AMOUNT SPENT TO DATE

120000

100000

80000

60000

40000

20000

0
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TOTAL BUDGET AMOUNT SPENT TO DATE

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TOTAL BUDGET AMOUNT SPENT TO DATE

 BUDGET % OF BUDGET Q1
REMAINING REMAINING JAN FEB MAR
$ 19,950 87% $ 1,800 $ 1,250
$ 15,800 88% $ 1,100 $ 1,100
$ 1,000 83% $ 100 $ 100
$ 91,750 83% $ 9,125 $ 9,125
$ 71,000 83% $ 7,500 $ 7,500
$ 15,800 88% $ 1,100 $ 1,100
$ 22,040 85% $ 1,980 $ 1,980
$ 11,800 84% $ 1,900 $ 300
$ 1,500 13% $ 10,000 $ -
$ 41,200 90% $ 2,200 $ 2,600
$ 17,500 73% $ - $ 6,500

$ 309,340 $ 36,805 $ 31,555 $ -

TO DATE AMOUNT SPENT PER MONTH

JAN

FEB

MAR $-

APR $-

MAY $-

JUN $-

JUL $-

AUG $-

SEP $-

er re se
s
ig
n
io
n
ta
in wa n es t
rd ce uc OCT $-
Re Ha
i D
od
reL hi
c
Pr
a ap eo
ftw Gr d NOV $-
So Vi

DEC $-

NT TO DATE 0 5000 10000 15000 20000 25

 ai i i
t rd
w
c en es u ct OCT $-
Re Ha Li c D
od
ar
e hi Pr
rap eo
ftw G d NOV $-
So Vi

DEC $-

NT TO DATE 0 5000 10000 15000 20000 25

 Q2 Q3
APR MAY JUN JUL AUG

$ - $ - $ - $ - $ -

ENT PER MONTH TO DATE

% OF BUD
$36,805

$31,555

20000 25000 30000 35000 40000

20000 25000 30000 35000 40000
Q3 Q4
SEP OCT NOV DEC

$ - $ - $ - $ -

% OF BUDGET BY CATEGORY

Content Creation
Content Management
Licensed Content
Human Resources - Cost
Advertising
Promotions
Agency Fees / Retainer
Hardware
Software Licenses
Graphic Design
Video Production