Professional Documents
Culture Documents
“You can either experience the pain of discipline or the pain of regret.
The choice is yours”
Trend is a behavior or new way of doing things and it has a big impact in our society. It
is a sequential pattern of change in a condition, output, or process, or an average or
general tendency of a series of data points to move in a certain direction over time,
represented by a line or curve on a graph.
FAD – something that people are highly interested in for a relatively short period of time.
An intense and widely shared enthusiasm for something, especially one that is short-lived
and without basis in the object’s qualities; a craze. Fad as a product has little or no use
but is characterized by a quick rise in sales and popularity followed by a quick decline in
sales and popularity too. This quick up and down in sales is because fad products usually
do not satisfy a strong consumer need. Good example is the fidget spinner.
TRENDS FADS
Have a much longer lifespan. In fact, they The easiest way to categorize a fad is:
can continue to be fashionable for years short-lived. Typically, fads last for a total of
and even decades. The primary one season, but they can also last less than
difference between a trend and fad is that a month. Fads are novelty driven fashion
trends have the potential to be long-term choices. A fad is often referred to as
influencers on the market. In addition, “catching on” with the larger population,
trends often involve altered classics. but will often fade as quickly as it appeared.
The easiest way to remember a fad is
through a simple alliteration: fad fades.
They can be fun but they are often not
worth investing a large amount of money or
time.
Conversely, fads are normally micro-trends that exist under the umbrella of an actual
trend. These are parts of the evolution of creating a whole trend. However, trends are
a bit slower paced but represent something that is occurring on a much wider scale than
a fad.
Emerging Pattern
Emergence means “just beginning to exist”, “starting to exist”, and “growing and
developing”, especially in business. On the other hand, pattern is a particular way in
which something is done or organized, or in which something happens; it is a regular
arrangement of lines, shapes, or colors; it is also a design or set of shapes that show how
to make something (Cambridge Dictionary).
Mobile phones are considered as fads before as it only affects those who can afford it.
Since its innovations spread out rapidly, many people now owned one or more phones.
Children ages from 3 years old and above are now using mobile phones for learning and
entertainment. If communication through mobile phone was considered as fad before,
now it is already a trend.
You can observe that mobile phones evolved from one model to the updated one. Such
evolution is an act of innovation where the present feature offerings will be updated and
even added. Now, innovations can dictate and drive the market through the emerging
developments of technology. This is the emerging pattern of trend in the aspect of mobile
phones. As time goes by, it changes, develop, and adopted by many if not all.
Merriam Webster defines cause as a reason for an action or condition, and or something
that brings about an effect or a result. In the study of historical consciousness, causes
are multiple and layered thing with which involves both long-term ideologies, institutions,
conditions, short-term motivations, actions, and events. In the contrary, consequence
means something that is produced by a cause or necessarily following from a set of
condition. It is a result or conclusion. Every action of manmade or nature has
corresponding consequence. When a person does something wrong, like not following
the instruction and or doing something that he/she knew it is not good based from our
conscience (rob a pawnshop) then the consequence will probably be misled and or be
prisoned.
In connection to our main topic, we are now going to see, discover and differentiate the
relationships of trend and its impact to our society.
In 1962, Everett Rogers developed a theory called Diffusion of Innovation and not
everyone has the same motivation for adopting a new idea (product/service or system).
INNOVATORS - They adopt something simply because it is new. They love exploring
for the sake of pleasure or exploring and are willing to take risks, even if those risks result
in failure. They are adventurers.
EARLY ADOPTERS - They are often opinion leaders. Similar to innovators, they adopt
quickly. But, they are more concerned about the coolness factor and maintaining their
reputations as being ahead of the curve on new ideas.
EARLY MAJORITY - They belong to the mass that critically ensures adoption. They look
for productivity and practical benefits more than coolness or reputation.
LATE MAJORITY - The same to early majority, they critically ensure the adaptation
process. They are somewhat similar to early majority but also expect a lot of help and
support before they are willing to commit.
LAGGARDS - As the term implies, slow to adaptation. They are most resistant to change
and do so only when forced to adopt because everyone else has. In other word, they
have no choice if urgency requires them to do so.
Mobile phone is one of the proofs to our technological advancements. It became part of
our daily lives. It is impossible to carry out our daily activities without our phones. It is
our avenue of communicating others and entertainments. According to Sarah Yasin
(2018), there are positive and negative impacts of mobile phone use in our society and
environment.
Nowadays mobile phones have the ability to connect people from all over the world, no
matter where they may be in a variety of ways of communication with the power of
internet connection. Through social media apps they are easy to carry and accessible,
communication has never been easier. It is considered as the very basic root of human
colonization, communication.
Entertainment
Mobile phones act as gaming platforms for people looking for some relaxation or just to
pass time. From the latest Hollywood blockbusters to the news highlights of your country,
your mobile holds all these. With one touch on your screen and get access to whatever
you wish to see, it’s possible and time saving.
Daily Utilities
With the advancements of technologies, everything seems easy. Aside from
entertainment and communication, mobile phones now have apps that help us to perform
the same everyday tasks without facing any difficulty. From paying bills, booking cabs
and hotels, to online maps for navigation purposes, capturing our memorable moments
by built-in cameras. It provides convenience.
Organization
Mobile phones will be your partner on how to manage things. Modern man is very caught
up to keep track of everything, mobile phones help us to remain organized through
storing important documents and notes, memos, etc. send emails. Calendars and
stopwatches are basic tools found in all mobile phones.
Addiction
Nomophobia is a proposed name for the phobia of being out of cell phone contact. 50%
of teens admit to being addicted to their phones. Yes, mobile phone addiction is a thing.
Studies show that people addicted to mobile phones often are linked to depression,
anxiety, and other mental disorders.
Waste of time
The average person checks his phone once every 12 minutes, leading to 80 times a day.
Most of the time people just check their phones for no good reason. Even when not using
their phones, you might often see people fidgeting with their phones.
Cause of Depression
As discussed before, mobile phones may lead to depression, especially among teens. With
the rage of social media, teenagers are becoming obsessed with ―likes‖ on their personal
posts and accounts. Moreover, reduced daily life interactions lead to loneliness and
anxiety.
Distraction
You often might make up your mind to just ―check‖ up on updates and instead find
yourself surfing the internet for hours on end without realizing it. Thus, people cannot
exclude the fact that mobile phones are a huge distraction.
Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general,
command, generalship") is a general plan to achieve one or more long-term or overall
goals under conditions of uncertainty. In the sense of the "art of the general", which
included several subsets of skills including military tactics, siege craft, logistics, etc., the
term came into use in the 6th century C.E. in Eastern Roman terminology, and was
translated into Western vernacular languages only in the 18th century. From then until
the 20th century, the word "strategy" came to denote "a comprehensive way to try to
pursue political ends, including the threat or actual use of force, in a dialectic of wills" in
a military conflict, in which both adversaries interact.
Strategy is important because the resources available to achieve goals are usually limited.
Strategy generally involves setting goals and priorities, determining actions to achieve
the goals, and mobilizing resources to execute the actions. A strategy describes how the
ends (goals) will be achieved by the means (resources). Strategy can be intended or can
emerge as a pattern of activity as the organization adapts or competes within its
environment. It involves activities such as strategic planning and strategic thinking.
Intuitive thinking is the ability to take what you may sense or perceive to be true
without thorough knowledge or evidence, appropriately considering it as part of one’s
final decision. It is basically the kind of thinking that helps you understand reality in the
moment, without logic or analysis. There’s no language involved in it either. It’s entirely
about signs and sensations. Most of the time, it goes against whatever we might think of
as “rational”. The word “intuition” comes from the Latin verb intueri translated as
"consider" or from the late Middle English word intuit which means "to contemplate".
1. SWOT Analysis
2. PEST
3. Porter’s Five Forces
4. Four Corners
It is a simple but widely used tool that helps in understanding the strengths, weaknesses,
opportunities and threats involved in a project or business activity. It starts by defining
the objective of the project or business activity and identifies the internal and external
factors that are important in achieving that objective. Strengths and weaknesses are
usually internal to the organization, while opportunities and threats are usually external.
Often these are plotted on a simple 2x2 matrix.
2. PEST analysis - is a scan of the external macro-environment in which an organization
exists. It is a useful tool for understanding the political, economic, socio-cultural and
technological environment that an organization operates in. It can be used for evaluating
market growth or decline, and as such the position, potential and direction for a business.
• Economic factors. These affect the cost of capital and purchasing power of an
organization. Economic factors include economic growth, interest rates, inflation and
currency exchange rates.
• Social factors. These impact on the consumer’s need and the potential market
size for an organization’s goods and services. Social factors include population growth,
age demographics and attitudes towards health.
3. Porter’s Five Forces Analysis - evaluates the business power, strengthens the
competitive stance and flow of how the business will advance. Strategic analysis usually
employs Porter’s Five Forces to give an insight if a new product or service is feasible or
not.
1. Supplier Power - is an evaluation on how convenient it is for the suppliers to
raise the price of their goods/services. It is therefore driven by the number of suppliers
in every aspect.
2. Buyer Power - gauges on how comfortable it may be for buyers to dive prices
down which is subject to the number of potential buyers, the significance of every buyer,
and the value of the products/ commodities being transferred from one supplier to
another.
5. Threat of new entry - will take place due to the existence of new
entrepreneurs unless the older businesses have a strong market portfolio that will block
the buyers from purchasing to the new entrants.
3. Know the competitor’s possible reaction to the variety of industry transfer and
changes in the community.
Immediacy
Intuitive thinking proceeds automatically, immediately interpreting the present
relationship. An intuition occurs immediately with no planning. The person can perform
most effectively when he is not conscious. The hallmark of intuitive mode is seeing
without glasses, hearing without filters, touching without ungloved hands (Nodding and
Shore, 1984). Intuition does not imply accuracy, rightness or moral goodness. Schon
(1982) describes the immediacy of intuition as reflected by the getting of truth all at once
without the time-consuming effort of deliberation. Mandler (1995) proposes the term
“mind popping” to explain thought and solutions that come to mind non-deliberately when
one is engaged in intuition.
Intuitive Thinking is sensing relationship
The component of sensing relationship reflects the formulation of connection. This is
based upon a person’s knowledge structure which reflects his level of expertise. For
example, a music composer formulates a series of notes of a certain pattern to make
music. A designer selects a key piece of furniture to complement the décor.
GLOBALIZATION
Globalization is a phenomenon that aims to link the international community to promote social,
cultural, and political interconnectedness for the common good. Overtime, it has created new
jobs and economic growth through cross-border flow of goods, capital, and labor. Free flow of
goods and labor among countries is intensified expecting overall economic growth and political
cooperation.
Socially, globalization leads to open communication and greater interaction among populations of
different countries. It facilitates for exchange of ideas, values, and artistic expression among
cultures as evident by sending of scholars and technocrats and promotion of tourism. This trend
is aimed at developing a common culture among the world population. Intra and inter-
government organizations also begin to be strengthened by the international community.
Globalization can simply be defined as the process of involving the interconnections, diffusions,
and exchange of goods and services including ideas and people.
A network is a group composed of people who come into occasional contact but lack a sense of
boundaries and belonging (Macionis, 2012). Some scholars claim that networks are
nonhierarchical, value-free, and structure-less organizations, and that they are composed of
people working on similar tasks without necessarily knowing each other. This is illustrated by
social networking sites such as Facebook, Twitter, Instagram, etc.
Dimensions of Globalization
Advantages of Globalization
Disadvantages of Globalization
A. Failing economy will have a domino effect on its trading partner in another country.
This is evident among the European Union in which bail-out was made to save an economically
failing nation.
B. Wealth and power are concentrated in the hands of small group of corporate elites
putting smaller competitors in disadvantageous situations resulting to weakening of their business
capability that usually end up selling their business to bigger companies.
C. Introduction of international products and brand makes way for the business
domination of bigger and developed countries making the cultural exchange one-sided in favor
of those who dominate the market.
Collaboration and Cooperation
Collaboration refers to the process of working together to create something new in support of
a shared vision. While cooperation is important in networks where individuals can exchange
relevant information and resources in support to each other’s goals rather than focus on share
goal.
Collaboration and cooperation in globalization speak of modernity and optimistic approach in the
modern society. It also protects a country from social degradation and scientific improvement. In
addition, it also adapts understanding of new cultures, beliefs and values, and increases the
opportunity of employment. Lastly, collaboration and cooperation create an exchange of ideas
and information between countries and its people.
Collaboration and cooperation build interconnections of peoples and nations. Interactions can be
through domestic and international affairs. Eventually, interconnectedness of peoples and nations
speed up the process of communications, information and merging ideas. It also increases the
scope of trade, business and finance in the country.
Parts of a Whole
We define parts as subdivisions into which something is or is regarded as divided and which
together constitute the whole. The word whole is simply defined as the completeness of the
parts or components. In the world we live in, we are the parts, and the society is the whole.
Some important factors that we have to consider as part of the whole society are the
following:
2. Secondary Identity- it is also known as social identity. As a child gets socialized with the
society he participates in the construction of his secondary identity. This includes the roles and
statuses that the individual has to perform as part of his society.
Examples:
a. Occupation often corresponds with income and educational attainment, which
combined determine a person's social class. However, occupations with high occupational
prestige can increase one's social class without a corresponding increase in indicators,
such as income.
b. Educational background includes your high school and in college
c. Economic status can be considered by your occupation and income.
d. Gender refers to the socially constructed roles, behaviors, activities and attributes that
a given society considers appropriate for men and women. Unlike sex which refers to the
biological characteristics of humans such as male or female (World Health Organization
2013).
Status refers to an individual’s position in society which carries with it a set of defined
rights and obligations. Roles refer to the sets of expectation which occupy a particular status
(Alejandria 2015). For example, your status is a senior high school student therefore your role is
to study hard in order to earn a high school diploma.
Here are the six (6) principles of gestalt laws applied to global networks that we have
to consider as part of the society:
a. Figure refers to the people in a nation which may vary in terms of color, size etc.
b. Similarity states the things which share characteristics such as shape, size, color,
texture, and good composition (geographical setting and characteristics of different
nation)
c. Proximity states that “objects or shapes that are close to one another appear to form
groups”. Even if the shapes, sizes, and objects are radically different, they will appear as
a group if they are close together. (Refers to close neighboring countries which possess
same cultural background etc.)
e. Continuity states that things tend to continue shapes beyond their ending points
(interconnections to cross countries, essence of globalization or evolution of generation).
f. Symmetry or Order connotes stability and peace and order, like sets of instruction or
reference. It does not give the impression of things that “something is out of balance,
missing or wrong.”