CHAPTER 2

Identifying Entrepreneurial Characteristics

By: MAIZURAMOHAMAD (DR)

AT THE END OF THIS CHAPTER YOU SHOULD BE
ABLE TO:

✓ Identify 16 characteristics of successful entrepreneurs;

✓ Evaluate your entrepreneurial inclination potential using
the entrepreneur self-assessment test; and
✓ Describe at least three differences between businessmen,
managers and entrepreneurs.
 SUCCESSFUL ENTREPRENEURS CHARACTERISTICS

FLEXIBLE DRIVE TO HIGH ENERGY OPPORTUNITY

ACHIEVE ORIENTATION

VISIONARY SEEKING HIGH

FEEDBACK INDEPENDENT
COMMITMENT

MODERATE TEAM BUILDING INITIATIVE & INTERNAL

RISK TAKER RESPONSIBLE LOCUS OF
CONTROL

CONFIDENT & TOLERANCE CREATIVE & SKILLED IN

OPTIMISTIC FOR FAILURE INNOVATIVE ORGANIZING
Have you tried? The test: https://www.bizmove.com/other/quiz.htm
 Are you entrepreneur?
Score 100

Excellent. A perfect score. You are a born entrepreneur. If you are not presently running your own business
you should definitely start one -- the sooner the better. You are on the way to fame and fortune.

Score 91 - 99
Very good. You definitely have what it takes to succeed in a business of your own. Don't hesitate, your
way to business success is wide open.

Score 72 - 90
Good. You have the qualities of a successful entrepreneur with some weak spots. Read the
interpretation below to identify your deficiencies. You should be able to cover these deficiencies by either
retraining yourself or hiring someone with the necessary skills.

Score 40 - 71
So so. The prospects of your success in a business of your own are questionable. You have some deficiencies
that might out-shadow some good traits you have. If you still want to go on with it, be sure to call up all the
persistence you can get. You are going to face some tough adversities on the way.

Score 40 and below.

Unsatisfactory. Forget your dreams of being your own boss, it's not for you. You'd better keep your present
job. Why bother with all the risks and hustles of starting a business.
 Can you spot his entrepreneurial
character?

o Anthony Tan is the chief executive and co-founder

of Southeast Asia's dominant ride-hailing app,
Grab, the region's first unicorn.
o Tan could have had an easy ride with his family's
auto business, run by his father, Tan Heng Chew,
but in 2012 he struck out on his own.
o Grab now offers services in eight countries and has
branched out into motorcycle taxis, delivery
services and software R&D.
o It's raised more than $7 billion from investors such
as Softbank, Alibaba, Didi Chuxing and Toyota.
o Grab bought out Uber's regional operations in 2018
by giving Uber a 27.5% stake. Pitchbook values the
company at $14 billion.
https://www.forbes.com/profile/anthony-tan/#140e3edb485c
 Can you spot his entrepreneurial
character?
o The company was founded by Ramly bin Mokni in
1980, with the aim of developing a clean and good-
quality halal western fast-food chain in Malaysia.

o Ramly started a business selling burgers with his

wife from street food stalls in 1979. While working
as a butcher in a market, he discovered that it is
unknown whether most fresh-meat sources were
halal or not, leading to Ramly's decision to produce
a halal-certified meat source for all Muslim
consumers in Malaysia.

https://www.ramly.com.my/
Managers vs Business Men vs Entrepreneurs
 THE DIFFERENCE

BUSINESS MAN MANAGER ENTREPRENEUR

• Engages in business activities for the
purpose of profit to support his
living and his family.
• Low risk-taker
• Follows others and invests only in
tested and proven markets.
• Very conscious of rules and
taboos
• Sensitive to the future and willing to
postpone rewards.
• Has a powerful need for acceptance.
• Able to identify problems in any
course of action.
• Makes detailed plans.
• Views rules only as guidelines.
• Concept of the future based on
personal goals. Low threshold for
frustration.
• Ambivalent towards control,
success, and responsibility. Can
be manipulative and
exploitative of others.

• Impatient with discussions and

theories. Prone to action and
seems impulsive.
QUESTIONS??
o To discuss in our FORUM

o Ask as many questions as you want about the

topic

o Always get ready with your notes and material

during online class
See you in next online
class…