DIGITAL FITTING

DIGITAL
FITTING

2022
FIT YOUR CLOTHES JUST BY YOUR PHONE
MOODBOARD
 DIGITAL FITTING
BUSINESS
CONCEPT
BUSINESS CONCEPT
Digital Fitting is the feature that provides digital clothes fitting. It helps
people who want to try on any clothes when they are shopping online.
The AI will scan customers body and give them simulation like
Instagram filters do.
Let's fit your
clothes
 VALUE CUSTOMER CUSTOMER
KEY PARTNER KEY ACTIVITIES PROPOSITIONS RELATIONSHIP SEGMENTS

Live chat DEMOGRAPHICS

Clothing Brand Application software Features are easy to
Customer Service 18-35 years old
Brand Ambassador development and use
Feedback Unisex
Online Shop management Accurate AI scan
Media social content Mid-High
Maintenance software Instagram filters
Filters trend Students, college
look a like
Fashion show students, models, gen
Avoid a wrong size
Challenge z
clothes when
KEY SOURCES shopping online
Geographics
All city in Indonesia
HUMAN RESOURCES CHANNELS
Psychographics
Technician
People who like
Marketing
ONLINE shopping online
Hipsters
Features application People who always pay
(Android & iOS) attention on what they
PHYSICAL RESOURCES
Instagram are wearing
Features
Youtube People who often get a
application
Twitter wrong size clothes

COST STRUCTURES REVENUE STREAMS

FIXED COST VARIABLE COST Online shopping

Marketing Features application subsidy
Employee salary development cost Advertisement
Branding kit cost Endorsement
FIT EQUIPMENT Maintenance software Subscription
Computers/Laptops cost

BUSINESS MODEL CANVAS