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Problem Statement

Literature Review Objective 1:

To identify the factors that attracts and


retains employees, the resilient supply
chain, and the customer loyalty strategy.

Data Collection

Literature Review Objective 2:

To analyze the factors that attract and


retain employees, the resilient supply chain
and the customer loyalty strategy for Micro
Small Medium Enterprise in Oil and Gas
Data Collection Services Equipment Industry in Malaysia,
using quantitative method

Quantitative Objective 3:

To propose business sustainability plan for


Micro Small Medium Enterprise in Oil and
Gas Services Equipment Industry in Malaysia

Existing Business
Sustainability Plan

Business Sustainability Plan

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