Assignment 3

Instructions: (Marks: 10)

 Style must be Times New Roman and font size 12 with line spacing 1.5.
 Try to answer as clear as possible and to the point
 Use handouts, books, websites and other reading material for reference purpose
only. Don’t use them for copy and paste.
 Due Date: You have to upload or submit your assignment with in the due date
mentioned.
 In case there is difficulty in uploading assignment on LMS, students may send
their solution through e-mails at mgt602@vu.edu.pk but only within due date and
time.
 All the students are directed to write their student ID in the box given below
before starting the Quiz: such as(bc 000 111 222)

Student ID

Marks obtained

QUESTION
Suppose you are an entrepreneur and want to start a new business but you actually don’t
know from where to start, what will be your new product and what will be its position in
market. You don’t even know that will it be acceptable in market or not. For this, you
want some ideas to produce a product which is attractive for consumers. From where will
you get some general ideas for new product development?