 MUHAMMAD ALI

(BC220408519)

MGT301 SOLUTION
Q1: Which marketing concept/philosophy is used by D&F sneakers? Justify
your answer with valid arguments. (5 marks)
The answer is societal marketing idea. The reason for the societal marketing idea is
additionally to fulfill the necessities and prerequisites of clients prior to creating
any gain. Yet, the accentuation of this idea is to cause the organization to satisfy
social responsibilities regarding a manageable future in the long haul. The societal
technique of organizations and organizations ought to incorporate the clients and
society too.
Q2: Write down the benefits of marketing philosophy used by D&F Sneakers.
(5 marks)
The benefits are:
 Societal marketing helps organizations and organizations to send a decent
message that they care about the climate.
 An eco-accommodating methodology would give you an upper hand over
contenders.
 On the off chance that an organization gives eco-accommodating items and
administrations to its clients, it would build the client maintenance
proportion.
 At the point when clients are faithful to a specific brand, then the offer of
items and administrations would likewise increment.
 At the point when the deal increments, then organizations would have the
chance to extend and develop their activities.