Oral communication

- Illustrates different forms of interaction that make use of spoken words, and it is the core of the business
world especially in an period known as the age of information.

Communication

- Involves a series of actions between and among people who transfer information or meaning from one to
the other.

ABSTRACTION

- Ideas that originates in your mind or brain which serves as a storehouse of all information, thoughts and
ideas.

TRANSFORMATION

- of information through the use of codes and symbols such as language structure, facial expressions, bodily
actions

TRANSMITTANCE

- of messages in a verbal or non-verbal technique by the speaker

ACCEPTANCE

- of verbal or non-verbal symbols or messages using the different senses

TRANSLATION

- or interpretation of symbols to common language

FEEDBACKING

- of messages by means of giving positive or negative reaction

VERIFICATION

- on the effects of the information to the receivers/listeners to ensure effective communication

Oral Communication

- Illustrates different forms of interaction that make use of spoken words, and it is the core of the business
world especially in a period known as the age of information.

Written Communication

- Usually takes forms such as letters, memos, emails, reports, manuscripts, notes, forms, application, resumes,
and legal and medical documents.

Models of Communication

- According to Juneja (2017), a model is widely used to depict any idea, thought or a concept in a more
simpler way through diagrams, pictorial representations etc.

Aristotle's Communication Model

- a speaker centered model. the speaker has the most important role in the whole model; it is the only one
active.

It is the speaker 's role to deliver a speech to the audience. the role of the audience is passive, influenced by the speech.
Shannon-Weaver’s Model of Communication

- this model is specially designed to develop the effective communication between sender and receiver.
- Also they find factors which affecting the communication process called "noise". At first the model was
developed to improve the technical communication. later it's widely applied in the field of communication.

Schramm’s Model

- Built on the theory that communication is a 2 way street with a sender and a receiver

SMCR Model of Communication

Linear Model - Speaker, Message, Audience

Interactive Model - Channel of feedback, receiver, sender, message

Transactional Model - Field of experience, source Encoder, noise, signal

Physical Noise

- a breakdown caused by external factor that hinders the physical transmission of information from the
speaker to the listener.
- These noises can be loud singing at the neighbor’s house, the irritating sound from an electric fan or air
conditioning unit.

Psychological Noise

- These are the disturbances that may come from the speaker or listener’s mind.
- They may be wandering thoughts, premeditated ideas, and sarcasm.

Physiological/Cultural Noise

- a breakdown caused by the speaker or receiver. It can be a pronunciation problem, manner of delivery (too
fast or too slow). personal values, beliefs and tradition.

Semantic/Linguistic Noise

- created if the source and the receiver have different meaning systems. Jargons can be considered as
semantic noise because a set of words may have different meanings in other fields of profession.

External Noise

- sight, sound and other stimuli that draw people’s attention away from intended

Internal Noise

- these are thoughts and feelings that interfere with meaning

7c's Effective Communication

- Completeness
- Conciseness
- Consideration
- Concreteness
- Courtesy
- Clearness
- Correctness
Regulation - the act of controlling, or a law, rule or order

Control - defined as to command, restrain, or manage.

How Do You Communicate?

- Basically our manner of communication may vary depending on our purpose or reason. We communicate
because we want to give information, share thoughts and insights, manage and inhibit expressions, and
inspire and interact with others.

Speaker's Purposes

- To inform
- To entertain
- To persuade

Functions and Purposes of Oral Communication

Social Regulation

- If the Speaker's purpose is to control others by managing their behavior, then the Speaker is using this
function.

Social Interaction

- The most familiar and the primary reason why people communicate. This is because people do love to talk
and to talk with each other. It allows people to be connected with one another.

Motivation

- This is the third function of Communication. This is when the speaker's purpose is to persuade or try to
persuade another person to change his/her opinion, attitude, or behavior.

Information

- This function is used when the Speaker wants to make others aware of certain data, concepts, and processes
knowledge that may be useful to them.

Emotional Expression

- The speaker appeals to the Listener's feelings and emotions to encourage him/her to act in a particular
direction

Verbal And Non-Verbal Communication

- Moreover, in Regulation or Control as one of the functions of communication, Verbal and Non- Verbal
gestures are used by the speaker to achieve his/her purpose of communication.

Verbal Communication - It refers to an interaction in which words are used to relay a message.

Non-Verbal Communication - It refers to an interaction in where behavior is used to convey and represent meanings.

Speech

- the expression of or the ability to express thoughts and feelings by articulate sounds.