ASSIGNMENT 2: NEW PRODUCT DEVELOPMENT

for
SMART CHARGING STATION

Faculty : FACULTY OF ARCHITECTURE, PLANNING, AND SURVEYING

Program Code : AP229

Group : 5D

Course : TECHNOLOGY ENTREPRENEURSHIP (ENT600)

Semester : OCTOBER 2021 – FEBRUARY 2022

Student’s : FILDZA BINTI TAJUDDIN 2020847754

Name
IRFAN NAFIZ BIN ZAINOL RASHID 2020840214

MUHAMMAD HAIQAL BIN HUSHAINI 2020628828

MUHAMMAD ZIKKRI BIN ARIFFIN 2020628148

NOR SYAMIMI DAMIA BINTI NOR KAMAL 2020453144

WAN HANNANI ATHIRAH BINTI MIOR 2020465622

AHMAD FAIZAL

Submitted to:
MADAM JUNAINAH JUNID

Submission Date:
12 DECEMBER 2021
 FACULTY OF BUSINESS AND MANAGEMENT Total Marks
UNIVERSITI TEKNOLOGI MARA, MALAYSIA

ASSIGNMENT 2: NEW PRODUCT DEVELOPMENT (35%)

TECHNOLOGY ENTREPRENEURSHIP (ENT600)
SEMESTER: OCTOBER 2021 – FEBRUARY 202
DECLARATION
I/We hereby declare that the assignment is based on my work, is not copied from any other person's work (published or unpublished), except for
quotations and citations that have been duly acknowledged. I/We also declare that this assignment has not been previously or concurrently submitted
for credit, either at University Technology MARA or elsewhere. I/We confirm that I have read and understood the Faculty and University regulations
on plagiarism.

FACULTY: FACULTY OF ARCHITECTURE, PLANNING, AND SURVEYING GROUP: AP2295D

Declaration of
Group Members Name Student ID No. Submission Date
(Signature)
1. FILDZA BINTI TAJUDDIN 2020847754 Fildza 10.12.2021

2. IRFAN NAFIZ BIN ZAINOL RASHID 2020840214 Irfan 10.12.2021

3. MUHAMMAD HAIQAL BIN HUSHAINI 2020628828 Haiqal 10.12.2021

4. MUHAMMAD ZIKKRI BIN ARIFFIN 2020628148 Zikkri 10.12.2021

5. NOR SYAMIMI DAMIA BINTI NOR KAMAL 2020453144 Damia 10.12.2021

6. WAN HANNANI ATHIRAH BINTI MIOR AHMAD FAIZAL 2020465622 Athirah 10.12.2021

Accepted by:
Date :
 TABLE OF CONTENT
Content Page Number
Table Of Figure I
Table Of Chart ii
Table Of Table ii
Table Of Graph ii
Executive Summary 1
1.0 Introduction 2
1.1 Problem Statement/ Issues 2
1.2 Methodology: Data Collection 2
1.3 Limitations 3

2.0 New Product Development 4

2.1 Definition 4
2.2 Classification of New Product Development 5
2.3 New Product Development Process 5
2.3.1 Research and Development 5
2.3.1.1 R&D 5
2.3.1.2 Business Model Canvas 8
2.3.2 Product Design/ Features & Technology Description 9
2.3.3 Concept Testing 14
2.3.4 Build Prototype (2D or 3D) 16
2.3.5 Test Marketing 18

3.0 Conclusion 20
Reference iii
Appendices iv
 TABLE OF FIGURE

Content Page Number

Figure 2.1 Ideas Of Smart Charging Station 5
Figure 2.2: Smart Charging Station 9
Figure 2.1: Automatic Payment Machine 9
Figure 2.4: Smart Charging Locker 9
Figure 2.5: Touchscreen Navigation 10
Figure 2.6: QR Code 10
Figure 2.7: Scan QR Code 10
Figure 2.8: Instruction 10
Figure 2: Passcode 10
Figure 2.10: Door Locker Opened 11
Figure 2.11; Smart Watch Pager 11
Figure 2.12: Wireless Charging Pad 11
Figure 2.13: Information Given 11
Figure 2.14: Door Locker Locked 12
Figure 3: Battery Fully Charged 12
Figure 2.16: A Reminder 12
Figure 2.17: Passcode 12
Figure 2.18: Picking Up Phone 13
Figure 2.19: Touchscreen Navigation 13
Figure 2.20: Locker Number 13
Figure 2.21: Passcode 13
Figure 2.22: Payment Method 14
Figure 2.23: Feedback 14
Figure 2.24: Smart Charging Station 16
Figure 2.25: Close View Smart Charging Station 16
Figure 2.26: Size Comparison To Human 16
Figure 2.27: Automatic Payment Machine 17
Figure 2.28: Front View Of Automatic Payment Machine 17
Figure 2.29: Size Comparison To Human 17

i
 TABLE OF CHART
Content Page Number
Chart 2.1: Survey Charts 7
Flowchart 2.2: The User Guides Of Smart Charging Station 15
Chart 2.3: The Problem Mostly Faced By The Public 18

TABLE OF TABLE
Content Page Number
Table 2.1: Design Description 14

TABLE OF GRAPH
Content Page Number
Graph 2.1: The Public Opinion On Portable Charging (Power Bank) 18
Graph 2.2: The Public Opinion On The Products 19

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EXECUTIVE SUMMARY

Smartphones nowadays are vital in the daily life of a person. In the hustle and
bustle of modern life, there are so many important elements of daily life that will
need to sort out and organized on smartphones. A smartphone has so many
people can do with it. It also has many ways in which they play a key role in our life.
In 2021, the number of smartphone users worldwide today is 6.378 Billion, which
translates to 80.63% of the world's population owning a smartphone (Turner,
2009). Perhaps it is because the tremendous appeal of smartphones is their
functionality.

However, the limited battery power of smartphones has proven to be the most
significant bottleneck. Power banks are a vital tool because they can be life-saving,
especially in crucial matters and emergencies, and need smartphones to work.
Power banks are handy for those who constantly work on their smartphones in
daily life. Yet, the idea of bringing and using a power bank in a public space is too
much of a hassle for some people. Most power banks are ponderous with some
people do not bring along any bag themselves while in public space. Although
several brands sell thin and light power banks, the idea of bringing one along every
time is already troublesome.

Thus, in New Product Development (NPD) report, we came out with a solution to
this problem which is by developing a service of a smart charging station. The
service is new to the firm - a new product line for this organization. The smart
charging station will be used every day as a power supply in a public space. This
service is uncomplicated to get to public spaces such as a shopping mall, airport,
and bus station. It will drive easier and effective ways of supplying the power for a
smartphone. So, our focus is to ease the burden of this group of people and make
daily life easier for them.

The overall marketing strategy covers the marketing philosophy and strategy of the
company, the value chain, and the channel of distribution in the target market. Our
target market will be public places throughout Malaysia, particularly significant
public spaces in densely populated metropolitan areas. The first step in our
Marketing strategy is determining the target group. We assume public people
would be the perfect target customers, as this service can make their lives easier.
Besides that, this product is effortless to use and access. The price offered is also
very affordable and reasonable for people from all backgrounds. By proposing and
developing the product, we hope we can easier the public people with their daily
life.

1
1.0 INTRODUCTION

1.1 Problem Statement

There are several factors as to why we decided to propose the idea of making smart charging
stations in public spaces. The smart charging station gives benefits to the problems that some
people faced. The first problem is the idea of bringing and using a power bank in a public
space is too much of a hassle. Usually, most power banks are very heavy and some people
do not bring along any bag with them while they are in public spaces. Although several brands
sell thin and light power banks, the idea of bringing one along every time is already
troublesome.

The second one is people want to use their phone in case of emergency and they are not
bringing along their charger or power bank with them. If something urgent needs to be done,
the charging station is the solution to their problem. For example, after using public transport
such as train, people want to call e-hailing, but their smartphone is out of battery. The only
solution is they can charge their smartphone at the smart charging station then proceed to call
the e-hailing after their smartphone battery is full or half full. The idea of making smart charging
stations will make their life easier.

The last problem is if they want to avoid using smartphones in public spaces, the smart
charging station is the suitable solution for their problem. People nowadays spend too much
time on smartphones even when they are in public spaces. For them to avoid that, they can
leave their phone at the smart charging station because the locker is secure, and they do not
need to worry about the safety of their smartphone. Furthermore, their smartphone is being
charged while they can avoid using smartphones in public spaces. It is like killing two birds
with one stone.

1.2 Methodology: Data Collection

The group devised a variety of methods to analyze the issues and develop a business solution.
All information was gathered using the following methods:

1. Observation

The observation was carried out through the problems encountered by members of
the public who were unable to charge low-battery phones because they had neglected
to bring a portable charging phone with them while shopping. The group members
highlighted certain challenges that the general public is facing using the observation
approach.

2. Surveyor questionnaire

To analyze and validate the preceding data gathering approach, observation, several
online surveys, or questionnaires were undertaken. The 47 people who responded to
the survey were given questionnaires. The questionnaires had to be completed by the
respondents. On the 7th of December 2021, these questionnaires were circulated and
collected, and on the 8th of December 2021, they were returned. The information was

2
 then gathered and analyzed using Microsoft Excel software's basic frequency analysis.
Google Forms was used to create these survey questionnaires (refer to Appendix A).

3. Research

Existing phone charging stations in public places have been researched and studied.
Improvements and upgrades have been made to existing products to produce
additional convenience and high-tech items. The smart charging station has been
recognized as a possible solution based on the problem statement.

1.3 Limitations

This study is focusing on how often people use their phones and when they need to charge
their phones when they at the public space. This is to help us to know how important they
need the charger when at public space. The scope and targeted group of the study is the
people who have a smartphone and have been to a public space. The questionnaire will be
carried out to all smartphone users. The questionnaire will be carried out because this
research needs the respondent them on how frequently they use chargers for their phone and
how important the charger is for them when in public space.

The limitation of the study is we face which some of our respondent which is the owner or user
of the smartphone does not know how frequently they use the charger and some of them are
introvert which means they use to stay at home rather hang out outside. As the result, the data
collection process cannot be precise and have a challenge.

The second limitation is financial issues. Because this study or product needs high spending
to do this product. As a student, this is a huge limitation for us because as a student, we have
a financial issue and does not have a lot of money to be spending to create this product.

Lastly is safety. This is one of the limitations because to leave the smartphone that needs to
be charged in the public space even though have a secure box and security system there are
still have a high risk for this product and customer property.

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2.0 NEW PRODUCT DEVELOPMENT (NPD)

2.1 Definition

Living in an era of technology, people are expecting an easier and hassle-free lifestyle with
technological devices that are smart, multi-purpose, and automatically operated. Their daily
activities heavily affected the situation because of the current modern era that they were living
in now. Life gets busier and hectic due to work and other activities, and people are living
independently on their smartphones. People could gain most of the latest news, information,
and knowledge from the internet in just a short period. Conventional ways of doing things can
be time-consuming, difficult to perform, and expensive. To produce new product innovations
to meet the needs of consumers, they have introduced NPD, new products, and improvements
to the existing product.

With these in mind, new products that satisfy these criteria will have a huge potential to stay
on top of the market. NDP is a complete process of bringing new products from business and
engineering perspectives. It is a process by which an entrepreneur designs and creates a new
product or service that will be very useful to customers. People would always try to seek new
things and better products because of their uniqueness. The process involves many aspects,
such as observing current customer need and wants, learning the market, and valuing
competitive environments.

2.2 Classification of NPD

New product development can be classified into two main categories which are a completely
new product and improvements on the existing product.

1. Completely new product

Completely new product consists of new-to-the-world products. These are ground-

breaking products that open up entirely new markets. Another type of new product is
new product lines. These items are not technically new to the market, but they are new
to the firm. Companies create these items to break into a previously untapped market.
These items are frequently identical to rivals' products that are currently on the market,
but with minor differences.

2. Improvement to existing product

Improvement to existing products consists of product line extensions, product

improvement, re-positioning, and cost reduction. Product line extensions are generally
new additions to the firm, although they fit within one of the company's current product
lines. Product improvement usually offers a current product with better quality,
features, or performance. They might also be used to replace current items. Re-
positioning means current products aimed towards new markets includes the creation
of a new application for an existing product aimed at a new market segment. Lastly,
cost reduction technically provides comparable advantages at a lesser cost. From the
consumer's perspective, they are not new items for the firm, but they generally
represent a major change in terms of design and manufacturing.

4
2.3 NEW PRODUCT DEVELOPMENT PROCESS

2.3.1 Research & Development

2.3.1.1 R&D

a) Idea Generation

The idea of this service approach was when one of our group members raised the
concern about how he always forgot to charge his phone when he went to the shopping
mall. He also said that he does not like to bring a power bank to public spaces for
several reasons. After listening to his problem, we looked up some solutions and found
that several public areas provided renting services for power banks. Even though it
can solve his problem of not charging his phone when going out, the renting service
still needs you to bring the power bank with you. So, he still needs to escort the power
bank with him when he uses the renting service. For that reason, it still does not solve
his problem of not bringing a power bank anywhere he goes because most power
banks are heavy. There are also charging station services in public spaces, in
particular, that are not secure enough for people to leave their phones at the station.
This has sparked the idea of producing the smart charging station based on the
problems that he faces. Finally, we provided smart charging station services with great
features that solved most of the obstacles faced by people.

Watch pager
Locker system
system

Smart Charging
Station

Payment method:
Secure
Cash/Online
banking/QR code
Friendly user
(IOS/Android)

Figure 2.1 Ideas of Smart Charging Station

b) Screening

Based on Figure 2.1, we have decided to run a smart charging station service that will
be placed at public spaces and shopping malls with the following features:

i. Watch pager system

When using the services, a watch pager will function as a “reminder” to the
consumer to pick up their phone when using the smart charging station service.
The watch pager will produce a sound when the phone is fully charging so that
the consumer is aware of their phone.

5
 ii. Locker system
The locker system is installed with the highest security to ensure that the
consumer’s phone is safe and sound. When using the locker, it is provided with
a passcode that only the consumer will know through the watch pager. By doing
that, only the consumer can open their locker lock.
iii. Payment method: Cash/ Online banking/ QR code
By using this payment method, the smart charging station can be used by many
people. Sometimes, some people are not like to bring cash in their wallets. By
doing this method, the service charge can pay by using online banking and QR
codes provided at the locker. For some people that want to pay for the service
in cash, there will be one payment machine that operates the same as the
parking ticket machine that is usually placed at the shopping mall.
iv. Friendly user
This smart charging station can be used by both android and IOS users. The
charging station system is friendly to use because the payment method is the
easiest way the customer can use, which is cash, online banking, and QR code.
Besides that, a watch pager is also being used in this charging system, where
a watch pager will be provided to the consumer as a “reminder” for them to pick
up their phone when using the smart charging station service. Secure and
locker system is in top security, which the device that has left for charging is
very safe.
v. Secure
About the security of the property of the customer, their property is very safe
and secure with the high security that this charging system provides. The
customer that leaves their properties will be highly secure, and the customer
no needs to worry.

c) Market Survey

For the market survey, we provide and do a questionnaire to gain data and information
on this smart charging station system demand and it is potential in the market. The
questionnaire provides the results of responses of 47 respondents that are shown in
the charts below.

Idea Of Charging Station At Public Space

Strongly disagree disagree neutral agree strongly agree

6
 It Is Necessary That Public Space Provide A Charging
Station

yes no

Prices Do You Prefer For A Charging Service

RM5-RM20 RM10-30 No opinion

Method Do You Prefer For Paying The Service

cash debit cards credit cards

mobile payments electronic bank transfer e-wallet
all payment methods

it's worth your money when using a charging station

strongly disagree disagree neutral agree stongly agree

Chart 2.1: Survey Charts

7
Based on the results from 47 respondents, there are most strongly agree with the idea
of charging stations in public spaces. Next is, public space must provide a charging
station. Mostly the respondent said yes to this service, which is a smart charging
station and this is a friendly response for us to provide this service. For the price, the
respondents agree to be charged between RM5-RM20. And for the method of paying,
the respondent agrees and is comfortable with the payment method of cash, e-wallet,
debit cards, credit cards, bank transfer, and mobile payments, but most of them likely
want to use cash only. Lastly, the respondent mostly agreed to use this smart charging
station, and it is well worth their money.

2.3.1.2 Business Model Canvas

The group members also developed the business model canvas for the research and
development process to analyse the trends to develop the product’s design features
that can the public’s needs.

8
 2.3.2 PRODUCT DESIGN/FEATURES & TECHNOLOGY USED

A Smart Charging Station is a service that is provided for shopping malls and other’s
public areas for public need or in an emergency. Our services provide a smartphone
charging locker for IOS and Android users that consists of various features and
technology such as a soundproof locker, touchscreen navigation, QR code system
smartwatch pager, and wireless charging pad. Our services also provide Automatic
Payment Machines that require a few options for payment methods. Smart Charging
Station is a safe and secure service that can be used by the public. A detailed
explanation of the product’s design and features will be in this section.

Figure 2.2: Smart Charging Station

Figure 2.1: Automatic Payment Machine

NO. DESIGN FEATURE DESCRIPTION

1. Smart Charging Locker At the Smart Charging Station Services,

the locker station will be divided into two
stations based on the smartphone
operating system which is IOS and
android. The user will need to choose
the locker based on their smartphone
Figure 2.4: Smart Charging Locker
operating system. Every locker at the
station consists of three types of

9
 indicator such as green color which
indicates that the locker is available
while red color is unavailable and yellow
indicates the locker are under
breakdowns. Only one of each color will
light up to indicate the availability of the
locker.

2. Touchscreen Navigation After choosing the available locker,

users need to follow the instruction on
the touch screen navigation. Users can
control the information processing and
interact directly with what is displayed
by touching the screen to use the
services.
Figure 2.5: Touchscreen Navigation

3. QR Code QR codes are a type of barcode that can

Figure 2.6: QR Code
be read easily by a digital device. Users
need to open the QR reader application
or the camera on their smartphone and
point it at the QR code on the screen.
Users will be able to access information
instantly from the QR code scanning to
the Smart Charging Station website and
sign in to proceed with the instruction
given.

Figure 2.7: Scan QR code

4. Follow the Instruction After scanning the QR code, users need

to read and follow the instruction given
before using the services. The user will
be notified regarding the locker number
and passcode to open the locker.

Figure 2.8: Instruction

5. Enter the Passcode Users need to enter the passcode given

from the instruction. Smart Charging
Station services take serious action in
the security aspects by making sure
every user of the locker will be given a
different passcode and strictly protect
the user’s confidential information.
Figure 2: Passcode

10
6. Door Locker Opened A locker door will be auto opened after
users correctly enter the passcode
given. Before putting the smartphone on
charging, users will need to wear the
SmartWatch Pager provided inside the
locker.
Figure 2.10: Door Locker Opened

7. Smart Watch Pager Smart Watch Pager is a new technology

Figure 2.11; Smart Watch Pager
where’s users will be able to get
notifications on their charged phone
whether it is fully charged or not. Users
also will get a notification such as calls
and messages since it was already
connected with the phone by the time
they insert the passcode. It is a really
important device that features this
service because users might get any
emergency calls or feel uneasy while
being away from their phones. This
SmartWatch Pager is not only light and
durable but also has a waterproof
feature for users to wear it well and is
very convenient.

8. Wireless Charging Pad Users can place their phones on the

Figure 2.12: Wireless Charging Pad
wireless charging pad inside the locker.
When users place their phone on a
wireless charging pad, a small coil in the
device receives and harvests energy
from the magnetic field and uses it to
power the battery. Wireless charging is
very convenient, and the most important
part is that the speeds are fast than a
usual charger.

9. Information Given Short information and a reminder will be

Figure 2.13: Information Given
given on the screen navigation. Users
can still leave their phones in the locker
even they get a notification when the
battery is fully charged while they are
away. However, they will be charged
according to the duration of using the
locker. The charged fee is RM5.00 per
half hour and it will increase depending
on the user’s usages.

11
10. Door Locker Locked A locker door will be auto closed after
the users understand and follow up with
the information given. The green
indicator will change to a red indicator
since the user’s phone is charging. This
will notify other’s upcoming users that
the locker is unavailable to use.

Figure 2.14: Door Locker Locked

11. Battery Fully Charged Once the user’s batteries phone is fully
charged, it will notify users through the
SmartWatch Pager. Users can decide
either to pick up their phone or leave it
for a while because their phone will
always be safe and secure in the locker.
Figure 3: Battery Fully Charged

12. A Reminder A reminder will be given on the screen

Figure 2.16: A Reminder
navigation where users need to make a
payment of the used service at the
Automatic Payment Machine located
nearby the Smart Charging Station right
after they pick up their phone. Users will
not be able to open their SmartWatch
Pager since it has grip features if they
are failed to make the payment. The
Smart Charging Station services is an
advanced technology that requires strict
security that will detect if there’s users
are failed to make the payment and
trying to leave the station with the
SmartWatch Pager. The devices have
an alarm system that will notify if the
users of it are with it exceeding the
radius specified.

13. Picking Up phone Users can enter the passcode after

reading the reminder given.

A locker door will be auto opened after

users correctly enter the passcode and
continue to pick up their phones.

Figure 2.17: Passcode

Users can proceed to make a payment;
however, the locker door will close after

12
 the users made the payment to return
the SmartWatch Pager.

Figure 2.18: Picking up the phone

NO. DESIGN FEATURE DESCRIPTION

1. Touchscreen Navigation At the Smart Charging Station Services,

Figure 2.19: Touchscreen Navigation
there will provide Automatic Payment
Machines for users to make a payment. It
was an easy machine to use since it has a
similar method to Automatic Pay Machine
for parking tickets or transportation tickets.
Users can follow the instruction and
information displayed on the touch screen
navigation.

2. Enter a Locker Number and Passcode On the screen, users will need to enter
their locker number and passcode
correctly to get their charged fee informed.
The charged fee will be shown with the
details of the duration usage of the locker.

Figure 2.20: Locker Number

Figure 2.21: Passcode

3. Payment Method After, get the charged fee, users can

Figure 2.22: Payment Method
choose an of payment based on the three
options such as cash, debit or credit card,
and QR code scanning through e-wallets
or DuitNow.
For the cash method, the user can easily
insert the money through the cash
dispenser and collect a change if have any.

13
 For debit or credit cards methods, users
can insert the cards through the card
reader and enter the PIN. While other’s
methods such as QR code scanning, users
can easily scan on the screen navigation
and process with the payment. It was a fast
and safe contactless payment method.

4. Feedback A receipt will be printed through a receipt

printer after the payment is made and the
SmartWatch Pager can be opened for
them to return it to the current locker.

Users can easily sign off from the Smart

Charging System once they give feedback
Figure 2.23: Feedback regarding the services used.

Table 2.1: Design Description

2.3.3 Concept Testing

1. Purpose

The goal of this concept test is to see if this smart charging station product can meet
the needs of people who need to charge their phones in public places. This would aid
in determining whether the product is convenient and helpful for the general public to
utilize while out shopping.

2. Sample Population

The general population would be the target audience for this concept testing. This
target is the best fit for this concept testing since the public's impression of products is
more accurate and beneficial for product development. This would allow them to make
a direct comparison with the current charging station and provide additional
suggestions or comments for changes.

3. Survey Format

First, the members of the group would show the public the 2D and 3D prototypes of
the products while providing a brief description of the products' features and how-to
guides. The goal is to determine how the general public feels about the product's
design, functionality, and accessibility.

14
4. Direction Guide for Smart Charging Station

The user choose the smart charging locker according their

smartphone operating system which is ios or android
system

Scan the QR codes shown on touchscreen navigation to

activate the smart charging locker and sync with
smartphone device

The user can follow the direction appear on the

smartphone and enter the passcode given

The user can use the smart charging locker to charge the
smartphone

The user wear the smart watch pager that provided to

receive the notification that automated sync with
smartphone

The smart charging start the charging process on the

smartphone

The user proceed the payment after done using the smart
charging station

Flowchart 2.2: The User Guides of Smart Charging Station

15
2.3.4 Build Prototype (2D or 3D)

Figure 2.24: Smart Charging Station

Figure 2.25: Close View Smart Charging Station

Figure 2.26: Size comparison to human

16
 Figure 2.27: Automatic Payment Machine

Figure 2.28: Front view of the automatic payment machine

Figure 2.29: Size comparison to human

17
2.3.5 Test Marketing (Commercialization Potential)

A survey has been done by using a google form to test the market survey among the
surrounding people. The purpose is to identify the problem usually faced by the public
and to analyze the public preference on providing smart charging stations in public
space.

Chart 2.3: The problem mostly faced by the public

Graph 2.1: The public opinion on portable charging (power bank)

18
 Graph 2.2: The public opinion on the products

Our product garnered positive feedback from the responder based on the responses
we collected. It demonstrates that our product may be accepted by the community and
that it may be useful in a variety of settings for the public to utilise while in public space.

19
CONCLUSION

Based on the findings and discussion, we can see that majority of the respondent
are concerned about smart charging stations in public spaces. The battery problem
arises among smartphone users in the public area, especially when they are in an
emergency or forget to charge their smartphones. Therefore, a new way with new
services is needed to help people with this problem.

Therefore, to overcome the problem most people face in their daily life, we suggest
introducing a new service that is called Smart Charging Station. As we can notice,
most of the respondent agrees to provide the service as emergency cases arise in
a public area. Besides, the respondent also agrees that using this service is the
best choice to provide people with energy supplies for their smartphones in their
daily life routine. Besides, the respondent also agrees that using this service is the
best choice to provide people with energy supplies for their smartphones in their
daily life routine. This is a splendid opportunity for us to start the smart charging
station services business because there are a lot of potential customers that will
use our services since it is still new in our country.

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ement

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IMPORTANT IN DAILY LIFE?: http://www.trffcmedia.com/topics/why-are-
smartphones-so-important-in-daily-life/

Somani, D. (23 July, 2020). https://www.gadgetsnow.com/faqs/why-power-banks-are-

important/articleshow/77121269.cms. Retrieved from Why Power Bank Are So
Important?: https://www.gadgetsnow.com/faqs/why-power-banks-are-
important/articleshow/77121269.cms

Turner, A. (2009). Bank My Cell. Retrieved from HOW MANY SMARTPHONES ARE IN THE
WORLD? December 2021 Mobile User Statistics: Discover the Number of Phones in
The World & Smartphone Penetration by Country or Region. (Source: ):
https://www.bankmycell.com/blog/how-many-phones-are-in-the-
world#:~:text=In+2021%2C+the+number+of,89.76%25+of+the+world's+population.

Wallbox. (3 March, 2020). wallbox. Retrieved from What Is Smart Charging?:

https://wallbox.com/en_catalog/faqs-what-is-smart-charging

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