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Consider the opportunity that you identified in assignment 1.

1. Using the table below, attempt to categorize the type of opportunity you have
selected.

2. How could you develop your customer at the same time as developing your
product or service as shown in Figure below?

3. Evaluate your opportunity using Table 1’s principles and Table 2’s process.
Sketch a diagram using Figure 2 to illustrate your results.
Table 1

Table 2
Figure 2

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