This document discusses a tour and travel company called Anubhav Travels. It aims to make tourism affordable through continuous innovation and create a community of happy world travelers. The company's mission is to become India's most admired travel company. For advertisement, Anubhav Travels uses Instagram ads which allow easy integration with Shopify to sell products. Instagram ads also have high engagement rates and measure campaign success based on awareness, reach and recall.
This document discusses a tour and travel company called Anubhav Travels. It aims to make tourism affordable through continuous innovation and create a community of happy world travelers. The company's mission is to become India's most admired travel company. For advertisement, Anubhav Travels uses Instagram ads which allow easy integration with Shopify to sell products. Instagram ads also have high engagement rates and measure campaign success based on awareness, reach and recall.
This document discusses a tour and travel company called Anubhav Travels. It aims to make tourism affordable through continuous innovation and create a community of happy world travelers. The company's mission is to become India's most admired travel company. For advertisement, Anubhav Travels uses Instagram ads which allow easy integration with Shopify to sell products. Instagram ads also have high engagement rates and measure campaign success based on awareness, reach and recall.
Academic year 2022-23 Continuous Intern Assessment – II
Name – Tanmay b. Modak
Class - SYBCOM Div - A Roll no - 4624 Subject - Advertisement Sem - III Submitted to - Pradnya Kadam Introduction
Incredible Holiday Experiences to Celebrate Life!
Anubhav travels in the year 2021 – the year of new
foundations and the year of new beginnings! With the idea to create a world of affordable tourism and to explore as well as innovate new avenues in the travel industry, we set out on a journey to achieve ‘Our Lakshya - Bharat Ki Sabse Behtarin Tourism Company’, a feat we are strongly working towards everyday…
At Anubhav Travels, we are on a ‘Mission’ :
• To make the any tour affordable with continuous innovation in the world of tourism • To create a community of happy world travelers by offering professionally planned holidays with a personal touch • To build India’s most admired travel company What type of product or service you take into business? :- Tour and Travel Company
Travel is the movement of people between
distant geographical locations. Travel can be done by foot, bicycle, automobile, train, boat, bus, airplane, ship or other means, with or without luggage, and can be one way or round trip. Travel can also include relatively short stays between successive movements, as in the case of tourism. Media use for advertisement
Instagram ads are non-intrusive and less likely to
annoy your targeted audience. The engagement rate on Instagram is higher than the engagement rate on any other social media platform. You can easily integrate Shopify and sell your products instantly. Instagram measures the success of your campaign based on awareness, reach and recall instead of follower counts, likes or comments. Link