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Consumer Engagement

Portal
For Alcohol Brand Serving
Introduction to Concept

How Alcohol Serving Brands Use the What All Brands Can Do With This
concept Concept
As brands always love to retain This portal act as catalyst to consumer
consumer loyality. Our portal helps engagement for brands.
them in this.

Loyal customers feel previledge by


Our portal helps brands to convert users associating with brands and give WOW
to loyal customers affection to brands
1.
Usage & Benefits
Let’s start with the concept first

To me 'drink responsibly' means don't
spill !
How Brands Uses This

◈  This portal helps in acquiring new customers by


offering discounts & freebies

◈  A simple missed call given by mobile number to


our VMN helps consumers to know what offer is
going on with brand

◈  Brands display informatic numbers by both BTL


as well ATL activity, or by placing on bottles as
well.

Believe me: Your audience love to know offers & schemes,


hereby granting more time on the IVR, ergo more customers.
big concept
Retain the Audience who have ever engaged with
you , they have high potential of becoming a Loyal
Customer
Dual Impact for Brands

High Brand Recall Opt- In Subscribers

Mostly consumers save By giving missed call


offer numbers in mobile subscribers given consent
phonebook with name of to Brands to keep touch
brand, hence increase base in coming future,
Brand recall in audience hence Brands now know
their subscribers
Our process is easy

M i s s e d c a l l
We activate a VMN for Consumers make acknowledges
Brands which is a call to action on audience by a
accessible by any number by giving Welcome message
domestic mobile service simple missed & share more info
provider call 24 * 7 like offers, meet &
greet etc
See How Brands are creating impact

Next Slide gives a glimpes on brands actively


using Mobile / Digital marketing to acquire
consumers as much as possible
Want big
impact?
Use big image
Live project
This is refference to give how
brands are communicating with
audience
What else we can help in

Whatsapp CRBT Form fill-up link


We can create a We can activate We can trigger can
whatsapp comunity customised ad jingle as basic info form fillup or
where audience can Caller Ring Back Tone social media login link
share their feedback, for brands where caller page to make active
party images or videos will listen brand jingle participation of
to participate with whenever they call audience with brand
brands.Best channel for subsciber's mobile which may include
visible marketing with gratification
Call to Action available
too.Also promote via
Location Based Service
which offers better CR
Let’s review some concepts

Broadcast Brand to Input into sales Helps in Brand recall


Audience

Encourage consumers Brand becomes socially Create frequent fliers for


active opt-in subscribers
Thanks!

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