A

Summer Training Project Report

on
Marketing strategies of insplore
At

Insplore consultant

Report submitted in partial fulfillment of the requirement for award of

Masters of Business Administration

Name of the student : Sagar Name theSupervisor : DR Tanushree gupta

Roll No:2105110700022 Designation :Assistant Professor

DEPARTMENT OF MANAGEMENT STUDIES

GL BAJAJ GROUP OF INSTITUTIONS,

MATHURA Approved by AICTE Affiliated to Dr APJ AKTU,
Lucknow NH#2, Mathura-Delhi Road, PO-Akbarpur, Mathura-281406
(UP)
Table of Contents
S. No. Content Page
No

Front Page

Certificate from the Industry i

Declaration ii

Acknowledgement iii

1 Introduction to the topic 1

2 Scope of the Study 19

3 Usefulness and Importance of Study 21-23

4 Introduction to the Industry / Company/ Organization 24-27

5 Company Profile : 28-37

(a) Company Name with full address
b) Establishment Year, Owner Name, Annual Turnoveretc. c)
Nature of business of the Industry / Institution (Automobile
industry / Steel Industry / Training Institute / Leather Industryetc.
d) Name of Department(Production / Finance / Marketing/
HR/General Management etc.) with Supervisor / HOD Name e)
Description and Working of Department f) Organizational Charts

6 Different products / activities of the Industry / Institution with 38-45

brief Description along with picture

7 Major Customers / Competitors 46-48

8 Industrial Training at a Glance (Training description) 49-52

9 Research Design 53-58

9.1 Methodology Adopted. 58-62

9.2 about methodology 63-65

9.3 Objectives Of The Study. 66

 9.4 Tools And Techniques Used 67-72

9.5 Geographical Area Covered. 72-76

10 Data Analysis And Interpretation 77-79

11 Findings 80-82

12 Recommendations & Suggestions

13 Conclusion

14 Limitations Of The Study

References (APA style)

 DECLARATION

I, hereby declare that the work, which is being presented in the report
“Marketing strategies of insplore” in partial fulfillment of the requirement for
the award of Masters of Business Administration and submitted to the
Department of Management Studies at G L Bajaj Group of Institutions, Mathura,
is an authentic record of my work carried within the premises of “Insplore
consultant”, under the supervision of “Chinmay tiwari” (marketing
manager).

The contents of this report, in full or in parts, have not been submitted to any
other Institute or University for the award of any degree and are free from
plagiarism.

Signature oftheStudent
Sagar
2105110700022
 ACKNOWLEDGEMENT
I am extremely grateful to “Insplore consultant” for providing me the
opportunity to carry out my vocational training at their facility. Special thanks
are due to Chinmay tiwari for their continuous support and guidance in being
my mentor. Last but not the least; I would also like to extend my gratefulness to
all the supervisors and technicians, right from the highest to the simplest, for
their constant and enthusiastic support.

My Sincere thanks to Respected Director Dr…Neeta awasthy….., and Head of

the Department, …DR…Nakshtresh…Kuashik…., and my mentor DR
Tanushree gupta…………….. for providing me wonderful opportunities and
giving me a chance to have exposure to working conditions in the company.

Signature oftheStudent
Sagar
2105110700022