Professional Documents
Culture Documents
FACULTAD DE CIENCIAS
EMPRESARIALES
EXTRA ACTIVITIES
AÑO 2017
Programa de Contenidos
2) Read the company profile below and complete the gaps with these words.
the Internet.
f) The company offers an average of ………………… hours’ training per person annually.
g) With a starting salary of over …………………… for production staff and over
h) In 2001 it had over ………………………. applicants for just over 100 new jobs!
j) In a market with so much ………………………….., Land’s End Inc. is doing very well.
Business Communication: Introducing yourself and others
Talking about your company – Asking about a company
1) Read the following introductions. Which do you use to introduce yourself and which
to introduce others? Write YOURSELF or OTHERS .Which are more formal?
Underline the expressions used for introductions.
a) Signor Butani, I’d like to introduce you to a colleague of mine, Michelle Johns.
b) Mr. Sung, may I introduce you to our Managing Director, Jon Mann? Jon, this is Mr. Sung,
President of Sung Corporation.
c) Hello. I don’t think we’ve met before. My name’s Peter Banson.
d) Good morning. My name’s Giles Truro. I have an appointment with Mr White at 10.30.
e) Can I introduce myself? I’m Javier Corzon from Barclays, Madrid.
f) Hello, you must be Matt. I’m Susanna, a friend of your sister’s.
g) Excuse me. Would you by any chance be Ms Miles?
h) I don’t think you know each other, do you? Julia, this is Claude.
A Excuse me?
B Yes?
A ……………………………………………………………………………………….
B I don’t think so.
A ………………………………………………………………………………………
B Yes, I am. I started yesterday. My name’s Jenny Porter.
A Nice to meet you, Jenny. I’m Beatrice. Beatrice Kahn.
C Jack?
D Yes?
C ………………………………………………………. Sally, this is Jack.
D Nice to meet you.
E ………………………………………………………………………
D ………………………………………………………………………
E No, I don’t. I’m quite new.
F Good morning.
G Good morning.
F …………………………………………………………………………………..
G Yes, it is.
F Right. ………………………………………………………. What’s your name?
G Hall. Roger Hall.
F ………………………….……………………………. Let me introduce you to the receptionists.
4) Listen to what these people say and choose the best answer. (Business Focus
Workbook Track 6)
STUDENT B: You are on a plane heading for Chicago. You have some business there.
Introduce yourself and your business to the person sitting next to you. Here are the
details of your company.
2) STUDENT A: You are at a hotel reception waiting for a client. You start a conversation
with another guest. Introduce yourself and ask questions about the company which
he/she works for. Use the information given.
Company: Candy-Hover Head office: Brugherio, Milan
Job: sales rep Based in: Rome
Products: washing machines, fridges, cookers Number of Employees: 6,700
Competitors: Whirlpool and Electrolux Annual turnover: $470 million
STUDENT B: You are at a hotel reception waiting for a client. You start a conversation
with another guest. Introduce yourself and ask questions about the company which
he/she works for. Use the information given.
Company: Walmart Head office: Bentoville, Arkansas
Job: Region Manager Based in New York
Number of Employees: 1.3 million in the US Competitor: Target
Products: consumer goods, household appliances Annual turnover: $30 billion
UNIT 2: Contacts
Working with words: Describing your job and job contacts
1) Match the business cards ( a-l) with the job descriptions (1-12)
a) b) c)
Linda Gabbiadini
c) d) d)
John Sutton Alice Hernández
Managing Director Human Resources Dietrich Hoffmeister Chief Accountant
Director Finance Director
Chief Accountant
e) f) g) h)
Li Wan
Sven Johansson François Blanc Yuri Mankovih
Secretary Purchasing Assistant Director of
Manager General Manager Reasearch
and Development
2) Complete each of the following sentences with IN, ON, WITH or FOR.
1) Françoise Blanc is ………. computers. He works ……….. IBM.
2) She has been working …………. a big company for five years.
3) She works ……….. the Personnel Department. She deals …………… the problems of the staff.
4) At the moment she is working ……….. the development of a new payroll software.
5) She is responsible ………. the development of an important part of the system.
6) They are involved …………. a new construction project overseas.
7) At the moment I’m doing a study ………… genetically modified foods.
2) Complete the following phone conversation by changing the verbs in brackets into
either the Present Simple or the Present Continuous. One of the verbs can be used in
either tense- which one?
Martin Hello. Is that Yvonne? This is Martin.
A Fenton Engineering.
B Number / Extension 473, please.
A I’m afraid the line’s broken / engaged. Will you hold?
B Yes.
C I´m afraid / regret she’s in a meeting. Do you want to call up / back later?
B No, it’s urgent. Could you leave / take a message?
C Yes, I will / of course.
B May / Could you ask her to call me back?
C Does she have your number?
B No. It’s Paris - the code / area is 00 331 then the number is 46 58 93 64.
Could you say / read that back to me?
C 00 331 46 58 93 64.
B That’s right.
C Anything / What else?
B No, that’s anything / all. Thank you very much.
C You’re welcome / fine.
B Goodbye.
1) Sorry, could you spell that? a) Yes, it’s 0181 432 9191
2) Could I speak to Ms Fenton, please? b) That’s ok, I’ll hold.
3) Could you take a message? c) I’ll call back next week, then
4) I’m afraid the line’s busy at the moment. d) Speaking.
5) I’m sorry but he’s away this week. e) Yes, of course. I’ll get a pen.
6) Could you repeat that? f) Yes, it’s M-E-E-U-W-S.
5) Messages: Match the sentences on the left with the responses on the right.
1) Would you like to leave a message? a) Yes, but I didn’t have time to call you back.
2) Can I leave a message? b) No. Nobody called all morning.
3) Are there any messages for me? c) Yes. I’ll pass on the message as soon as I see
him.
4) Can you tell her I called? d) Yes, of course. I’ll just get a pen… Go ahead.
5) Can you ask him to call me back? e) Yes, please. Could you tell him I’m coming at 3?
6) I’ll call back later. f) Yes, I’ll tell her when I see her this afternoon.
7) Did you get my message? g) Ok, goodbye.
12
1) Can you ………. me later?
2) My phone’s ringing and I’m on another line. Can
somebody pick it ……? 1
3) I’m afraid I have to ….. our meeting till later. 2
4) …… on, please. I’ll see if he’s there. 3
5) I’ll look in my ….. and see if I’m free then. 4
6) I’m afraid his line’s ………. Can I take a message? 5
7) My telephone number is 40 21 68 97, ……564. 6
8) He can´t come to the phone. He’s in a …… 7
9) If we can’t find another date, then we will have to 8
…….. the meeting. 9
10) I´m not free in the morning, but I can make it in 10
the afternoon or …….. 11
11) Can you ….. me through to Sales, please?
12) I’d like to make an …… with you for tomorrow.
ROLEPLAY: Telephoning
A) Work with a partner. Take turns to be student A and B.
Student B: You are the receptionist at Reebok Co. A person calls to talk to Mr Michael Shumster.
He’s not in his office now. Offer to take a message. Ask caller to spell his name and
ask for contact number.
B) Work in a group of three. Student A, Sam Santhers, is calling a company to speak to St. B,
Rory Manning. The company receptionist, Student C answers the call and puts Mr Santhers
through to Mr Manning.
Student A: You are Sam Santhers (tel nº 0342 56885643). You want to speak to Rory
Manning to tell him that the brochures for the exhibition are ready.
Student B: You are Rory Manning. The receptionist puts you through to a caller.
Student C: You are a receptionist at Nike. Answer the phone and put the caller through.
Making
worst mistake is spending too long with one
person, so keep moving around.
contacts
If you want to find clients or improve your
try not to make your presence felt immediately.
It’s easier to join a group than two people, who
may be having a private discussion. Have your
business cards ready but only hand them out
career prospects at networking events,
when people ask you for one – it will seem
preparation is essential. Find out who will be
more valuable that way.
there – at least the most important people you
would like to meet.
1. How can body language have an impact on the person you’re talking to?
2. Why is it important to keep moving around?
3. What problems may arise in these business situations?
4. How do you feel about the idea of making contacts at networking events?
5. What other ways of making contacts can you think of? How would you compare them to these
events?
6. Have you ever been to a networking event? Did you make useful contacts?
UNIT 3: VISITORS AND TRAVEL
Working with words: Company Structure
2
Purchasing Production Marketing Distribution
Shareholders and Sales
1
Board of
Directors
Research
and
3 Development
Management
and
Control
… buys supplies?
MARKETING
HUMAN PRODUCTION FINANCE
RESOURCES
Maintenance
PA:
IT:
R&D:
PR:
HR:
CEO
Working with words: Company visits and travel
2) Where can you hear the sentences below? Match them to the pictures A-D.
A
B
C
D
3 I’m looking for Gate 45. C) If you’re going south, there’s one about 30
km down the motorway.
4 Can I check out, please? D) No, I don’t. Can you tell me what time we’re
boarding?
5 Is this the platform for Munich? E) Yes, That’ll be $74, including insurance.
6 Is there a petrol station near here? F) I’m not sure. Is the fare cheaper if I pay both
journeys now?
7 Do you have any bags to check in? G) You’re in the wrong part of the terminal. It’s
over here on the left.
8 Single or double? H) Sure. I’ll just prepare your bill.
1) Complete these sentences and questions using words and phrases from the box.
CAN I … DO YOU… IS… NICE… I HEAR YOU …
PLEASE… WOULD YOU LIKE… SHALL I…
3) Rosa Lanson has arrived in Canada for a meeting with Bob Wyatt of StarTelevision.
Complete the conversations using the phrases in the box.
a. I´m Alan Dave, Mr Wyatt’s assistant. b. I have an appointment with Mr Wyatt.
c. How do you do d. Did you have any problems finding us? e. Perhaps you’d like to take a seat.
4) Bob is introducing Rosa to a colleague. Complete the conversation with the phrases in
the box.
a. Pleased to meet you. b. Shall I get some coffee?
c. I’d like to introduce you to a colleague of mine. d. How long are you staying here?
e. Did you have a good flight up to New York? f. Have you been to Toronto before?
g. Then you must call me Chantal.
B: Yes, although there was quite a bit of turbulence over the Atlantic.
b) A: …………………………………………………….?
B: Just three days this time. I’m flying back the day after tomorrow.
c) A: …………………………………………….……….?
d) A: ……………………………………………………….?
B: Oh, that would be great. I haven’t had anything to eat for hours!
A- Mark Mc Cormick has just arrived at Haward PLC. to discuss some business matters.
CEO …………………………………………………. flight?
premises…………………………………………………….?
B- Ben Thomas introduces his colleague Nicholas Kane to a co-worker-Yvonne Durant, during lunchtime in the
canteen at work.
N I’m helping in the Legal Department, there are a lot of people on vacation.
N Well, I arrived here last Monday, so I’ve been here for a week so far.
Y ……………………………………………….to drink?
Mr Wyatt No, none at all. I walked here. My hotel is only a few minutes away.
Mr Wyatt I’m staying at the Garrick. It’s in King Street. Do you know it?
Mr Wyatt Yes, it’s very pleasant and friendly. I always stay there when I
come to London.
Piet Yes, I also do quite a lot of travelling – mostly in Europe but I go to Canada and the States
as well – about two or three times a year.
Piet No, I’ve never been to Toronto, but I had a holiday on Vancouver Island not long ago.
Mr Wyatt Did you? That’s where I was born .I lived there until I was 20.
Did………………………………………………………………….?
1) STUDENT A: You are the Personnel officer from ICT Argentina. The CEO from ICT Norway has
come to your country. You meet him/her at the airport.
STUDENT B: You are the CEO from ICT Norway. You have just arrived in Argentina. The Personnel
Officer from ICT Argentina welcomes you at the airport.
A B
Greet him/her.
Introduce yourself
Welcome him/her
Greet him/her.
Introduce yourself.
Thank him/her
Ask about journey to Argentina
Tell about your flight
Offer to have a coffee
Refuse. You prefer to go to hotel first.
Give reasons.
Ask where he/she is staying
Give name. Say why you like it.
Ask about previous visits to Argentina
Explain it’s first time in the country.
Ask about length of trip
Say it’s just for a week.
Ask about places to visit.
Mention places of interest.
Offer to take him/her somewhere
Accept invitation. Thank again.
2)
STUDENT A
You are waiting for Student B at the airport. It´s the first time you meet. Approach the passenger and:
1. Introduce yourself and ask him if he`s the person you are waiting for. Welcome visitor
3. Ask him about the trip
5. Ask him if he feels tired
7. Ask him if he wants to meet for lunch.
9. Tell him that you´ll take him to the hotel
STUDENT B
ARTICLE
You are on a business trip to another country. Student A is waiting for you at the FOR
airport. It´s the first time you meet. He’ll approach you.
4) Use a word from A and one from B to complete these sentences about customs.
a) People always _______________ when they meet, even if they know each other well.
b) When you ________________, it means NO.
c) You don´t __________________ when you enter someone’s house. Keep them on.
d) It´s always important to ____________________ for a meeting.
e) Never _______________________ of food at someone’s house.
f) When you ___________ the upward ___________ with your thumb it means GOOD.
g) Don´t ______________ in public – it´s considered vulgar.
h) It´s essential to _____________ with a business contact before talking about personal matters.
i) It´s important to ________________ and understand cultural ______________ when you travel.
Imagine a colleague or client is visiting your country for the first time. Think of three pieces of advice
or information you can give about your culture and its customs.
UNIT 4: NEW PRODUCTS
Practically speaking: How to show interest and keep the conversation going
1) What topics do you like talking about at a business lunch or when you meet
colleagues from a different country?
2) Are there any topics you would NOT discuss? Make a list.
3) Work with a partner. Brainstorm questions you could ask to start the conversation on
the topics above. Use the beginnings to help you:
Cinema:
1) Did you see ……….?
2) Do you like going to the cinema?
3) What type of films …………………………………………………?
4) …………………………………………………………………………….?
Food:
1) What kind of food do you like?
2) Do you prefer……….….. or ……………..….?
3) …………………………………………………………………………….?
Books:
1) Are you fond of reading?
2) What are you reading at the moment?
3) Who is ………………………..?
4) ………………………………………………………………………………?
Sport:
1) Did you see ………….…………. last night?
2) Are you interested in …………………………….?
3) Do you like playing or watching…………………………..?
4) …………………………………………………………………………………?
Travel:
1) Is this your first time in …………?
2) Have you ever been to …………?
3) ………………………………………………………………….?
4) …………………………………………………………………..?
News:
1) Have you heard about the merge between LAN and TAM?
2) Did you see that …………………………………………..?
3) ………………………………………………………………………?
4) Listening (Business Focus Book – track 11)
b. Listen again. How does each speaker usually open a conversation? With an
information question (WH-) or with a yes/ no question?
e. I worked in the
US for six years
d. I love
pasta
d. Listen to the
5) a. Complete the gaps in these questions with the words from the box.
STUDENT A
STUDENT B
2- You are met by the manager of a company. Introduce yourself and thank for the invitation.
2- Your journey was ok but there was a flight delay.
1- You are staying at the Hyatt (a five-star Hotel) for a week.
1- Answer your partner’s question.
10-Tell your host three things about your hometown.
12-You work for a big insurance company. You are the CEO and you like your job very much.
14- Talk about your favourite holiday place and what you love doing there.
16- Accept the invitation. Thank.
ARTICLE FOR DISCUSSION: LAUNCHING A PRODUCT
Do you know about any product launch that was a failure? What was the product? How was it
launched? What happened?
Launching a product
The history of product launch disasters
Is your company launching a new product on the market? Maybe it’s time for your old products to have a re-launch? But
be careful! Some product launches can go very wrong. We look back at the history of product launch disasters in the last
fifty years and consider the reasons why.
1957
It was September 4th and Ford was the most famous car brand in the world. Everyone was excited because the company
had a new car. Nearly three million people waited outside car showrooms to see the new product. But the Ford Edsel was
a big mistake. First of all, the name was very unpopular. Nobody liked it. But there was a worse problem. The car was not
stylish – in fact it was very ugly and no one wanted to drive it. Thirdly, it was also badly designed and parts fell off it! In
the first year, Ford only sold 63,000. By 1960 – less than three years after the launch – the Edsel disappeared.
1975
Before downloads and before DVDs do you remember video tape? Sony was the first manufacturer to launch this kind of
product. They called it Betamax but a few months later JVC launched VHS video. VHS won because it was more
functional and user-friendly and so more shops supplied the product. Sony produced the last Betamax in 2002.
1983
Think of Apple and you normally think of iPods, iPhones, cool laptops, and very effective product launches. But not every
Apple product was a success. In 1983 Apple launched ‘Lisa’. The Apple Lisa was a computer for business customers in
particular. However, Apple soon discovered that business people also wanted cheaper products. Lisa was overpriced and
sometimes slow. Apple soon stopped production of Lisa and moved on. Their success now means they obviously learned
from this mistake.
1985
April 23rd, 1985 is an important date in the history of product re-launches. Coca-cola changed the formula of its 100-year-
old drink and called the product ‘New Coke’. The original idea to change the product was because Pepsi-Cola – their
main competitor – had a large market share so Coca-cola needed a new strategy. The market research was positive for
the new product. People tasted it in focus groups and they liked the new taste. It was sweeter. But by May, Coca-cola
had a disaster and Pepsi Cola was number one. The public wanted their traditional coke – not the new drink. On July
10th the company brought back the old Coca-cola but they called it Coca-cola classic. Soon after, their product was
number one in the market once more.
1996
By the end of the twentieth century they were everywhere. McDonald’s restaurants and burgers were on every high street
in most countries. But even McDonald’s had a failure. In 1996, the main customers at McDonald,s, s were children with
mum and dad. But McDonald’s also wanted more adults – single adults with their friends and with their extra cash. It
planned to have the same product – hamburgers – but this hamburger was called the ‘Arch Deluxe’ for a more
sophisticated customer. McDonald’s spent about 300 million dollars on research, production, and marketing, but the
product failed. However, McDonald’s learned something from the experience: adult customers prefer more healthy
products like salads and fish. So nowadays you can’t buy an Arch Deluxe at their restaurants but you can buy a green
salad.
So what product launches will fail in this century? Wait and see, but make sure it isn’t yours!
Reading Tasks
b) fashionable: __________________
1) Each company in the article made a mistake but they are still successful companies. Why
do you think they survived after their mistake?
2) Which other mistakes can be made when launching a product?
UNIT 5: EMPLOYMENT
Working with words: Job benefits and employment
1) Regina is thinking of changing jobs. Look at the list of advantages and disadvantages for
the present job and complete the missing words. The first letter is given.
Advantages:
Five weeks’ P_____________ holiday a year plus public holidays.
A good P_____________ scheme and the possibility to R_______________ at age 60.
Free language T_____________ in English.
Good medical I______________ for only $15 a month.
Can use company M_______________ phone for personal calls!
Disadvantages:
Working hours not F____________: have to work 9 to 5, five days a week.
Maternity L_____________ : 6 months on full pay (nut boss thinks work & babies don’t mix)
Very low S______________ compared with other companies.
2) Match the verbs (actions) in the box with one of the words or phrases below:
EMPLOYMENT
3. LEAVING AT 65 4.HAVING NO JOB
5. RECESSION
some minutes ago – recently – in 1987 - since - never - last September - yet - already - for
in the last twenty years
SIMPLE PAST– since I left school - yesterday - afterPERFECT
PRESENT I left school - from… to …
The Formula One series (begin) _______________ with Grand Prix motor racing of the 1920s and 1930s. The
first world championship race (be) _________________ in Britain in 1950. The Argentine teammate J. M. Fangio
(win) ________________ that competition.
Every year more than 500 million people (watch) ______________ a Formula One race. Formula One (become)
_________________ the ideal marketing tool for companies since it first appeared. Undoubtedly, it´s the world’s
number one sport, although football always makes its claim.
This sport (have) ________________ two teams: Ferrari and Mc Laren Mercedez. Mercedez, for example (offer)
________________enormous sponsorship deals every year. Ferrari is controlled by Fiat. This (start)
________________ more than 10 years ago. In 1987 Gianni Agnelli, the Fiat boss, (want) ______________ to
rename the cars Fiat Ferrari but he (can not) _____________________. Formula One (have not)
_______________ changed its name yet. Next year, Ferrari (launch) ______________ the new “Ferrari Enzo
Hybrid”, which hopes to revolutionize the automotive industry.