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  • Target MKT

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    Shahzad Tabish
    9 views1 page
    This document lists filters for selecting an automobile service company, including type of service (automobile), company size (10+ technicians), and availability of advanced facilities and OEM standards (lifts, alignment machines, manuals, trained staff). It also lists potential target customer groups for the companies, such as fleet customers, families, enthusiasts, those with voided warranties, and new car buyers.

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    Target Mkt

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    This document lists filters for selecting an automobile service company, including type of service (automobile), company size (10+ technicians), and availability of advanced facilities and OEM standards (lifts, alignment machines, manuals, trained staff). It also lists potential target customer groups for the companies, such as fleet customers, families, enthusiasts, those with voided warranties, and new car buyers.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    9 views1 page

    Target MKT

    Uploaded by

    Shahzad Tabish
    This document lists filters for selecting an automobile service company, including type of service (automobile), company size (10+ technicians), and availability of advanced facilities and OEM standards (lifts, alignment machines, manuals, trained staff). It also lists potential target customer groups for the companies, such as fleet customers, families, enthusiasts, those with voided warranties, and new car buyers.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Filter Details Approximate no of companies

    Type Automobile Service 40


    Company Size 10 + service technicians 8

    Availibility of Advanced Service (Lifts, Alignment machines, special


    facilities service tools) 5
    Availibility of OEM standards Service manuals, OEM trained staff 4
    Geography Based in my area (5 sq km) 2

    List of Targets:
    Fleet customers
    Family based customers
    Car enthusiasts
    Customers whose vehicle have their warranties void
    New car buyers

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