Review of literature

Use of Social Networking Sites among the College Students in Tamil Nadu, India (2019)

Authors: Balamurugan T, Alagappa University, India

Thanuskodi S, Alagappa University, India

Since the very beginning mankind has imparted utilizing distinctive procedures and strategies.
Conditions and accessible innovation have directed the technique and methods for
correspondences. Subsequently, every once in a while new communication technologies have
been developed for better individual and also for mass correspondence. With the approach of the
printing innovation the new time of mass correspondence started. At that point the innovation of
wireless communication came into existence – Radio was found. Afterward, the creation of
Television had an enormous effect around the world. This study shows that most preferred use of
social networking sites such as 34.9% respondents says Facebook, 7.4% respondents says twitter,
5.5% respondents says Linked in, 1.8% respondents says Pinterest, 3.7% respondents says
Google+, 9.2% respondents says Instagram, 24.4% respondents says WhatsApp and 12.9%
respondents says You tube. The study on the use of Social Networking sites by the University
students' of Tamil Nadu conveys the existing pattern that there exists a held demeanor in the
utilizing academic contents through Social Media for academic perfection. While 'Google' is an
all around acknowledged medium for looking through all or any sort of data through Internet,
there is a developing pattern of utilizing Social Media for specific data. Today, Social Media is
the new Google where one can make separate group for detailed exchanges identifying with all
fields of study. Social Media constructs a platform for one-on-one and one-to-many for pointed
insights concerning the subject and to improve dominance over a subject. The prime consumers
of the Social Media are students who approach boundless utilization for they have additional
time and psyche to concentrate on their quest for knowledge.

Gender variations in social media usage and academic performance among the students of
University of Sharjah

Author Rafi lnjadat PhD, Malek M.Hmaidi MSN, Thamer E.Samha MBBS Mhd M.Kilania
Ahmed M.Hasswan MBBS
Abstract

Objective

Social media usage is considered one of the most common activities among university students
that could impact their daily lives. There is a great variation of the level of this impact depending
on gender and some other factors. The impact of social media usage on academic performance is
not known. This study aims to evaluate gender differences amongst students at the University of
Sharjah (UoS) for predicting the impact of social media usage on their academic performance.

Results

Of the 500 invitees, 328 students responded; a response rate of 66%. The respondents were 61%
female and 39% male students. The average time spent on social media usage was reported as 2–
3 h per day. Furthermore, males were more addicted to social media than females (49.6%) and
(32%), respectively. Additionally, females' academic performance was more highly influenced
by the usage of social media than that of males, although males were more addicted to social
media networks.

Gender Difference in Social Networking on Smartphones: A Case Study of Korean College

Student Smartphone Users (2015)

Namsu Park, Konkuk University

hyunjoo lee, Konkuk University

Abstract

This study investigated gender differences in smartphone application use and examined the
gender effect in terms of social relations and social support on smartphones. Data were collected
through an online survey among college student smartphone users (N=226). Results revealed that
women tend to use camera on smartphones more frequently than men, while men are more likely
than women to use phone calling and smartphone applications. Also, the results showed specific
patterns of using smartphones for maintenance of personal relationships. When spending their
time on smartphones mediated text communications, women were more likely to perceive
bonding relationships strengthened, whereas men tended to perceive more bridging relationships
expanded. These findings suggest that women tend to intensify close strong relationships by
keeping up with friends on smartphones, while men are likely to use smartphones to expand their
weak social ties.

College Students’ Use of Social Media and its Effects on Well-being During COVID-19 (2020)

Virginia Pressly. David Davies, Ph.D.

Abstract

Beginning in the late 2000s, social media began its ascent into mainstream media. Today, it has
become a part of our daily routines. Due to its prevalence and nature, social media has been
directly linked to deteriorating mental health in teens and young adults for some time. Many of
the studies previously conducted studied Millennials. However, today’s generation of young
people, Gen-Z, has a very different relationship with social media and the internet. In 2020,
when the world was hit with the COVID-19 pandemic and most work and school went virtual,
social media became that much more prevalent in our lives. This study examines the effects
social media has had on the mental health of Gen-Z college students during the COVID-19
pandemic. Results show that students have become much more reliant on social media than
before the pandemic and showed increased levels of fear and stress as it pertains to their social
media consumption. Respondents demonstrated a change in preferred platforms as well.