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This model is not specific to any particular communication. it is composed of a several factors
under each elements. this models believes that for effective communication to take place, the
source and the receiver need to be on the same level.
He described the process as sequential and cyclical, following the eight stages of oral
communication. These stages are thinking, symbolizing, expressing, transmitting, receiving,
decoding, feedbacking, and monitoring.
The model believes that the communication process is just like a helix which moves forward as
well as comes backward and is dependent on the behavior patterns of the past with some
modifications and changes.
It is the widely accepted and the most common model of communication where the sender
sends the information or a message to the receivers to influence them and make them respond
and act accordingly.
It is stated that communicator's communicate their message based on their field of Experience.
The receivers of this message have their own field of experience while decoding this message
and giving feedback.