Assignment Brief Academic Year 2022-23

Module code BM565 Digital Business & New Module leader: Dr Muhammad Haque
and title: Technologies

Assignment CW1 Individual 2000-Words Assessment 60%

No. and type: Written Report weighting:

Submission 05/05/2023 by 2 pm Target feedback 3 weeks after submission

time and date: time and date: deadlines

Assignment task

Students are required to choose an appropriate technological topic relating to digital and new technologies
identified and discussed in the lecture series and write a 2,000-word report review on the themes, trends
and arguments emerging about that topic. The topic must be agreed with lecturer before detailed research
on it has begun.

The review should use theories and models set out in the course content and other referenced source
material, and course material, and include critical discussion of these from those sources.

The report should include:

Section 1: Your chosen technological topic (Appx 1000 words)
a. Why you deem this topic to be of importance?
b. How has this topic developed?
c. A detailed description of the technology used in this topic and what it is used for.
d. What technological platforms and software are used in the topic?
e. What type of business and organisation uses the technology?
f. How is it used as a business tool and is this effective? (you may link this to particular
industry/sector/profession)
Section 2: (Appx 1000 words)
How does this relate to course content and discussion on the nature of the relationship between
digital technologies and both old and newly emerging theories on business and management
structures and practices?
The above question can be broken down into addressing these two questions with evidence from
your chosen industry:
Q1: how the organisations in the chosen industry have understood the implications of this
technology and altered what they do and how they do it.
Q2: The emergence of brand new organisations, built around digital technology, entering a sector
and challenging old style organisations who have failed to grasp the significance of that technology.

Internal approval: John M, 09/01/23

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This assignment has been designed to provide you with an opportunity to demonstrate your
achievement of the following module learning outcomes:

LO1: Critically evaluate the role of present and future technologies in the business environment.

LO 3: Demonstrate an understanding of the significance of digital and new technologies in an ever-

changing global business environment and the challenges these present to managers.

Referencing and presentational requirements

Please reference your work according to the Harvard style as defined in Cite Them Right Online
(http://www.citethemrightonline.com). This information is also available in book form: Pears, R. and
Shields, G. (2019) Cite them right: the essential reference guide. 11th edn. Basingstoke: Palgrave
Macmillan. Copies are available via the University library.

It is an individual assessment, however, since PR1 is group presentation which will be formed
based on similar technological topics in CW1 either by the module leader or by group members
yourselves. Therefore, you should consider choosing the topic for CW1 similar with the potential
group members you want to work with in PR1.

The report should consist of 2000 words, (+or – 10%) excluding executive summary, charts, graphics or
other research materials, reference list. This material should be referenced and placed into the appendix at
the end of the report.
The front cover should contain:
The module name, course work reference (CW1) and your name and student ID
The date the work was completed (note this does not have to be the submission date)
The total word count

Submission details

This assignment should be submitted electronically using the relevant submission point in
the Upload My Assignment section on LSST Connect.
 Please also note that work that is submitted up to 10 working days beyond the submission date will
be considered a late submission. Late submissions will be marked, and the actual mark recorded
but will be capped at the pass mark (typically 40%), provided that the work is of a passing standard.
Work submitted after this period will not be marked and will be treated as a non-submission.
 Please ensure that your work has been saved in an appropriate file format. Turnitin will only accept
the following file types: Microsoft Word, PowerPoint, PDF. Your file must also contain at least 20
words of text, consist of fewer than 400 pages and be less than 40MB in size.
 You can submit your work as many times as you like before the submission date. If you do submit
your work more than once, your earlier submission will be replaced by the most recent version.
 Once you have submitted your work, you will receive a digital receipt as proof of submission, which
will be sent to your LSST e-mail address. Please keep this receipt for future reference, along with
the original electronic copy of your assignment.

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Academic integrity

Academic integrity means taking responsibility for your own work.

When you submit an assignment, you are effectively making a declaration that it is your own work and that
you have acknowledged the contribution of others and their ideas in its development (for example, by
referencing them appropriately).
For further information and guidance, please see the University website: https://www.bucks.ac.uk/current-
students/registry-helpdesk-and-academic-advice/academic-integrity-and-misconduct
You are also expected to take responsibility for maintaining and managing confidentiality issues in your
work. You should maintain and respect confidentiality in relation to the protection of personal, technical
and/or commercial information of a sensitive nature in their assessed work, whatever the format.
Confidentiality issues will vary from subject to subject and you are encouraged to seek advice from your
course team if you are unclear about requirements in your context. For further information and guidance,
please see the University website: https://www.bucks.ac.uk/academic-confidentiality

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Assessment Criteria Academic Year 2022-23

Fail Fail Pass Pass Pass Pass Pass

0-34 (F) – 35-39 E – 40-49 (D) 50-59 (C) 60-69 (B) 70-79 (A) 80-100 (A+)
Fail Marginal fail
Not successful Below required Satisfactory Good Very Good Excellent Outstanding
standard
Knowledge and The work demonstrates The work demonstrates The work demonstrates The work demonstrates The work demonstrates The work demonstrates The work demonstrates
Understanding a limited and/or insufficient knowledge a basic knowledge and a sound breadth and refined knowledge and highly accomplished exceptional knowledge
substantially inaccurate and critical critical understanding depth knowledge and critical understanding knowledge and critical and critical
(30%) or no knowledge and understanding the the significance and the critical understanding the significance and the understanding the understanding the
This should include critical understanding significance and the detail technology of the the significance and the detail technology of the significance and the significance and the
evidence of: the significance and the detail technology of the chosen technological detail technology of the chosen technological detail technology of the detail technology of the
detail technology of the chosen technological topic, the types of chosen technological topic, the types of chosen technological chosen technological
Critical chosen technological topic, the types of businesses use this topic, the types of businesses use this topic, the types of topic, the types of
understanding topic, the types of businesses use this technological topic and businesses use this technological topic and businesses use this businesses use this
the businesses use this technological topic and the effectiveness of its technological topic and the effectiveness of its technological topic and technological topic and
significance technological topic and the effectiveness of its use the effectiveness of its use the effectiveness of its the effectiveness of its
and the detail the effectiveness of its use, resulting in poor or use use use
technology of use, resulting in poor or limited link to
the chosen no link to techniques techniques with lack of
technological with lack of clarity in the clarity in the writing up.
topic writing up.
Understanding
the types of
businesses
use this
technological
topic and the
effectiveness
of its use
Analysis and criticality The work demonstrates The work demonstrates The work demonstrates The work demonstrates The work demonstrates The work demonstrates The work demonstrates
a limited or no ability to an insufficient ability to a sufficient ability to use a well-developed ability a sophisticated highly accomplished exceptionally
(20%) use of course materials use of course materials of course materials and to use of course accomplished ability to ability to use of course accomplished ability to
This should include the and range of and range of range of independently materials and range of use of course materials materials and range of use of course materials
evidence of: independently selected independently selected selected sources to independently selected and range of independently selected and range of
sources to support sources to support support investigation sources to support independently selected sources to support independently selected
Coherent investigation into the investigation into the into the chosen topic, investigation into the sources to support investigation into the sources to support
linkage and chosen topic, poor chosen topic, limited satisfactory coherent chosen topic, good investigation into the chosen topic, excellent investigation into the
logic coherent linkage and coherent linkage and linkage and logic coherent linkage and chosen topic, very good coherent linkage and chosen topic,
argument for logic argument logic argument argument logic argument logic argument exceptional coherent

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Assessment Criteria Academic Year 2022-23

the analysis of coherent linkage and linkage and logic

a chosen topic logic argument argument
Use of course
materials and
range of
independently
selected
sources
Application, Work demonstrates a Work demonstrates an Work demonstrates a Work demonstrates an Work demonstrates an Work demonstrates an Work demonstrates an
comparation and limited or no ability to insufficient ability to sufficient ability to ability to compare, ability to compare, ability to compare, ability to compare,
evaluation compare, evaluate and compare, evaluate and compare, evaluate and evaluate and evaluate and evaluate and evaluate and
application of the application of the application of the application of the application of the application of the application of the
(40%) course content to course content to course content to course content to course content to course content to course content to
Critical discuss on the nature of discuss on the nature of discuss on the nature of discuss on the nature of discuss on the nature of discuss on the nature of discuss on the nature of
application of the relationship the relationship the relationship the relationship the relationship the relationship the relationship
the course between digital between digital between digital between digital between digital between digital between digital
content to technologies and both technologies and both technologies and both technologies and both technologies and both technologies and both technologies and both
discuss on the old and newly emerging old and newly emerging old and newly emerging old and newly emerging old and newly emerging old and newly emerging old and newly emerging
nature of the theories on business theories on business theories on business theories on business theories on business theories on business theories on business
relationship and management and management and management and management and management and management and management
between structure and practices structure and practices structure and practices structure and practices structure and practices structure and practices structure and practices
digital in a consistent and in a capable and in a highly in an exceptionally
technologies informed manner. effective manner. accomplished manner. accomplished manner.
and both old
and newly
emerging
theories on
business and
management
structure and
practices
Transferable skills Little or no attempt at Major errors noted in Parts of work adheres Mostly adheres to rules Very good adherence to Excellent adherence to Perfect or almost
(10%) referencing. the application of the to rules of Harvard of Harvard referencing rules of Harvard rules of Harvard perfect adherence to
rules of Harvard referencing missing or in text and in reference referencing in text and referencing in text and rules of Harvard
This should include inaccurate reference list. in reference list. in reference list. Referencing in text and
evidence of: referencing missing or
No evidence of any inaccurate reference list. in reference list.
Good editing into the Very good editing into Excellent editing into
 Use of Harvard attempt to edit into a list. Fair editing into the final final report. A few the final report. Limited the final report. No Outstanding editing into
referencing in text cohesive document. report. Consistency issues with literacy problems with literacy problems with literacy the final report. No
and on the Poor literacy skills. Weak editing into the problems with literacy skills at times in a few skills in any section. skills in any section. problems with literacy
reference list. final report. Major skills. Within 15%-word sections. Within 15%- Within 15%-word count. Within 10%-word count. skills in any section.
Too short/too long
problems with literacy count. word count. Within 10%-word count.
assignment.

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Assessment Criteria Academic Year 2022-23

Literacy, skills. Within 20%-word

editing and count.
word count.