Unit 5B www.aiga.

org

Glossary
A Compositional space 31 Graphic design 10, 50 Line length 104

Abstract 4 Comprehensive design 4 Graphic forms 51 Lines 21

Additive 41 Concept 51, 68 Locus 22

Consciously 69 H Logo 13, 80
Additive color 18
Content 79 Hand lettering 91, 94
Aesthetic 52
Continuation 36 Hierarchy 108 M
Alignment 104
Contrast 33 Hieroglyphics 89 Market Research 60
Alphabet 89
Cool colors 19 Holistic 85 Meaning 80
Ambiguity 5
Cool Colors 42 Hue 42 Message 79
Analogous Colors 43
Creative spark 69 Hypothetical 63 Method 52
Analyze 79
Creativity 70 Mind map 69
Aphorism 62
Critique 79
I Montage 69
Ascender 103
Culminate 63 Icon 71 Mood Board 63
B Idea 4, 68
D Idea dumping 68 N
Balance 31
Define the problem 54 Ideation 71 Negative space 17, 25
Band-aid solution 54
Depth 31 Ideograph 89
Baseline 103
Descender 103 Impetus 84 O
Bias 79
Design 50 Implementation 83 Offend 79
Big idea 50
Design for Good 51 Impressionable 79 Opinion 78
Brainstorm 69
Design process 50 Ineffective design 52 Orient 61
Brand 85
Develop 78 Interpersonal 56
Iteration 80
P
C Direction 31
Pattern 31
Cap height 103 Dominance 31
J Perceptive 58
Centered alignment 104
F Justified alignment 104 Pica 104
Character 88
Figure-ground 10, 31 Pictograph 89
Cliché 68
Final composition 79
K Plane 11
Clientele 63
Font 99 Kerning , 88 Planes 21
Closure 36
Font pairing 108 Key 41 Point 11, 104
Collage 69
Form 80 Points 21
Color 94 L
Format 6 Positive space 17, 25
Color relationships 19
Leading , 88 Proportion 31
Compelling 50
G Learning 61 Proximity 31
Complementary Colors 43
Gestalt 16 Left aligned 104 Prudent 80
Composition 5, 11, 94
Line 5, 11

9–12 grade level curriculum | 115

Unit 5B | Glossary www.aiga.org

R Shades 42 T Unity 31
Refine 78 Shape 5, 31 Target Audience 63
Rendering 11 Similarity 33 Texture 5, 34, 94
V
Representational 4 Solution 56 Thumbnail sketch 69 Visual
communication 10, 50
Research 61 Split Complementary Thumbnail sketches 4
Colors 43 Visual elements 10
Rhythm 31 Tight rough sketches 79
Springboard 83 Visual hierarchy 56
Right aligned 104 Tints 42
Stereotype 79
Rough sketches 4, 79 Tracking 88 W
Subtractive 41
Triadic Colors 43
Subtractive color 18 Warm colors 19
S Typeface , 88
Symbol 11 Warm Colors 42
Sans serif 100 Typography 88
Symmetry 31
Saturation 42 X
Synonym 60 U
Script 100
X-height 103
Serif 100 Ubiquitous 2, 84

AIGA Minnesota Innovate grant funded project

www.aigaminnesota.org

AIGA is the profession’s oldest and largest professional member-

ship organization for design—with 70 chapters and more than
25,000 members—they advance design as a professional craft,
strategic advantage, and vital cultural force. From content that
defines the global practice to events that connect and catalyze,
they work to enhance the value and deepen the impact of design
across all disciplines on business, society, and our collective future.

9–12 grade level curriculum | 116