COMPANY OVERVIEW

B2B sales needs are complex—

requiring solutions, not just products.
That’s why Aleran made it our mission to develop an agile all-in-one technology ecosystem
that gives manufacturers, wholesalers and sales agencies the tools they need to succeed and
scale their businesses in the new digital economy.

With industry-leading sales order management, B2B/B2C commerce solutions, and a patented
AI catalog engine, the Aleran Unified Commerce Platform provides maximum flexibility to tackle
the unique sales needs of today’s B2B sellers, removing the risk and eliminating the headaches
that come from traditional cost-prohibitive builds and months-long integrations.

Our enterprise-grade, cloud-based platform is agnostic, designed to work seamlessly out-of-

the-box or as a headless integration with your ERP, CRM, OMS, and Marketplace software via
our custom integration services and robust library of REST-APIs.

Founded by pioneering technologists in e-commerce, CRM and logistics, Aleran’s goal has
always centered on making complex, enterprise-grade technologies simple, scalable, and
cost-effective enough for every business, no matter their size.

Request a demo at aleran.com or call (952) 522-2010 ALERAN.COM | COMPANY OVERVIEW | 1

 SOLUTIONS SALES ORDER MANAGEMENT
Automate day-to-day operations and
get real-time insights into your revenues,
The Aleran Unified
people and territories.
Commerce Platform
provides maximum
MARKETPLACE BUILDER
flexibility, working either
Build, launch and manage scalable multi-
as a standalone or agency, multi-vendor marketplaces.
headless commerce
solution using our open B2B/B2C E-COMMERCE
REST-API approach. Create secure, PCI-compliant online stores
and shoppable catalogs with minimal set
up and no tech expertise needed.

CATALOG CATALYST
Transform PDF catalogs, brochures, line
cards and more into dynamic, shoppable
and secure e-commerce sites.

VENDOR MANAGEMENT
Manufacturers connect to their channel
partners, receive and process orders, and
integrate with back-end ERP systems.

Request a demo at aleran.com or call (952) 522-2010 ALERAN.COM | COMPANY OVERVIEW | 2

 PLATFORM
HIGHLIGHTS

100% CLOUD-BASED SaaS A.I.-DRIVEN TOOLS & TECH

Cloud-native, subscription-based platform Patented technology solutions and built-
requires no complicated software installations in feature sets designed to automate and
- you are always on the latest edition, 24/7, simplify the sales back office, saving you time
with 99.99% uptime. and helping you increase revenues.

EASY UPLOADS & REAL-TIME

NO DATA TRANSFERS BUSINESS INSIGHTS
Quick and easy product uploads mean Capture real-time data and revenue
updates become instantly available to every intelligence to turbocharge your sales efforts,
user at your organization and across your with specialized dashboards, customer
e-commerce channels the second you add mapping, automated suggestive selling, and
your data. more.

HEADLESS COMMERCE PREBUILT CONNECTORS & APIs

Aleran’s Unified Commerce Platform We support your applications through an
is headless, allowing for unmatched expanding list of APIs, providing automated
customization and flexibility of your front-end data integration between our software
and back-end, making integrations easier, platform and your existing ERP, CRM, payment
faster and future-proofing your business. gateway, shipping solutions and other
business-critical systems.

Request a demo at aleran.com or call (952) 522-2010 ALERAN.COM | COMPANY OVERVIEW | 3

 INDUSTRIES SERVED
MANUFACTURER RETAILER WHOLESALER DISTRIBUTOR SYSTEM INTEGRATOR SALES ORG / AGENCY
OUR CORE
PRINCIPALS
As we continue to evolve our
solutions to give our clients the
tools they need to succeed, we
always stay true to our founding
principles of transparency,
availability, simplicity and
innovation.
Request a demo at aleran.com or call (952) 522-2010
TRANSPARENCY
We do business openly, with no strings
attached, and with empathy for our
customers’ unique pain points.
SIMPLICITY
Our solutions are designed to be
streamlined, flexible and simple
enough for anyone to use.
AVAILABILITY
Our cloud-based platform is available
24/7 with 99.99% uptime.
INNOVATION
We continually invest in our
infrastructure, technology and team to
keep our clients ahead of the curve.
ALERAN.COM | COMPANY OVERVIEW | 4