S.

NO CATEGORY NO OF RESPONSES PERCENTAGE

1 MALE 36 72%
2 FEMALE 14 28%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 STUDENT 33 66%
2 BUSINESS 3 6%
3 EMPLOYEE 10 20%
4 OTHER 4 8%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 AMBIENCE 12 24%
2 HOSPITALITY 11 22%
3 TASTE 6 12%
4 OFFERS 7 14%
5 STATUS 8 16%
6 OTHER 6 12%
TOTAL 50 100%
S.NO CATEGORY NO OF RESPONSES PERCENTAGE
1 COSTLY 42 84%
2 MODERATE 3 6%
3 CHEAP 5 10%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 GOOD 39 78%
2 NEUTRAL 8 16%
3 BAD 3 6%
TOTAL 50 100%
S.NO CATEGORY NO OF RESPONSES PERCENTAGE
1 COFFEE DAY 46 92%
2 mc café 4 8%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 YES 26 52%
2 NO 24 48%
TOTAL 50 100%
S.NO CATEGORY NO OF RESPONSES PERCENTAGE
1 SPENDING TIME 42 84%
2 STATUS ORIENTED 6 12%
3 GOOD HOSPITALITY 1 2%
4 INTERIOR 1 2%
5 TRUST 0 0%
6 SATISFACTION 0 0%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 CUSTOMER CAN RELAX 12 24%
2 SPECIALIZED 20 40%
3 COMFORTABLE 16 32%
4 SURROUNDING 2 4%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

 1 TO BE MORE 16 32%
2 TO BE LESS 34 68%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 REWARDS 16 32%
2 COUPON 20 40%
3 OFFER 6 12%
4 OTHER; 8 16%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

 1 OFTEN 11 22%
2 NEVER 32 64%
3 RARELY 7 14%
TOTAL 50 100%

S.NO CATEGORY NO OF RESPONSES PERCENTAGE

1 THE BEST 26 52%
2 BETTER 12 24%
3 NUETRAL 5 10%
4 WORST 4 8%
5 CANT SAY 3 6%
TOTAL 50 100%
 PERCENTAGE
MALE FEMALE

28%

72%

PERCENTAGE
STUDENT BUSINESS EMPLOYEE OTHER

8%

20%

6%
66%

PERCENTAGE
OTHER
12%
AMBIENCE
24%

STATUS
16%

OFFERS HOSPITALITY
14% 22%
 14% 22%

TASTE
12%

AMBIENCE HOSPITALITY TASTE OFFERS STATUS OTHER

PERCENTAGE
COSTLY MODERATE CHEAP

10%

6%

84%

PERCENTAGE
GOOD NEUTRAL BAD

6%

16%

78%
 PERCENTAGE
COFFEE DAY mc café

8%

92%

PERCENTAGE
YES NO

48%
52%
 PERCENTAGE
2%
2%
12%
0%

84%

SPENDING TIME STATUS ORIENTED GOOD HOSPITALITY

INTERIOR TRUST SATISFACTION

SURROUND
ING
4% CUSTOMER
CAN RELAX
COMFORTA 24%
BLE
32%

SPECIALIZE
D
40%
PERCENTAGE

PERCENTAGE
 PERCENTAGE
TO BE MORE TO BE LESS

TO BE MORE
32%

TO BE LESS
68%

PERCENTAGE
REWARDS COUPON OFFER OTHER;

16%

32%

12%

40%

PERCENTAGE
 PERCENTAGE

RARELY
14% OFTEN
22%

NEVER
64%

6%
8%

10%

52%

24%

THE BEST
BETTER
NUETRAL
WORST
CANT SAY