BUSINESS WRITING

Business writing is a purposeful piece of writing that conveys relevant information to the reader
in a clear, concise, and effective manner.

 It can be categorized into four types: instructional, informational, persuasive, and

transactional.
 Clarity of thought, conciseness, correct grammar and sentence structure, and simple
language characterize effective business writing.

Types of business writing

Instructional
directional and aims to guide the reader through the steps of completing a task. 

Informational
pertains to recording business information accurately and consistently.

Persuasive
The goal of persuasive writing is to impress the reader and influence their decision.

Transactional
Day-to-day communication at the workplace falls under the transactional business writing
category

Principles of Good Business Writing

1. Clarity of purpose

2. Clarity of thought

3. Convey accurate and relevant information

4. Avoid jargon

5. Read and revise

6. Practice is the key

7. Be direct

8. Avoid verbosity

9. Correct grammar and sentence structure

10. Easy to scan

Memo Writing

A Memo, Short For Memorandum, Is Usually A Small Piece Of Written Information Used
In Business Environments For Interoffice Communication. Its Core Purpose Is To Give
Instructions Or Serve As A Reminder Of Events, Actions Or Decisions. The Primary
Motive Behind Memo Writing Is To Broadcast Information To A Large Group Of People.

 Few Other Ways In Which Memos Are Used Are:

 To Recount An Event Or Piece Of Information

 To Send A Reminder
 To Pass Or Circulate Information
 To Highlight An Event
 To Keep An Official Record Of Anything

Dos and Donts in memo writing

DOS

1. Write A Draft: 

2. Establish Your Purpose:

3. Define Your Audience: 
4. Use Bullet Points: 
5. Be Succinct: 

DONTS

1. Avoid Negative Language: 

2. Don’t Rush Your Memos:

REMEMBER
A Memo In Business Communication Is Usually A Short Document Circulated Within An
Organization. Memo Writing In Businesses Should Maintain A Succinct Yet Professional
Style Because The Intended Readers Are Your Peers.

The Goal Of A Memo In Business Communication Can Be Identifying A Problem, Proposing A

Solution Or Even Stating Some Facts. 
Tips For Writing Effective Business Memos

1. Present The Main Point:

2. Write In a Straightforward Style: 

3. Have A Subject Line: 
4. Provide A Summary If Needed: 
5. Provide A Summary If Needed: 
6. Structure Your Memos: 
a) A Sender:
b) Date: 
c) Subject: 
d) Beginning, Middle And End: 
e) Closing: