Professional Documents
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1 INTRODUCTION
;"
("Materials management is a total concept involvin an or anizational stru · · · o
· sm e · · · , e systematic flq:w and control of material from identification of the
need through customer""delivery." ' . .,.
The definition of materials management given above has been accepted by the International
.,F..ederation of Purchasing and Materials Management. - -
-- : -Included within-this concept are the material functions of,planning, schedulin , bu in ,
stor· , movi g and distributing. These are ogically represented by 1sciplines of production
~d ~nventory, control, , pure asing ,a nd physical distributiop.. · .
(!lie objective of materials management is to contribute to increased profitability by
~oordinated achievement of least matedals cost. This is done through optimizing capital "
Jnvestment, capacity and personnel, consistent with the appropriate customer service level.
· Another definition adopted by the National Association of Purchasing Management (USA)
reads as follows:
' "~aterials management is an organization~! · concept in which a single manager has
~Ulbonty and responsibility for all activities, principally concerned with the flow of materials
into
. an organization. (Purchasing, production, planning and sc hedu1·mg, 1ncorrung· · traffi1c,
inventory control, receiving
· and stores norma · II y are me
· Iude d •)"
, Planning
,,,
, Planning· for materials is of utmost
. importance. Planning deci·des wh'1ch matena. Is are needed,
when tbey are needed, m h~w much quantity. The well-known tools for materialsf
lanning are: (1) Forecastmg techmques-Forecasting .involv aki d ess o
·P b d · · es m ng an educate gu
,future demands ase on past consumption. This techniqu . . . . g we
e 1s we11 suited for esumatin
I
requirement of raw material of a particular type. (2) Material requirement planning (MRP)-
MRP is a tool for estimating the material requirements of components of different types
which produce final assembly of finished equipment. When the demand for finished product
is known through forecasting, the demand for sub-assemblies and components that go into
the making of the sub-assemblies can be calculated with accuracy by the MRP approach ..
Organizing
Organizing involves developing a hierarchical structure which describes the various positions
of personnel and their reporting relationship in terms of responsibility, authority and
accountability. Organizing is indicated on an organization chart which, in the classical
situation, forms a pyramidal structure. A good organization structure is essential, so that no
confusion remains in the minds of managers with respect to their roles and responsibilities.
There is a clear flow of information from top to bottom and vice versa.
Staffing
Staffing function consists of recruiting and retaining of suitable individuals in various
positions in the unit. To do this, management assesses future needs and makes necessary
arrangements to meet them. Although this is the personnel department's direct responsibility,
the materials manager is also indirectly involved so far as the people under his supervision
and control are concerned.
Directing
Directing signifies communicatio1,1 from top to bottom. In case of materials management,
the materials manager receives instruc~ions from top management about his broad objective,
which usually fall under the following categories:
• Low price of materials
• High inventory turnover ratio
• Continuous supply of material
• Systematic record keeping
• To minimize the cost of procurement plus storage of material
• Good supplier relations,
• Development of personnel in the materials department.
Controlling
A materials manager occupies the central position in the sense that, he is linked with
suppliers, sales persons, production department, design and development department, apart
from his direct lfok with the top management.
The materials manager has link with ,finance in respect of procurement of capital
goods and equipment, make or buy decisions through break even analysis. His link with ,
production is direct because he has to supply materials needed in assembling and production
departments. His link with marketing and sales department is due to his role in material
handling and traffic which is responsible for delivering the finished goods to the ultimate
customer.
,,i~ · • · one who is in contact with all the functional areas of
Hence the matena1s manager 1s . .
· · H · ·n a commanding position to control thmgs effectively and make
the orgaruzauon. e 1s 1 · .
things happen. Thus, he carries a heavy responsibility. on hts shoulders.
• Insurance premium.
• Receiving. ·
• Inspection costs.
• Materials handling costs.
• Loss caused by scrap and cost of re-work.
• Loss suffered on finished d . .
• Inventory carry· go~ reJ~cted by quality control.
mg costs, cons1stmg .of · t .
to staff required for store-k . m erest on capital locked up; salaries payable
eepmg and stores a t·
rents, taxes, insurance prem1·u . 1 ccoun mg; amounts payable towards
.· m, oss caused by p·rn .
1 erage, spoilage and deterioration,
obsolescence, etc. In India this cost works out to approximately 30 per cent per
annum of the basic cost of materials stored.
A distinctive feature of these costs (except maybe taxes) is that none of them adds any
value to the final product and hence should be accounted for. All these costs are variable
and controllable, and every rupee saved on them adds to the profits of a manufacturing
enterprise, or brings about a reduction in the cost of services rendered by a service organization.
The most important fact about materials management is that it is a joint corporate
responsibility which has to be equally shared by various interrelated functional departments
of a manufacturing company such as sales, production, design, accounts, transportation,
legal, maintenance, quality control and, of course, purchase and stores.
Take finished goods, to start with. Their stock limits are usually determined by the sales
department. Most sales personnel do not realize the implications of keeping high stocks of
finished goods or stocks of obsolete items. Sales personnel are well known for their attitude
towards the 'important customer' whom they must satisfy 'at any cost'. So the tendency is
to always keep high stocks and also to maintain stocks of accessories and parts which have
become obsolete because of subsequent changes made in the design of a product. Let us take
an example. Trucks, manufactured by the Tatas today, have a number of features which
were not there 25 years ago. Some of the changes in the design _were made 15-18 or even
20 years ago. Since a large number of 20 year-old trucks are operating even now, it can
be understood that high cost is incurred by a manufacturer if he is keeping large stocks of
obsolete truck parts and accessories in order to satisfy his customers.
Further, materials should not become the concern of materials department alone. Presently,
production department is concerned only with production of maximum batch sizes · in a
single production run. The maintenance department is concerned with keeping maximum
spares for critical mother machines so that they are kept in running condition. Sales people
make their forecast and want production to make enough quantity to match the forecast.
Any error in forecast affects the level of raw material or finished goods inventory. Thus,
even though procurement and storage of materials is the major objective of the materials
management department, a system approach or an integrated approach demands that 'material'
should become the concern of all the departments.
In_ the opi~on_ of Dean S. Ammer, almost every materials department has at least nine
' pnmary. obJect1yes:
f 1· These
I are:, low prices, high inventory turnover' continuity
. of supp1y,
consistency o . qua 1ty, ow. payroll costs, favourable relations with suppliers, development
of perso~el, good records and low cost of acquisition and possession.
. , , (. Low p~c~s: Obtaining the lowest possible price for purchased materials is the most
important
· f thobJective
. · of
· · the materials department· If the maten'als department reduces the ·
, pnces. • o • e• items 1t buys, operating costs are reduced and profiits are enhanced · Thi '
o,b~ect1ve 1s important for all purchases of materials and servi • . · . .· s
transportation. To achieve this obiective ' the pu h ces, mcludmg logistics and
• J , re ase manager must b f
Q.!1,_!he_ supplier. Market prices are available
catalogues; etc.
tr!!
m~ket pnc,es. He ~hould negotiate with the su lier and i . . . -~ aw~~ .~ ,current
s~~ond nvite g~oti:ltlO_l!~ _before finapzing
ary data m the form of brochures,
/ 2. High inventory •turnover·• When mventones
. . are lo · -·- . -·
turnover = sales + average inventories) 1 . . . w m re1atton to. sales (inventory
. h , ess capital- 1s tied • .
u)creases t e efficiency with whi h th up m mventories. This in tum
inv~su;iei;: is higher. Also, storage :,d c: c~mpany's capital is utilized, so that ~turn o~
is highh6re India the inventory turnover r:~n~t~s:s of ~nventories are lower when turnover
:~,u:t-i:~ti:eefower r~w material to finished prodic! t:o:chie~ed because, usually in one
high and a figu;:r~;~~n~ and manufacture prevails, the in;ee;:;on cycles. In Japan, where
1s not uncommon. ry turnover cycles are very
~ - ..Continuity of supgly: When there are disruptions in the continuity of supply,
excess costs are inevitab~. Production costs go up. Continuity of supply is particularly
important for highly automated · processes; where costs are rigid . and must be incurred even
when production stops .because of t,ie· lack of ·materi~l. This objectiv~ is achieved through
intelligent use of lead time estimate and a certified supplier whose material is ooi_i~cted
but loaded--stnri:ghTontlie'pro~uction 1ine. Ex-employees of the organization who start their
ancillary are right suppliers beca~~ their know-how of the company's needs.
/ 4.. ~onsistency of quality: ~e materials department is responsible for the quality
only of the mat~rials and services furnished by outside supplier~ !!_ie manufacturing department
is responsible for quality control of manufacturing processes..;>Vhen materials purchased are
homogeneous and in a primitive state (e.g., sand and gravel), quality is rarely a big problem
for materials personnel. But when the product is in a highly advanced stage of manufacture
and specifications are a tremendous challenge for suppliers to meet consistently (e.g.,
military rockets), quality may become the single most important objective of materials
management. Quality should be verified for specifications and performance in a rigorous
manner.
..,...5_ Low payroll costs: The common objective of a company is low payroll costs. The
lower the payroll, the higher the profits-all other factors · being equal. But because no
department can do its job without a payroll, the_objective of a low payroll must be viewed
in a proper perspective. A technique for calculating the order processing cost involves use
of the formula: \ oA,
':J) ~.,.,.,y
1
a-U- ,,_,y· c, = (L + OH)
9J.>'"'"' ~ c l > -t- r-° N
where s~ ·
L = Annual labour costs and salary
OH= Office overheads per year
N = Number of orders placed for various items per year.
It will be shown later that C3 affects the economic order quantity in inventory control
in the economic order quantity formula for inventory control.
.-6:' Favourable supplier relations: Manufacturing companies rely on outside suppliers
to a far greater degree than is generally recognized. This is because in present times
industries purchase up to 95 per cent of their items from vendors. This makes favourable
relations With suppliers extremely important. A company's standing in the business community,
to a considerable degree, is determined by the manner in ·which it deals· with its suppliers.
A company with a good reputation in supplier relations is more likely to attract customers
than one with a bad name.
Suppliers can also make a direct contribution to a company's success. Their product
development and research efforts can be of ~emendous assistance to their customers. Although
such efforts naturally help the supplier too, it is important to remember that suppliers should
be regarded as trading partners. Efforts to stimulate superior performance from the supplier
through joint cost reduction projects, a willingness to share new processes and ideas help
in building ties with suppliers.
u
Good supplier relations involve inviting the supplier to the plant_ and see:;g ~is advic~
and have early supplier involvement. He can contribut~. to design .m? I ications anq I
improvements. Executives from the industry should also visit the supplier s pla~t to know
more about his business problems. In fact, a supplier should be treated as a tradmg Partner
instead of an adversary or a foe. . . .
One of the major problems of materials management 1s sudd~n shifts m the demand for 1
1. Favorable recipcoca) relations: _}Vhen a company deliberately huys from its awn
c_µstomers as much as possible, it is ractising reci rocit . Sound reciprocity involves
balancin of the advantages an disadvanta es ·n ' "'· · · ruihent
f9t getting es. Imtlarl s ·ers will u their own bu in ower as a sales tool.
In consumer goods industrie~, reciprocity is rarely a problem; sales are spread among
many users. In producer goods industries, however, reciprocity is a way of, business life,
particularly among industries where there is little product differentiation and prices are
uniform. The materials department in su9h industries often coordinates its purchases with
the sales department to make certain that- the company's customers who are ·also suppliers
get f~voure~ t~eatment( A very interesting example of reciprocal relations is(observed in the
~brasive gnndu~g _wh~~ n~~stryl'./ Th_e industry A makes alum!l!-a ~braish:e and ,apart from
Its own u~e supphes It to~ mdustry C. Industry C makes -silicon carbide and supplies it to
industry A. There is ·a pact between these abrasive wheel giants not to .supply raw materials
to any third industry at prices prevailing be.tween .these trading .partners. •
'2. New materials and products Design and produption managers are always interested
in new products an matena s that will help them operate more efficiently and thereby
achieve one of their primary objectives. The materials department can help . becau~e its
personnel deal regularly with the suppliers responsible for, the m~w developments . .When
they learn anything of interest, they can provide _information to production, design or other
departments. . . , , .
~ c make w:.~huy or outsourcing;) Make-or-b_uy dec_isions 01; outsourcing
~ecisions are often initiated by materials personnel, since they are the group most intimately
concerned with the selection of supply sources. By no means are they solely responsible for
these decisions. However, make-or-buy decisions should be a committee effort, representing
the points of view of all the departments in the company. The materials department, in its
regular reviews of cost and availably of materials, will often spot the need for new make-
or-buy decisions and it should refer them to the committee for actic;m . .Finance and top
management can utilize break even chart to take a financially-based make-or-buy decision.
4, Standar~~tion: The . fewer the items that neeq be controlled, simpler and more
efficient the materials management process. Thus it is in the interests of materials personnel
to promote standardization and simplification of specifications. The design departments are
primarily responsible for standards and specifications, but ~aterials department make a
· substantial contribution. They can periodically review inventory, weed out nonsta~dard
items, and promote the incorporation of standard components into product designs to reduce
cost. They can also promote standardization with suppliers. . . .
5. Product improvement: Tins is perhaps the single most important obJective of th_e
design · d~ ent. However, materials personnel can definitely assist_ in this regard. Their
economic knowledge can supplement the technical knowledge of the engmeers on ~rogr~es
to boost profits through product change. The design of pra~tically any product is bas_ically
a compromise between design and economic objectives. Matenals personnel can help engmeers
achieve their design objectives more economically by getting materials_ or components that
will do a better or equivalent job at lower cost. This would be achieved through Value
engineering and value analysis efforts. .
6. I artmenta ony: The materials department deals with each and every
department in the mn. It can con ribute to their success, but its. own success depends on
how successful it is in gaining the cooperation of persc~mnel m other. departments. In
practice, most materials managers are fully aware of the importance of good mt~r~~~artmentaJ
relations. To prevent disputes, they are careful 'to define departmental responsib1ht1es clearly
and also try to familiarize others with materials objectives, policies, and organization.
7. To manage materials well, some perception of the ~uture rega~ding
prices, costs, and general business activity is necessary. In large compames, professional
economists make forecasts that are used for both sales and purchase planning. Materials
personnel translate these general forecasts into specific forecasts for purchased materials.
They may also provide the economists with data for forecasts because, owing to · their
external focus, they are intimately familiar with the ip.arket and general business conditions
through their daily contacts with suppliers.
In the smaller company that cannot afford professionals, the materials manager may
have to play the role of the company's economist. In such a case, good forecasts become
a primary objective of materials management. .
. 8. 1cquisitions: Most company managements are interested in growing not only by
mtema'Yexpans10n 6ut also by acquiring other businesses. It is not easy to identify a possible
candi~ate for acquisition .and then to make the necessary advances for eventual merger. The
matenals ~~ager can _often _play_ an important role in acquisitions, since he normally has,
through his Job of dealmg with his many suppliers, more contact with the outside business
world than other executives in 'the company Needless to say that it co·uld be v b ·
£ th . · . . . ·. . · ery em arrassmg
or e chief e_xecutive officer of one company to approach his counte art · th
company and d . .. . rp m ano er
iscuss an acqms1tion. It 1s always prudent to start discu · d
~cquisition on a low key. ss10n on mergers an
A good organization structure does not by itself produce good performance just as a gooa
constitution does not guarantee great Presidents or good laws of a moral society. But a poo,
organization structure makes good performance impossible, no matter how good the individual
managers may be. To improve organization structure . . . will therefore always improve
performance.
- PETER F. DRUCKER
2.1 INTRODUCTION
I
CEO
VP VP VP
marketing production
VP VP VP VP
materials finance D&D finance HRM
Manager Manager
purchasing Manager Manager Manager
traffic stores and inventory disposal
preservation control and
accounting
....._,__..... Chaser Receipt ._~__,
materials. The VP materials is responsible for planning and execution of various objectives
of the materials management.
Activity Description
(1)
_,,1/
Inventory control
Planning and maintaining levels of raw materials, tools, general
supplies, ~tc. Keeping a watch on in-process and finished goods
inventory. Applying selective inv~ntory control methods calculating
economic order quantities aQd economic manufacture quantities,
doing simulation . to work out when to order and };low much to
order. Doing material requirement .planning in case of dependent
demand inventory.
(~ Purchasing Developing vendors for supply of components, sub-assembly and
also for other items such as supplies, assisting design department
in standardization, value analysis, advising and disposal of surplus
and scrap. Procurement of materials at right time in right quantities
from right source, right quality, etc.
ef
I
suitable for each class, purchas~ reqm st tions are :.t to be ordered are sent to purcha e.
i
These purchase requisitions which show the quan_1 do not arrive on time, the inventose
department for placing purchase order. If the mat~na sTh. signal helps the purchase sect · ry
· d · 1 t the purchase section. ts
contro l section sen s a s1gna 0. .
1on
. . Th 1·nventory control section I
to activate purchase chasing act1v1ty to expedite supphes. e . d . th a_ so
·
contributes to selective control through AB C ana1yst s, Ved analysts an
. app11es
h o er
b d se1ecttv e
inventory control measures to give consumption details for prepanng pure ase u get, etc.
Purchase
The function of the purchase section is to obtain materials to meet purchase requisitions
received from stores or other user departments. It keeps record of all the vendors but very
often new vendors will have to be developed. The purchase department makes use of various
sources such as industrial products finder, catalogues, market information to have details on
availability price and design details of products. Usually prices of several items are negotiated
and predetermined but in some instances tenders are invited when the item is costly, on
receipt of purchase requisition. The quotations are tabulated in a comparative statement and
approved in accordance with the procedure lai_d down by the management. Orders are placed
on the basis of criteria· such as quality, price, delivery time, after-sales service, etc.
The responsibility of the purchasing section does not end with placing orders. It has to
perform chasing activity to ensure that materials do arrive on time. Different chasing
method~ such ~s telephones: e-mail, fax, personal visit, etc. are used for this purpose.
Pur~hasmg section also contnbutes to cost reduction through value analysis, standardization,
particularly when the_ firm cannot afford a full-fledged value analysis section. The disposal
s
of urplu~ and s~rap ts an~ther function often handled by the purchase in smaller industries.
In large mdustnes there 1s a separate section for dealing with scrap surplus and waste
control. . '
Stores
According to GopalakrishnanC261 , the fast developing Indian economy has placed before the
materials manager a tremendous challenge and responsibility. The task is really Herculean
when we recognize that more than Rs 15,000 crores worth of materials and components per
annum go into the production channels, of which imports alone constitute about Rs 3,000
crores. The challenge he faces is all the more tough as the money tied up in inventory
aggregates Rs 15,000 crores, of which obsolete materials lock up funds to the tune of
Rs 2,500 crores. The largest central purchasing organization in · the country, namely the
Directorate General of Supplies and Disposal (DGSD), buys over Rs 1,200 crores worth of
materials per year.
In many organizations, materials form the largest single expenditure item. An analysis
of the financial statements of a large number of private and public sector organizations
indicates that materials account for nearly 60 per cent of the to!al expenditure. The_information
on the average materials expenditure for different manufacturing industries is given in
Table 2.2, as reported by Gopalakrishanl261 • ·
Thus, (Jhe importance of materials management lies in the fact that any significant
contribution made by the materials manager in reducing materials cost will g.9_~ ~ ~ay
jn improving 1he profitabilij:y ~~<:I_ !!I~. rate of return_<?E -~~,!!lent. ~uch an in~~ease in
profitability can be effected by increasing smes. Bu t with the growmg competition and
government restrictions on expansions, this alternative is not easily achieved. Besides, some
increase in profitability can be achieved by concentrating on the materials cos~, whi~h is
typically a major rupee item for most organizations. In fact, as market pressure mtens1fies,