Chapter 3

ACTIVITY:

Discussion questions about the market research

:
1. Are there any special food preference, buying habits, and ways to
dressing that are unique to your local area? What are they? Reflect on
what cultural or historical factors brought
these about.
2. Who is your peer or reference groups? (These are the people of your age
that you usually hang out with) does your group have a special interest
that influences what you do and buy.
3. How do you classify yourself according to your sophistication
levels in
technological gadget? In sport?

1.) There is no special food preference here in barangay 177. Buying habits, many people
usually go to Alfamart and 7-11 store to buy their prospective needs and wants for their
convenience. The dressing in the area of 177, there is no uniqueness, they dress casually
or what ever they want to dress. I think culture is changing.
2.) Shane, Joshua, Albert, and Cath. Albert and Cath like foods and other that make them
feel full, and clothes while Shane and Joshua buying albums and also clothes and my
answer is yes, they have special interest the influences me.
3.) I think I am an average person by knowing enough pieces of information about
technological gadgets. In sport, I think that I am a rookie when it comes to sports due to
the fact that I am not exposed and sports does not catch my interest.