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Benefits of E- Commerce

Introduction:

Benefits of e-commerce have grown steadily as firms and consumers have sought to
adapt to global trends.

ADVANTAGES

It is a convenient way to transact business for consumers as they do not have to wait in line or leave
home to make payments or to shop. The time of day is irrelevent as the internet is available 24 hours
a day. This allows them to carry out business without the barriers of time or distance.

It creates increased employment for specialised areas. The need for specialised equipment and
programming of software, lead to employment opportunities for information technology personnel.

The direct cost-of-sale for an order taken from a website is loweras their is no need for
employment of labour during the online electronic purchase order process. This tends to
eliminate errors in processing orders and is faster and more conveneint to the buyer.

E-commerce is ideal for niche markets since a narrow customer base necessitates a vast market
place. Niche products can therefore reap more sales by marketing through the internet, thus
generating viable volumes.

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