Identify your unique angle.

What perspective do you bring that makes you stand out from the crowd? This is key
to determining the trajectory of your blog’s future, and there are many avenues to
choose in the process.

Here’s how you can find your unique selling proposition in crowded blogging niches:

Write a professional and personal bio.

Knowing your own history and experience is essential to determine your unique
slant. To get started, write a professional bio that explains, at length, who you
are and which experiences most inform your blogging efforts. While I could write a
lengthy exposition about my childhood, that history isn’t essential unless I’m
launching a blog about raising children.

What unique experience makes you a trusted expert or thought leader on the topic?
You can use your answers to that question to find your angle. Use this information
to populate your “About me” page on your blog and share more about yourself.