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BT-01 Igor Gogol

lesson 5 - Presentation. Strategies for a good conclusion

Ex. 1
1. This brief was devoted to the topic of saving money on air travel.
2. There were three different options for saving:
1) Hire an employee who will process the order.
2) Employees book their own airline tickets.
3) Use autosoring.
3. The best solution is to hire a part-time employee.
4. The presenter recommends hiring an employee who will have Internet
experience or previously worked in a travel agency.

Ex. 2
Signalling the end of the presentation: 6, a, e, i, h.
Summarizing the main points: 1, 5, j, d, g.
Recommending or suggesting something: 2, 4, b, k.
Inviting questions: 3, c, f.

Ex. 3
1. Well, that brings to the end of my talk today.
2. Before I stop, let me again go over the key issues.
3. As a final point, let me say what this means for us.
4. Finally, I`d like to highlight one key issue.
5. To sum, we looked at the new product range up then the new.
6. –
Ex. 4
1. briefly summarize
2. figures we have
3. now approaching
4. to highlight
5. final point
6. my opinion
7. come back
8. suggest that

Ex. 6
Call to action – 3
Story – 1
Question – 2
Quotation – 4
a – 2, do we really want to miss
b – 3, finish with something
c – 4, So the next step is yours
d – 1, Let me go back to the story… Remember, the sales… So this just shows
you

Ex. 7
1. f
2. b
3. e
4. g
5. c
6. a
7. d

Ex. 8
1. on
2. in
3. out
4. for
5. to
6. by
7. about
8. through

Ex. 10
3. perfect
4. ?
5. us
6. strategy
7. increase
8. ?
9. I think
10. start
11. not
12. not the only
13. this month
14. quite good
15. Where
16. If normal, then without emphasis
Answering questions (p.49)
1. In my opinion, the most interesting tips were about "Sandwich" and the
detailed conclusion about what was said in the speech, I think they are the most
effective.
2. The advice not to end the speech with the words "Thank you for your
attention" seemed quite strange to me, but how else?)
3. I think so, because I myself sometimes use these techniques.
4. Actually, it's hard for me to add anything since the author covered the basic
tips.
5. I think the cultural differences will be more about the jokes if you choose to
use them.
6-7. In fact, it is difficult for me to remember such a conclusion and I do not
remember authors who would have really done something unusual, since I almost did
not attend presentations or speeches, only remote ones ((

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