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on the type of CSR spending that matters for enhancing firm value,

and this could be a direction for further work in this area


CSR has come a long way in India. From responsive practices to
sustainable initiatives, organizations have clearly demonstrated
4. Hamid, Singh, their inability to make a significant difference in the community
& Abdullah,
and improve the overall quality of life. Changing a business
(2017)
scenario, liberalization, and globalization, ethical consumerism is
adding heat to the concept of CSR.
Examined the pattern of CSR spending of 30 companies on CSR
activities for years 2014 -15 and 2015-16 and their CSR initiatives.

Rajender The comparative studied of two financial years 2014 -15 and 2015-
Kumar & 16 reveals that the first two years of the Companies Act 2013
5.
Upasana
Dhanda (2017) showed a drastic increase in the CSR spending of the companies
but surprisingly 18 companies and 13 companies failed to fulfil the
minimum requirement of 2% in 2014-15 and 2015-16 respectively.
Study was focused on the actual theoretical framework of CSR
activities happening in the select IT companies. CSR activities of
the selected ten companies are categorized in four major areas as
Health, Education, community Development and Environment.
Silpa G, D.V
Research revealed that all the companies giving importance to
Ramana,
6.
Narayana T implement many activities in the area of environment and the least
Reddy (2017)
preference is given to the areas concerning community
development. It was suggested that companies can implement more
activities in the area of community development where they can
help in improving the locality in which they operate.
Has stated that today in India, CSR has become a fundamental
business practice and has achieved much attention from the
management of large scale business/corporate organizations. The
authors have explained the concept of CSR and analyze the
7. Shyam (2016)
development of CSR in the Indian context. Through the study, the
author has also discussed the policies governing in India and the
cases of CSR initiatives by Indian organizations including small
and medium scale enterprises role in CSR.

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