Communication

Barriers
 1. Lost in Translation
Lost in translation occurs across emails when the

receiver perceives the message differently

because of lack of tone.

It could also be a misinterpretation of a message

because of the presence of words that have

double meanings.
Lost in translation is not necessarily referring to a

language barrier but to how the receiver

interprets the words, phrases or sentences

received.
 2. The attention span of a gnat

This refers to human attention span which

accordingly, can only listen for 8 seconds

meaning we have less time to remain engaged

to what we have just listened to before

switching off or start thinking of other things,

thus missing important information.

This lack of attention means that information

constantly has to be repeated, which may be

frustrating for the speaker, not to forget how

tiring it is to be repetitive.

3. Too much information

If there is no efficient communication flow

plus the problem of sharing information to

wrong people, overload of information can

result to chaos.
True, there is a plethora of information

around the world. We can only do so much

by giving it to the right people at the right

time and at the right amount because too

much of anything can be dangerous, so to

speak.
 4. Under pressure
High-stress jobs or tasks mean there's often

no time to communicate properly. If you're on

a tight deadline or you're behind on your

target, you're not minutes precious going to

waste formulating the perfect email, and

doing such practice will result to greater

consequences.
If the stress in your jobs get in your way and

you allow it to block communication between

you and your classmates or group mates, you

are inviting in communication breakdown.

 4. Under pressure
High-stress jobs or tasks mean there's often

no time to communicate properly. If you're on

a tight deadline or you're behind on your

target, you're not minutes precious going to

waste formulating the perfect email, and

doing such practice will result to greater

consequences.
If the stress in your jobs get in your way and

you allow it to block communication between

you and your classmates or group mates, you

are inviting in communication breakdown.

Growth Rate
The graphs shown in this slide
illustrate the growth of sales in the
past year.
Social Media Statistics
Statistical data of active social media
users around the world

Company 1
Company 2
Company 3
Company 4
Advertisement
Strategies
Printed ads (brochures, flyers, billboards)
Social media campaigns
Campaign launch event
 Behavioral Psychographic
20% 20%

Target Market
Percentages
Psychographic
Geographic Demographic Geographic
Sociographic 20% 20%

Demographic
Behavioral

Sociographic
20%
New Marketing
Strategies
Strategy 1
Strategy 2
Strategy 3
Strategy 4
Market Analysis
The market analysis uses several proven
methods and frameworks such as:

PESTLE (political, economic, social,

technological, legal, and environmental)
SWOT (strength, weakness, opportunity,
threat)
4P (product, place, price, promotion)
Thank
You