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Tw, Samba did BACKGROUND Ws ara gaing to wateh a TED Talk hy Nilafar Merchant called Got a mneeting? Take a walk. Ped the text aout and the talk. Then work in pairs and discuss much line do you spend walking >w do you think your level of ress compares to us generations’ 2. What are the benefits of having ‘walking meotings 5 Merchant? TEDTALKS NILOFER MERCHANT was born in India and m to the United States as a child. She founded her own ‘company which works on business strategies with global eneparations. As an author, she has written abaitt ereating Niloter Merchant's idea worth spreading is that we can all be healthier, more produetive and more creative if we have meetings while we are on a walk. ic ll) fl ree ro — om ; mm) +) + DS) eee Oo LS bh “awwy ee ee ee) Ey ee a ae ee ee LOR See. | See gel ‘AthletB in training swims laps eee easy ba ee KEY WORDS AUTHENTIC LISTENING SKILLS Read the sentences (1-6). The words in bald are used in the TED Talk, First guess the meaning of the words. Thett Fscich tha worda with thal defntiona (6-0. ‘Aris nora al the end Ua Sentenie usually eas the speaker is asking a question. but this is nat always the case. In some accents, the rising inflection is also used with statements, Recognizing these intonation pattems wil improve your undoretanding of the epeaker’s message, ‘You can also use cives such as the grammatical structure of the sentence to help to decide ifthe speaker is asking @ {question or making a staternert 41. Certain ‘ifestyle’linasses are more prevalent than ever inthe 21st century 2 It might feel as if we are healthier, but the stats don’t agies, 3 I'm not at al fi: | huff and puff if| have to run anywhere! 4 My colleague has a lutions to problome. I's real out-of-the-box thinking. 5 We aren't making any progress with the problem. i's time to reframe our pians. 6 Experts war us that working ETM Look at the Authentic listening skills box. Then listen to the extracte from the TED Talk. Do they sound like questions (Q) or statements (5)? s hard as many people do Is not sustainable i the long tern, 6 Now, any of those ctate chould convince oach of us to {get oft our aut more 6 I've learned a few things 7. First, there's this amazing thiny about actually geting out of the box 1 2 3 4 ‘a. commonly used aboreviation for statistics bb unusual and original Read the phrase and decide if you expect, © common, current ang widesprest them to have a rising oF falling intonation. Then listen, 4 Able to he continued at a steady lavel to the extracts and check your answers © lu get oul of breath f toook at things in a new way 53 TALKS Complete the summary of the TED Talk with five of these words. Then watch the talk and check your answers. box ideas life office physical smoking walking ding to Nilofer Merchant, in health terms, sitting is the jont of There « tivity ating while wang, i She found that getting out in out-of-the-box thinking. 1g while talking is Watch the first part (0.00-1.22) of the talk again. Complete the notes, 1 He oday spend sitting down: 2 Hour d sleeping: 1d to inactivity ne 2 diabetes linked to inactivit . directly /dareath 5a » Brena > dirootly/dar re Walt tne seuond part (1.22-2.19) ofthe tak again. Read the extracts from the talk and answer the questions. loving was a suctal 3s that interaction? 2 ‘ve taken that idea and Nilofer Merchant mean? (or you could take care of he second thing she mentions Watch the third part (2.19 to the end) of the talk again. Are the sentences true (1) or false (F)? 1 Nilofer Merchant isn’t sur thinking comes from being nether out-of-the-box ‘outside in a natural as are incompatible in't tre. Work in pairs. What does Nilofer Merchant mean by fresh air drives freeh thinking? Can you think of a time when this was true for you? gular gine eR ene > reguler “regjolo/ BR ENG VOCABULARY IN CONTEXT 6 [SEE Watch te clips from the TED Talk. Choose the correct meaning of the words. 7 Work in pair. Do you agree with the statements? Why? / Wry not? 1. Many things that seem imnossibe at fst tun out to be doable inthe ond 2 Conditions tke stress and arwety are tied to 21st century ltestyos. 3 I's kind of odd that more companies aren't encouraging their employers to leave the offic bileing during tha work day. CRITICAL THINKING Reflecting on “experiences (Our experiences can teacti us things if we are able to reflect on them critically. Nilofer Merchant learned from walking meotings that looking after our health and ‘working don’t need to be mutually exclusive. What did thie point also make clear to her? Choose the correct ‘option (a-<). Ifyou understand this point, you can extend this kind of thinking to other ideas you thought were aleo mutually excusve. 'b Ifyou understand this point, the number of deaths from heart disease and lnesses from inactivity wil decrease, If you understand this point, you can change the way you interact with people in your ie, 9 Work in pairs. Read these comments* about the ‘TED Talk. What have these people leamed from their ‘experiences and from listening to the talk? Bruce - I get up and walk around the ofce atleast once arbour just ka she says — when Lit down again, my ae brain fat froshor 6 BF wa - As a rapnic desgner, | aready know tnat gong fora wak hebps me to solve desian probiems, but | hadn't realized there was such a health rk to siting down ‘doubly led I'm active at work! “ = “The comments were created for this activity. PRESENTATION SKILLS Beginnii strong statement 1g with a ‘The start ofthe tak is your opportunity to get the ‘audience's attention and hold it for the reat of tho presentation. You can do this in a variety ot ways. Be supprising — do or say something thal your auidiance won't expect. '* Be controversial - say something that some members of the audience might cisaaree with ‘+ Bo challenging say comething to make your listeners question themsetves. 10 [EEE] Watch the clip from the TED Talk. Complete the opening sentence of the talk. Thon look at the Presentation tips box. Which technique is Niloter Morchant using? “What you're doing, right now, ot thio vary moment, 411. Prepare strong opening statements for these statistics, Use the techniques in the Presentation tips box. Then prepare the next few sentances of your presentation, explaining or commenting on the statistics. USA annual deaths from traffic accidents over 30,000 from heart disease 600,000 (2012 data) CU countries overweight adults a 52% (2012 data) EU recommended physical activity for adulta: 150 12 Work in pairs. Give one of your presentations. How does ‘your partner get your attention? = m °] § valk ok) MAM ENG walk work! BR ENG > ternned NAM ENG > learned, eat BR ENG > box fomky/ MAM ENG box fooks! BR ENG. £4 Overcoming challenges rmiscod US Open BACK KOGEK MEDEREK 2014 withdrew from ATP World Tour final RIGHT ANKLE NOVAK Riokowic 2013 no long-term damage GRAMMAR Modals and ‘Work in pairs. Think of at least five sports: Then order them according to how dangerous they are. (1 = the most dangerous, 5 = the laast dangerous) Is tennis one of the sports on your list? How dangerous do you think itis? Look at the infoaraphic about tennis players to £08 if your opinion is correct. FIER Usten toa ascussion of sports injuries on @ radio programme, Chooee the correct option to complate the sentences, 1 Compared tothe past, there re tenis iernenameran a tower ing ¢ the same numberof eat Nadal in imbiegon fst ound, then he had tortie before net ound LEFT HIP JUAN MARTIN DELPOTRO 2011 | almost eed frm tennis missed Wimbledon after winning in2008 2 Juan Martin del Potro and Novak Diokovic said they 08 reout of what people said. became injured b gave up © kept gong 3 Alter beating Rafael Nadal, Steve Darcis, ‘8 was beaten in tho noxt round withdrew trom the tournament © won the tournament 4 The preentere that Andy Murray's injury has had {an impact on his playing, 2 agroo dont agree © don't haliave, IESE ister again. Read the sentences in tne Grammar box. Which player does each sentence boginning He refer to? 5 Head the sentences again. Answer the questions (1-4). 7 Deeds au hayes ux ak) ‘can (not) + infinitive without to He couldn't defend his Wimbledon til in 2009. Inthe past, players could rest between big matches. t0 (not) be able to + infinitive He wasn't able to racaver until the 2011 season ended ‘manage to + Infinitive He managed to keep going with his teammates support, despite the pain. ‘succeed in + -ing He succeeded in beating Nadal in a first-round match, ‘must + infinitive without to / have to + infinitive He had to have surgery on his back, 8 1 Which past torms are used to reter to these things? the possibilty of doing something the ability 10 do something © the necessity to do something 2 Which past forms refer to specific times in the past? 2 Which contenoee ean you rophrase with other past ‘orms trom the grammar box’? (Check your answers on page 140 and do Exercises 1-4 © Read the text about trlalhteles Jeriy Manes ad ‘Alison Patrick. Choose the correct options to complete the text Jenny Mannersisa top triathlete, She aso used to compete in Paralympic events with a partner who wae blind. However, when her partner retired in 2014, Jenny couldn'r/ had to sive this up. Then she 9 tet anew partner, ‘Alison Patrick. Alison had been a successful runner until an injury smeant che couldn't / didn't manage to continue running, She had taken up swimming instead, Jenny and Alison wore able fo / could star training together Recause Jenny "washer pare, alison ‘was abie ro / had 1 take up | running again. few months ater, they® managed to / _ oud old medal atthe Word Championship, FEBS HEALTH LITERACY Estabish and montor personal and family health goals ead and complete people's comments about sports land fitness challenges. Use verbs from the Grammar box. Gan you relate to any of nese comments? 1 Ive never been sporty, but | was putting on weight, Eventually, my sister getting me to go with ner to the gym. | quite enjoy it! 2. My fiend took up jogging, but he macie the mistake (of nol warming up fist. He pulled a muscle and he ______ walk for a week. 8. Fight through my childhood, |__ ‘swim. Then | went to Hawail on holiday and wanted to curt, 201 learn. To my amazement, ees Sees 4 Everyone in my family decided to do half an hour's ‘exercise every day for a month, as an experiment, We all ‘change oui dally routines and in do the whole make it UU eri ray Urol month. but everyone else : SPEAKING Getting motivated Cones Work in groups. Read the list of common excuses people ‘make for not taking exercise. Have you ever used any of them? Brainstorm different activities that people can do to get ft. | haven't got time to take exercise. rm nat spot. {Gyms are too expensive for me, ‘Ym always too tired, ve got a young family / elderly parents to 100k after. Frm too ole Exercise is boring. Work in pais. Take turns until you have used all of the excuses from the list in Fxercise 8 ‘Student A: Choose one of the excuses. ‘Student B: Try to motivate and encourage Student A. Use these ideas © an activity thay can cn to gat ft 1 trow lary they should ty il for ‘© what target they should aim for + an example of how someone did this in the past and wihat they achieved 87 EI The bottom line READING What's in a name? 1 Read the news headlines. Identify the sport and the ‘sponsor in each one. Manchester United announce £750 ri sponsorship deal with Adidas Red ull Racing and Casio extend sponsor deal for another (wo years ion ‘Sky continues to sponsor Brtish Cycling folowing Toursuccass What other sport sponsorship partnerships do you know? What company might sponsor these sports? Why? athletics golf saling skateboarding Work in pairs, Discuss the questions. +1 What do sports teams orincividuals get out of sponsorship? 2 What do sponsors aet out of sponsorshio? 3. lathere.aditference between sponaorship and advertising? 4, What kind of partnerships are most typical in sports, sponeorship? ead the article quickly. Check your ideas from Exercise 3. Read the article again, Answer the questions. 1. Why did the football club owner want to change the stadium name? 2. How did people react to this? 3. Why Glun’t the owner succeed In changing te name? 4 How muinh money is involved in sports spansorshin? 5. Whiyis ‘ve event’ television so important financially? Find these expressions in the article. Write the preposition that completes each expression. reacted the row the reason the extent anger (ino 2) the proposal (ine 7) ~ the change (lines 8-9) which (ine 19) ‘a global scale (ine 20) raising brand awareness (ines 28-29) the company bike fines 31-32) the yoars to come (lino 40) 1 2 3 4 5 6 aa wide market 7 the first electronic exercise 8 Work in pairs. Do you think minonty-interest sports find it easy to attract sponsorship? How do you think this affects them? "4 VOCABULARY Finance Complete the expressions with these nouns. Then check your answers in the questions in Exercise 9. books budget fee finances deal money offer debt event partnership. balance the charge a control your forma get into invost make an make a 9 spunsur att 10 work out a 1 2 3 4 . 6 % a Work in pairs. Discuss the questions. 1. What's the ob ttle ofa person who balances the books? 2 What kinds of profossione charge a foe for their services? Do you control your finances well, or ould you improve? ‘Can you name any companies that have formed a partnership? What happens when people get into debt in your country? What kind of company would you invest money in, if vyou could? Do you ltnow anyone who's made an offor to buy a house? Have you aver made a deal that saved you money? ‘Gan you name a company that nas sponsored an event recently? ‘Wiis it a good idea to work out a budget for your personal finances? 10 SPEAKING A sponsored event 10 Worl in groups. You are going to organize a sponsored event to do as a class. Decide the following: ‘+ what kind of event who will benefit ‘= whoro you can get eponsorehip ‘© what kinds ot sponsors to 100k for ‘© how much you want to raise j ‘© who wil be responsible for uiferent aspects of the event Prosant yeu plans ta the class. Vote for the avant yous would all ust lke ly Uo. What’s in a ALICIA GRAYLING Afew years ago, the supporters of Newcastle United, on Enlist Pretnitersiip fuvibull teu, reacted will unger when the owner of the clih tried tn rename their stadium Tans couldn't believe the plan to get rid of the name of St. James’ Pork: it had been the home of the club since 1892 tnd was due to host carly round matches in the Olympic Games, The row over the proposal was so great that it was even discussed in the British Parliament, And the reason forthe change? Money. Specifically, the club's owner ® wos looking for a new sponsorship deol and estimated that a new name for the stadium would bring in up to £10 million a year. Despite the controversy. the name was changed and within a few months the club managed to fnd a sponsor. However, the sponsor promptly restored = the original stadium name, and was happy to have their company name on the players’ shirts instead. This was wise businass decision as itis hard to successfully promote your compunyy when ihere’s conloversy involved. Bidding war (n) when competing companies offer money to get something from another company Iroadcaster(n) a company that transmits radio or TV programmes fights (c) legal permission to reproduce something The story highlights the extent to which sponsorship is big business in sport. On a global scale, sports sponsorship is 20 eslimuied lo be worlh lens of billions of dollars u year. Fees can be huge: Manchester United succeeded in reaching an, agreement to the tune of $750 million over ten years with Adidas. after their previous sponsors Nike weren't able to accept the club's financial demands. Unlike advertising, 2 sponsorship doesn't actually focus on the features or ‘aspcots of specifio produots. I's all about getting the company’s name known and raising brand awareness ‘across a wide market, Honco the logic of portnorships between spurs products (cluihing, equipment, elc:) un 30 sports teams. For example, life Fiiness, the company behind the fist electronic exercise bike seen in gyms everywhere. is cn oficial sponsor of the Ladies Professional Golf Association But there's a new phenomenon in sports business which se Gives the big-name sporls even greater financial power ‘than before: television and broadeast rights. With the massive national and international audiences that some sports are able to achieve. media companies are eager to sign up the rights to show the events. The media “ ‘companies are willing fo pay such large sums since in their turn thoy can attract income from advertising. Recently we've seen bidding wars for the TY rignts to many spons ‘vents including the Olympic Games. For broadcasters, media content loduy is uivided into lwo Iypes: live events 4s (which clearly includes sport) and ‘everything alse’ The future for these companies lies in the fist type, and the sports industry is very aware of this ~ we'll see more sky- high deals in the years to come. BEES TMETECMSN PRODUCTIVITY AND ACCOUNTABILITY Priciiz, plan and manage work to achieve the tended result SB E23 Who funded you? LISTENING Young entrepreneurs: 1 Where do new businesses get the money to start up? Match the terms with the definitions and complete the sentences. ‘angel investors banks. crowd funding personal savings private loan _ shareholders. 1 _ are commercial businesses which ‘charge interest on loans. 2 Monoy you borrow from tionds, family or others ia & 8 Money you have accumulated is your are private investors who want (y see a return on thelr rioney, 5 Rich entrepreneurs who want fo halp start-ups arr knows 6 a 6 brings you small amounts of money from a large number of people, usually va the Intornct 2 [UIETE usten to par ot a radio programme about young inventors with new business ideas. Answer the questions. 11 What does Hyan’s invention do? 2. When did he got the ida? 3. How much aid he raise? 4. Where did he get this investment from? 5 What stage is the product al? 3 FANIETA Listen again. Complete the extracts from the conversation 1 You about your amazing ‘smart’ ‘cushion, aren't you? 2. Where did the idea 2 3 toa bank? 4 My partner suggested tor a loan, but 5... we worried that It would be hard 10 but 6 So,_______this wonderful cushion in the shops? 7 We ________itas much thought as, Look at the Useful language box. Match the answers with the quoetione in Exercice 3. Thon match tho etatomonto with the remaining extracts. Which words does the speaker omit in each case? oe aD UR Rd Peake tena! Answering questions, a From my final-year project at college. No, we didn't © Not yet Yes, lam, Making statements, @ Ididn't want to 1 wast 9 weean Pronunciation Word stress in ellipsis Sa _[A)|IEEI Listen and notice which words in the Useful language box are stressed in ellipsis. Work in pairs. Ask and answer the questions using cllipsis. Pay attention to which words you stress. 1. Do you enjoy learning English? 2 Are you very sporty? 3. Where are your parents from? 4 Was the weather good yesterday?

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