ICT 10 | QUARTER 3 | REVIEWER

1. Designing a Logo
- Logo is a graphic mark, emblem, or symbol used to aid and promote public
identification and recognition. It may be of an abstract or figurative design or
include the text of the name it represents as in a woodmark.
- Elements of Great Business Logo
a. It’s simple
b. It’s memorable
c. It’s timeless
d. It’s relevant
e. It has high quality typography
f. It contains appropriate colors
g. It’s versatile
2. Product Packaging Design
Product design is crucial because it creates a unique and creative experience for the
consumer.
- Packaging – process of covering, wrapping of goods into package.
Types of packaging
1. Consumer Packaging – Design for consumer convenience and appeal.
2. Industrial Packaging – Design to focus on handling, convenience, and protection
during transportation.
- Applications for designing product design
a. FIGMA
b. ILLUSTRATOR
c. PHOTOSHOP
- Information you need to collect
a. Colors
b. Fonts
c. Logo
d. Written Copy
e. Imagery
f. Required Marks

3. Designing a Movie Poster

- A poster used to promote and advertise a film primarily to persuade paying
customers into a theater to see it.
Anatomy of a Movie Poster
a. Capture the Essence
b. Color Palette
c. Text and Typography
d. Recognizability
Things to include in your movie poster
a. Genre
b. Theme
c. Setting
d. Conflict
e. Premise
f. Message
Movie Poster Design Elements
1. Title
2. Tagline
3. Logotypes
4. Name of Director
5. Actors and actresses
Movie Poster Typography Tips
1. Letters in bold show power
2. Slanted letters convey a sense of movement
3. Straight letters refer to stability
4. Large and bold fonts like Arial, are suitable for comedy titles.
5. Horror movies to have serif or non-serif fonts.
6. Glowy typography is for Science Fiction.
7. Romance movies contain elegant fonts with a lot of curls.