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HONDA ATLAS PAKISTAN

Honda Atlas Cars Pakistan Limited is a joint venture between Honda Motor Company Limited
Japan, and the Atlas Group of Companies, Pakistan.
The company has Twenty-Five 3S (Sales, Service and Spare Parts), Sixteen 2S (Service and
Spare Parts) and Six 1S (Spare Parts) authorized dealerships network in all major cities of
Pakistan.
1. Honda doesn’t offer First free service.
2. It is offering 3 major promotional services at the moment:
3. Honda also offers its own insurance to customers:
4. The brand also has an online genuine parts store to provide convenience to its

customers:
5. To promote its accessory usage by the customers, Honda offers customized utility
packages with each car to increase its sales of accessories.
6. Honda offers periodic maintenance service and a warranty of 3 years on its models. The

extended warranty is offered for 4th year:


7. The dealerships of Honda also offer customized services to its customers to retain their
“differentiation” factor. Some of these services are:

SUZUKI:
SUZUKI
Suzuki Motor Corporation is a Japanese multinational corporation headquartered in Minami-ku,
Hamamatsu. Suzuki manufactures automobiles, four-wheel drive vehicles, motorcycles, all-
terrain vehicles (ATVs), outboard marine engines, wheelchairs and a variety of other small
internal combustion engines. In 2016, Suzuki was the eleventh biggest automaker by
production worldwide. Pak Suzuki Motor Company (PSMCL) is a Pakistani affiliate of Japanese
automaker Suzuki. It is the Pakistani assembler and distributor of cars manufactured by Suzuki
and its subsidiaries and foreign divisions. Currently Pak Suzuki is the largest car assembler in
Pakistan. The firm was founded in September 1982 as a joint venture between the government
of Pakistan and Suzuki Motor Japan, formalizing the arrangement by which Awami Auto Ltd.
had produced the Suzuki SS80 from 1982. Apart from giving automobile related services like
Suzuki Finance and Suzuki Insurance, Pak Suzuki also deals in Pak Suzuki Certified Used Cars.
AFTER SALES SERVICE:
Pak Suzuki's Widest Dealership Network are equipped with state of the art Latest Technology,
Tools & Equipment and Technical manpower to handle conventional and Electronic Fuel
Injection (EFI) system. 87 Dealers’ workshops in all major cities of Pakistan are equipped with
Latest wheel balancing equipment & skilled manpower for serving customers’ better. Wheel
balancing is important for vehicle stability. It eliminates vibrations, steering, wobbling and
maintains driving comforts.
WARRANTY:
Pak Suzuki offers Warranty for all its products from the date of invoice as per following.

MODEL TIME OR DISTANCE LIMIT

WARRANTY Suzuki Mehran* 2 Years OR

Suzuki Ravi* 40,000 kms

Suzuki Bolan* / Cargo Van (whichever comes first)


Suzuki WagonR*

Suzuki Swift*

Suzuki APV*

Suzuki Jimny*

Suzuki Mega Carry

WARRANTY Suzuki Kizashi 3 Years OR

Suzuki Vitara 60,000 kms

Suzuki Ciaz (whichever comes first)

Suzuki Cultus**

* 3rd & 4th year extended warranty applicable on these models which can be purchased within
normal warranty period.
** 4th year extended warranty applicable on this model which can be purchased within normal
warranty period.
FREE SERVICE:
First free service is due at 1000 Km or 1.5 months. However, this facility can be availed up to
1500 Km or 3 months whichever comes first. The First Free Service includes items as
recommended in maintenance schedule. Second Free Service is due at 5,000 Km or 3 months.
However, this facility can be availed up to 6 Months (not exceeding 5,000 Km). Also any
Warranty Service with-in warranty period from any Pak Suzuki Authorized Dealership
nationwide without requirement of coupons. The Second Free Service includes Free Inspection
and Labor free service as recommended in maintenance schedule. The vehicle maintained by
Suzuki Authorized Dealers at 1,000 Km is eligible to avail 5,000 Km inspection and Labor Free
Service.
SUZUKI EXCHANGE:
Suzuki exchange program provides the most convenient way to the customer to upgrade from
his old car to a New Suzuki by just paying the difference. Whereas he can also exchange his old
car from Suzuki certified used car.
Bring your old car to any Suzuki 3s dealership and avail this best offer by Pak Suzuki”
1. Best price for your used car
2. Priority delivery in exchange
3. Exchange opportunity with Suzuki new/ certified used car by just paying the difference.
SUZUKI EXTENDED WARRANTY:
The Extended Warranty Program is available at all Pak Suzuki authorized dealerships.
Customers can buy this facility at the time of purchasing the Suzuki vehicle. Or the Extended
Warranty can also be added to the existing vehicle, as long as the Standard Warranty is still
valid (which is 2 Year or 40,000 km). This gives protection against unexpected vehicle expenses,
enhanced durability, and good resale value for the Suzuki vehicle,

THE EXTENDED WARRANTY IS ONLY APPLICABLE ON:

 Suzuki vehicles sold and delivered by an authorized Pak Suzuki dealer.

 Vehicles serviced by Pak Suzuki authorized dealers, as per Pak Suzuki recommended
periodic maintenance schedule, given in the Owners' Manual and Warranty & Service
Booklet.

 Vehicles under primary warranty, at the time of purchase of extended warranty.


 Applicable on Euro II vehicles only.
 Days calculated from invoice date.
 Terms & Condition Apply
SUZUKI GENUINE PARTS:
Suzuki recommends genuine parts and genuine oil/chemicals to maintain high levels of safety,
reliability, comfort, and performance. Every Suzuki vehicle is composed of 20,000 to 30,000
Genuine Parts. They have the optimal design and specifications tailored for the specific vehicle
type and model. They are designed and fully tested by Suzuki. They are available at all
authorized Suzuki 3S Suzuki dealers, which offer Suzuki Genuine Parts & Service. All Suzuki 3S
dealers provide 6 months warranty on Suzuki Genuine Parts.
How to ensure if it’s Suzuki’s Genuine Part:

 ‘SGP’ mark at the header of the label

 Bar-code and Part No. in the center of the label

 Suzuki’s name at the footer of the label


NOTE: If the above mentioned points are not on the label, you are being cheated.
SERVICES:
 General Automotive Repair
 General Car Maintenance
 Air Conditioning and Heater Service
 Cooling System and Radiator Repair
 Synthetic Motor Oil Replacement
 Oil Filter Replacement
 Brake Service & Engine Diagnostic
 Belts, Hoses, Fluids
 Transmission Services
Dealers also offer Suzuki Service packages covering a different set of services in every package
and the price varies according to the services. This offers customers variety and they can
choose the package according to their needs. For example one package includes suspension so
the other package includes complete cleaning and then another package includes denting and
painting works. These packages have a bunch of services available and they justify the price of
each package.

KIA MOTORS:
 Kia International motors aims to provide customers with marvelous imagination and
inspiration through artistically designed motor exhibitions, diverse branded content and
cultural events.
Kia hopes that you will find your own BEAT at BEAT360, where the three unique spaces
– Café, Garden and Salon – come together to provide an omnidirectional experience.

 The space has a café with Steven Smith Tea, the idea is to provide a variety of cultural
events along with a premium tea experience to inspire customers and provide them the
best experience while they are waiting.

 Along with the café, they have a garden for those who want to spend their time
admiring the nature. Past the café, visitors are greeted with greenery and an outdoor
terrace. The garden is intended to be a ‘haven in the city’ for visitors to escape from the
fast pace of city life. The quiet and relaxing ambiance of the garden provides a calm and
unhurried space for guests to unwind. The displays in the garden are primarily related to
the outdoors and nature. Against the backdrop of the foliage, Kia displays models that
are best suited for outdoor adventures. Car ornaments and accessories related to such
outings are also on display.

 The showroom also features a docent (story-teller) a KIA employee who would
accompany the customer throughout his experience and would brief him about their
services etc. They also have a car counselling zone where the customer is greeted by an
expert who help them with their queries and provide one-to-one one briefing regarding
the car problems

 Their digital showroom also features a digital docent: mediated reality vehicle
experience where customer can experience the new KIA cars with the help of virtual
reality glasses. This is a great way of not only engaging customers but also creating
awareness about new offerings.

 KIA NIGERIA regularly offers Loyalty Schemes to its teeming customers. From Cash-Back
schemes to Service Loyalty Discounts, there’s regularly something in the works to
appreciate the KIA customer.

 Kia USA has a chat option available which takes customers feedback in real time

 They also have an online dealers scheduling, available at most dealerships, is the
ultimate in service convenience. Available 24/7, it’s ready when you are, so you don’t
have to wait to call during business hours. Best of all, you can see what dates and times
available right up front are to choose the one that works for you

 KIA USA has The Kia 10-year/100,000 mile warranty program* consists of:
 10-year/100,000 mile limited powertrain warranty
 5-year/60,000 mile limited basic warranty
 5-year/100,000 mile limited anti-perforation warranty
 5-year/60,000 mile roadside assistance plan
The warranty program applies to 2008 and newer Kia vehicles. Each warranty provides
coverage until the year or mile total is reached, whichever comes first.

 Kia USA has a network of over 17,000 trusted roadside assistance providers are on call
24 hours a day, anywhere in the U.S. They're ready to assist you at no charge with minor
mishaps like dead batteries, flat tires (provided you have a spare), or running out of gas.

 They also have an interruption policy which means If a warranty-related disablement


happens more than 150 miles from your home, and the repairs require more than 24
hours to complete, Kia will provide reasonable reimbursement for meals, lodging, or
rental car expenses.

 KIA Canada’s outstanding Total Care Ownership Coverage includes:

 5-year/100,000 km - Worry-free comprehensive warranty covering virtually the entire


vehicle.*

 5-year/100,000 km - Powertrain Warranty covering the engine, transmission, axles,


differentials and driveshafts.*

 1-year/20,000 km - First-year adjustments covering consumable items such as bulbs,


wiper blades, fuses, brake pads, etc.*

 8-year/130,000 km - Major Emission Components that guarantee that the car will
conform to government emission regulations.*

 5 year/ unlimited mileage - 24/7 roadside Assistance covers you in case of mechanical
breakdown.

 8-year / 160,000 kms Hybrid, Plug-In Hybrid, Electric Vehicle (EV) Components
KIA Pakistan offer an industry-leading Kia 4-year or 100,000-km warranty program.
Warranty provides coverage until either the yearly or total mileage figure is reached, whichever
comes first.
Kia Lucky Motors will repair or replace any parts / assemble their vehicles that are found to be
attributable to manufacturer in material or workmanship under the stated provision of limited
warranties under normal use and maintenance under the warranty period only.
(Warranty Period: 4 years / 100,000Km, whichever comes first).
The original battery is fully covered for the first 12 months from the Date of Delivery regardless
of mileage. Tires are warranted by Tire Manufacturers. Refer to the tire Warranty pamphlets
provided to you with your Kia Vehicle.
KIA CANADA: they provide some additional packages besides the regular warranties that they
provide
HYUNDAI
Digital showroom

 Hyundai in partnership with the Nishat group just introduced its first ever Digital
showroom in Lahore. Basically it’s a come and go facility where you don’t even need a
salesman to accompany you. The main facility of the place being the virtual
configurator, on which you can make your own specifications for the car through the
installed 3D configurator, in terms of the engine, specifications and add ons. Getting an
opportunity to configure your own vehicle as per your needs. You can also have a virtual
tour of the inside of the car and get a 360 degree exterior view.

 The virtual showroom option allows you to virtually operate the features in the vehicle.
The customer has several options at hand such as turning on the headlights, turning the
steering or retracting the side mirrors. Even the background of the image could be
changed from a daylight version to night mode at this step to have an ideal view of the
vehicle.

 At the end the system allows you to get the price quote at that instant only, which you
can print out or save for later use. This digital showroom facility was launched for the
newly introduced models of Santa Fe and Grand starex in Pakistan.

 Moreover, the showroom also provides with the test drive, diagnostic and
troubleshooting help in its basement, only upon prior bookings made by the customers.

 The authorities also said that the facility had readily available vehicles on spot (if not
customized), thus eliminating the waiting period tied with the purchase of a car.

 Alongside the sitting lounge of the physical showroom, Hyundai has colors picking
station where all the different colours of vehicles are displayed that are globally
available. The customers can pick any one of these 100+ colors while placing an order of
their vehicle.

 Hyundai has further offered the company’s accessories, brochures, and merchandise at
their accessories wall. The customers can buy one of these here.

After sales (local and International)


 Note here that Hyundai Pakistan, at the moment, is providing a warranty of 4 years or
100,000kms for its vehicles whichever comes first. According to the representative of
Hyundai, the delivery time could extend up to 3 months depending upon the
customization of the vehicle.

 Contrary to it Hyundai Europe offers 5 years of unlimited warranty along with 5 Years of
unlimited mileage coupled with:
• 5 Years of roadside assistance
• 5 Years of annual health checks on certain terms and conditions.

 While Vehicles used as taxis or rental cars are covered by a 3-year, 100,000 km
warranty. However, it was recently changed for new cars.

 Hyundai Europe offers a 2 year warranty on all genuine parts and Hyundai Accessories.

 There is 12 years of anti-Perforation cover offered by Hyundai Europe, where every new
Hyundai is also protected against corrosion.

 Up to 5 year warranty on varnish: In general, there is a 5 year warranty on varnish for all
models – unlimited mileage*.
*Vehicles used as taxis or rental cars are covered by a 3-year, 100,000 km warranty.

 An authentic study in India rated Hyundai India as number 1 for after-sales customer
satisfaction survey, while Toyota stood at the fifth place. The study measured overall
satisfaction in five factors namely: service quality, vehicle pick-up, service advisor,
service facility and service initiation.

NISSAN
Ghandhara Nissan Limited (GNL) is a group Company of Bibojee Services (Pvt.) Limited. The
Company was incorporated in 1981 as a Private Limited Company having the sale licensee for
the distribution of Nissan vehicles in CBU condition in Pakistan, later in 1992 it was converted in
to a Public Company listed in Karachi Stock Exchange. It is the only Automobile Company in the
country assembling complete range of product i.e. passengers cars, light commercial vehicles
and heavy-duty trucks and buses.
Nissan Japan since 1999 has formed a Partnership with the French automaker Renault. The
alliance itself has worked brilliantly and resulted in forming additional partnerships with
automakers like Germany’s Daimler (Mercedes), China’s Dongfeng Motors and Russia’s
AutoVaz.
The after sales department of Nissan consists of following sub-groups:
1. Service Warranty:
The warranty of the vehicle is valid for 12 months or 100,000 km whichever covers first, from
the date of sold to the retail buyer. The warranty is for the faults which may occur due to
assembly, poor workmanship and quality.
2. Service Activities:
Service department have a team of professionals, to obtain following goals:
 
• Expansion/ strengthen authorized dealer network
• Customer follow-up
• Periodic visits to dealerships
• Free checkup campaigns
• Customer Complaint Handling
• Training programs
• Service Publications

Expansion/ strengthen authorized dealer network

 To strengthen the dealership network, time to time countrywide surveys are conducted
to evaluate/mark the cities/areas.

 If dealers already exist at such location, the existing dealer’s facilities are upgraded on
regular basis.
Customer follow-up:

 Dealership is maintaining customer profile and full service history of the each unit,
including all scheduled maintenances and repair works carried out, hence customer has
no need to repeat the history every time.

 Dealership is having computer data based records of all their customers with their
mailing addresses. Dealers are mailing reminder for next due checkup, seasonal
campaign, free checkup clinic, new product launch and for other promotional activities.
Periodic Visits to Dealerships:

 Service staff visits periodically to service dealerships to collect product feedback


information and to assist / guide the dealer in resolving their day to day problems.

 The service staff also update the product knowledge of the service dealership.
Free Checkup Campaigns:

 Free Checkup Campaign are carried out by Nissan on annual basis at their dealerships.
 Checkup of vehicle is conducted and also necessary advice is given to customers
regarding daily checkup, periodic maintenance and repair.

 During the campaign customer feedback is also collected to know the areas of
improvement for the company and dealership.
Customer Complaint Handling
The customer complaint response is within 24 hours and the flow of customer complaint
handling is given below:

Training Programs:
Training Programs are conducted to improve and update technical skills and knowledge of
technicians, who are directly engaged in repair / maintenance of vehicles. Following are the
type of trainings conducted:

 Lecture and Practice

 Drivers’ Training Programs

 On Vehicle Training to Dealers Technical Staff

 On Vehicle Training to Fleet Operators Technical Staff

Service Publications:
Translation of some publications is also done in local language for easy understanding of
Customers, Technicians, Drivers and Fleet owners.
 
3. Tips to Drive an Automatic Transmission Car
The company also educates customer and provide them with useful tips to drive the automatic
transmission car, the tips are based on following points:

 Starting the Vehicle

 Driving Precautions

 Engine Warm Up

 Parking The Vehicle

4. Tips on Saving Fuel

The company’s website also displays some useful guidelines to save fuel which are as follows:

 Drive at an Economical Speed

 Shift Up Earlier & Shift down Slightly Later

 Racing Engine Is Wasteful

 Minimum Idling

 Use the Air Conditioner with Moderation

 Reconsider the Route

 I Air Pressure of the tires should be appropriate

 Coolant Temperature should be appropriate

 Fuel Injection timing & the Valve Clearance should be correct

 Air Filter Element should not be clogged

 Engine Oil/Fuel Grade should be appropriate

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