Internship Report

A report on Internship online at
BYJU’S
Think & Learn Limited (An Ed Tech Company)
Submitted in partial fulfilment of the requirements for the award of the

Degree of Bachelor of Business Administration
of
ITM Vocational University (Deemed to

be University)
By
Mansi Rajawat
1920263
Under the guidance of
Dr.
School of Business and Management

CERTIFICATE (from Company-Compulsory)
CERTIFICATE
This is to certify that the Internship Report, titled “An Organizational Study Undertaken at BYJUS’
Think & Learn) ” submitted to ITM Vocational University (Deemed to be University), in partial
fulfillment of the requirements for the award of the Degree of Bachelor of Business Administration, is a
record of original study undertaken by Mansi Rajawat, during the period 2020 – 2023 in the School of
Business and Management at ITM Vocational University (Deemed to be University), Vadodara under my
supervision and guidance. The Internship report has not formed the basis for award of any Degree /
Diploma / Associate ship / Fellowship or other similar title of recognition to any other University.
Place: Bengaluru
Dr. Kiran Vaizirani
Assistant Professor, School of Business and Management
Date: 10th June 2021
Dr Amalanathan. S
Head-School of Business and Management

ACKNOWLEDGEMENTS
I, Mansi Rajawat would like to express my profound gratitude to all those who have been instrumental in
the preparation of this research Project Report. I wish to place on records, our deep gratitude to my project
guide, Dr. Kiran Vazirani, for guiding me through this project with valuable and timely advice. I would
like to thank Dr. (Fr). Abraham V M, Vice Chancellor, Dr. Jain Mathew, Dean and Dr. Amalanathan S,
HOD, School of Business and Management for their encouragement.
Last but not the least; I would like to thank my parents and friends for their constant help and support.
Mansi Rajawat
Contents Page No.
Title Page 1
Certificate (Organization) 2
Certificate (Guide) 3
Declaration 4
Acknowledgement 5
1.
1-Introduction 7 1.
1.1 Industry Profile 7 1.
1.2 Company profile 8

1.
1.3 Vision, Mission, Goals and Objectives 9,10 1.
2- Organization structure/chart (Hierarchy) 11

1.
3- Functional areas (Divisions) 12 1.
3.1 Finance 12, 13

1.
3.2 Marketing 14,15 1.
3.3 HRM 16
1.
3.4 Production 17,18

1.
4- Analysis and Interpretation 19

1.
5- SWOT 20, 21
1.
6- Suggestions and Recommendations 22

1.
7- Limitation 23
1.
1.
8- Conclusion 23
1.
References
1.
Annexures
1.
Introduction
1.1 Industry profile
Karma (Ktech)Realty is established in 1952 with diverse business interests. The constituting units are
in the Real Estate field. While the company was involved in this field have their individual plans and
programs. The holding company tries to co-ordinate, administering and managing their activities
keeping in view modern trend, innovation and economy. In keeping with Government policy to
increase export manpower to the international labour market the company was set up in the year
1952. Within a short span of time, it has earned a reputation at home and abroad for its
comprehensive services to different parts of Gurugram the company is managed by competent,
reliable and hardworking personnel, well trained in their respective fields, capable of meeting all the
foreign Principals demand.
1.2Company profile
Karma (Ktech) Realty is established in 1952 with diverse business interests. The constituting units
are in the field of Real Estate. While the companies involved in these fields have their individual
plans and programs. The holding company tries to co-ordinate, administering and managing their
activities keeping in view modern trend, innovation and economy. In keeping with Government
policy to increase export manpower to the international labor market the company was set up in
the year 1980. Within a short span of time it has earned a reputation at home its comprehensive
services. The company is managed by competent, reliable and hardworking personnel, well
trained in their respective fields, capable of meeting all the foreign Principals demand.
1.3 Vision, Mission, Goals and Objectives

Mission- Fulfil consumers’ aspirations through outstanding design, exceptional service and creating
vibrant communities
Vision- To build the most trusted real estate company, not just for its scale & profitability, but also for
its impact on the lives
Goal- Excel in project execution and achieve the highest standards of timeliness, quality and safety
every time
Objective- Objective of Karma (Ktech)Realty is to provide rock solid secured, comfortable and
ultimate in high life style living conditions and security within a limited, down to the earth investment
2. Organization structure/chart (Hierarchy)
3.Functional Areas
Finance
The finance department is entirely eligible for preparing budgets, fulfilling financing requirements, maintain
records of all transaction, the finance department is responsible for advising and sourcing longer term
financing. In Divine Housing Development Private Limited the finance department is concerned with helping
prospective buyers secure finance, contacting with financial institutions, maintain proper records of payment
by the buyer at what price the property is sold to the buyer, helping in using the available funds to for
maintenance, paying the vendors, analysing profit and loss and new strategies to make the most efficient use
of the available money. Maintaing separate accounts for all vendors, noting down rental households and
collection, Finally, the finance department is called upon to provide information to assist managers in making
key strategic decisions, such as which markets or projects to pursue or the payback periods for large capital
purchases.
Industrial financial situation- The sector accounts for nearly 6-7 per cent of the economy and is set to account
for nearly 13 per cent by 2025 if all reform measures announced are executed well. By 2040, real estate
market will grow to Rs. 65,000 crore (US$ 9.30 billion) from Rs. 12,000 crore (US$ 1.72 billion) in 2019.
Real estate sector in India is expected to reach a market size of US$ 1 trillion.
Marketing
Marketing in Real Estate is different than in other industries as in the field of real estate it is very important
for the buyer to visit or have a direct experience on site and it is almost impossible to just sell on phone as it
requires a very large amount of investments and especially in India due to the fraudulent and unacceptable
activities has made it very doubtful for the customer to invest in real estate , so the marketing has to be done
in such a way that the prospective clients are attracted to visit the project and then the second main work of
the marketing and sales team is to convert the client which involves giving them a proper explanation of all
the benefits , facilities and other unique features so that they invest in the property and also clearing their
queries , doubts ,taking feedback and explaining them the procedure ,etc and finally connecting them to head
office.
Operations
Karma (Ktech) Realty offers various production services for their clients which differentiates them from their
competitors that offer real estate spaces. A few of the techniques in their production services are:
 Photo shoots to allure potential clients into buying their services. This is done through the use
of photoshop and other photo editing tools.
 Property management systems in the form of maintenance, tenant screening, renewals, 1 year
maintenance.
 Supply needs of raw materials being met through close coordination with vendors.
 Provision of ongoing value through continual maintenance.
 Follow ups after project completion.
Human Resource Management
Recruitment for Karma (Ktech) Realty is done through the use of personal interviews conducted by the
Managing Director of the company based on referrals. Furthermore, brokerage is done by Agents on a
commission bases, the brokers are outsourced to other businesses. It is the responsibility of the HR
department to teach these agents about the procedures.
4. Analysis Interpretation
Questionnaire
Dear Respondent, I, Archit Singh, student of Christ University (BBA Department) is conducting a
survey to measure the level of client satisfaction in the Karma (Ktech) Realty. This survey is done to
derive information that would help me to furnish my internship report. It would be very kind of you if
you accurately respond to the questionnaire. I assure you that information is going to be used for
academic purpose only. Please rank the level of satisfaction regarding the duration and rules and
regulations of the following:
The measurement is done on a nominal scale of five points, where,

5 = Satisfactory,
4 = Somewhat Satisfactory
3 = Neutral
2 = Somewhat Dissatisfactory
1 = Dissatisfactory.
i. Is the product you bought satisfy you in the case of your requirements?
12345
ii. Does the product match with your test?
12345
iii. Was it cost effective or reasonable compare to other real estate companies?
12345
iv.To what extent do you evaluate the level of safety?
12345
iv. Are you satisfied with the quality of the service?
12345
v. To what extent are you satisfied with the Design?
12345
vi. vii. To what extent do you satisfied with the time of delivering the products?
12345
vii. viii. To what extent are you satisfied with the opportunity interior design?
12345
viii. ix. To what extent are you satisfied with the exterior design?
12345
ix. x. To what extent are you satisfied with the environment and location?
12345
THANK YOU
Classification, analysis, interpretations and presentation of data:
Some diagrams and tables were used in this report for analyzing the collected data and to
explain certain concepts and findings more clearly. Moreover, collected data are analyzed
more precisely. As my survey, I asked 2o clients of Karma (Ktech) Realty some questions to
measure the satisfaction level of them.
The measurement is done on a nominal scale of five points, where,

5 = Satisfactory,
4 = Somewhat Satisfactory
3 = Neutral
2 = Somewhat Dissatisfactory
1 = Dissatisfactory
The total scores of the client of Karma (Ktech)Realty are = 44, 35, 39, 40, 37, 29, 41, 33, 23, 29, 30,
46, 24, 39, 39, 19, 30, 20, 40, 47.
Satisfaction Tally mark Frequency x fx Cumulative Percentage

level frequency
0-10 0 5 0 0 0
10-20 | 1 15 15 1 5
20-30 ||||| 5 25 125 6 25

30-40 ||||| |||| 9 35 315 15 45
40-50 ||||| 5 45 225 20 25
Total 20 125 690 100
Figure 1: Calculation of Mean, Median and Mode
Here N=20,
Mean:
Mean is the average score in a frequency distribution.
Mean, x =
5 . SWOT ANALYSIS
STRENGTH WEAKNESS
• Well-known Brand Lack of service experience

• Long experienced service system • Lack of efficiency in employees
• Dedicated and experienced associates • Rapid decision change for both design
• Strong distribution channel and administration
• Young and hardworking workforce • Rules and regulations are not followed
• Strong relationship with customers properly.
• Safety assurance. • Less number of associates in the sales
• Maintaining good relationship with department with lot of pressure.
the new and old clients. • High price of their products.
• Their products quality
OPPORTUNITES THREAT
• Growing market. • Growing competition in the market

• Located in the business area • Political instability
• More penetration into new markets • Rising price of dollar
with existing products • High price of their products
• Introduce new high-quality products
and market with the help of their strong
networks.
6. Suggestions and Recommendations:

The Suggestions and Recommendations to Karma (Ktech)Realty are as follows:
1. It is imperative to develop and invest in electronic modes of advertisements,

furthermore, it is necessary in order to attract potential clients.
2. Development of new projects to cover for the increase in Demand.
3. Should arrange regular programs for their employees which allows for the increase in
the overall productivity of Karma (Ktech) Realty.
4. Job description for each and every job at the company with a job rotation system in
place.
5. More real estate development in and around Gurugram and the issuance of tenders for
governmental projects.
7. Conclusion
The real estate market in Gurugram is set to take a massive catapult in the coming years
because of the urban sprawl of the residents in Delhi to other cities in NCR such as
Gurugram. Hence, it is imperative that Karma (Ktech) Realty capitalizes on this opportunity
and capture the market share through close contact with reliable vendors, brokers, architects
and potential clients. The current business form of Karma( Ktech) Realty is a partnership, it
would be more beneficial if the company changes their enterprise to a Limited Liability
partnership in order to prevent unlimited liability of all the 3 partners in the company.
Furthermore, it would be beneficial for Karma (Ktech)Realty if the domestic market is
explored further in cities where massive urbanization is taking place such as Kolkata,
Mumbai and Bengaluru.
This company is strong and firmly rooted in its values and aims at delivering an immaculate
experience to their customers. This company has used the power of synergy by coordinating
all departments such as Architecture, Vendors, Suppliers of Raw Materials in order to deliver
pristine real estate spaces to their customers. Additionally, the first company “Ktech” was
focused on delivering real estate spaces to the defence services in India using a model of
Tenders which implies that Karma (Ktech)Realty has experience in creating real estate spaces
since the very start which could ensure its success in the future.
This internship experience for 6 weeks was a fruitful one and it helped me in understanding
how to apply business concepts in real world. Furthermore, my mentor helped me in
understanding all the intricacies of the real estate market and how various tac tics have to be
adopted in order to overcome the massive competition in the market.
ANNEXURES
Weekly Report 1
BBA - Internship Weekly Report
Weekly Report Number: 1
Date: 25/04/2021
Name: Yash Batra Reg No: 1920263

Company: Karma (Ktech) Realty (Real Internship Duration: 19th April- 31st May
estate company)
2021
Activity Report
Sl. No Department Activity Details

(Persons met, Points discussed)
1 HR Ayush Kakar, HR Manager
 He accepted my internship application and

sent me the confirmation mail for my
internship. He introduced me to the
employees in each and every department and
took me on a tour to see every sight in the
city of Gurugram.
2 Production -
3 Finance -
4 Marketing Atul Mishra, Marketing head ,Mentor
 He is my internship guide and mentor.

Introduced me to the working of the
marketing department and the missions,
goals, objectives of the company. Mr. Atul
Mishra is available to take calls.
5 Administration -
6 Logistics/Dispatch -
7 Purchase -
8 MIS -
9 CSR Team -
10 Others -
earning & Highlights of the week:
Due to the ongoing situation of Covid 19 in Haryana which has resulted in increasing cases
again from February 2021 , the Real estate Market has been struck hard and has resulted in
the downfall of the Real estate Market as the investment has been very low for the past
months and also in the past year during lockdown , like other sectors affected by Covid 19 .
Due to curfew being imposed in Gurugram the Sales of the company have been affected and
many important paperwork has been delayed resulting into a bad situation for the company.
The first week of my internship was all about getting familiar to the company , its marketing
environment, competitors , marketing strategy ,etc.
Day 1 – Induction and introduction about the history , objectives , vision , goal, etc of KTech
group and its subsidiary Karma (Ktech)Realty and various other facets of the company and
the important rules and regulations to be followed , other important projects at other locations
and some key personnel of the company.
Day 2 -Basic Introduction and Explanation about the marketing and selling procedure , how
marketing department functions , various marketing techniques used by the department ,
procedure of conversion of clients , how to contact with different departments , major
strategies in use , etc
Day 3 – A detailed research on the History of Real Estate in India and the changes in the
sector due to Covid 19 and its affect.
Day 4- A detailed analysis and comparison of the prospective and existing competitors of the
company in the city and unique strategies used by them and USP.
Day 5 – An Introduction to various common measurement units of land in use in Haryana and
their actual values and conversion method from one unit to another i.e. square ft , square
metre, square yard, bigha , acre , hectare ,etc
Weekly Report 2
Date: 2/05/2021
estate company)
2021
Activity Report

city of Gurugram.
2 Production -
3 Finance -
4 Marketing Atul Mishra, Marketing head, Mentor

5 Administration -
7 Purchase Narayan Thapa,

 Gave me an introduction about the local
vendors through which the materials are
sources and the labourers who are required
for construction purposes.
8 MIS -
9 CSR Team -
10 Others -
Learning & Highlights of the week:
The second week of my internship was all about getting to know important government rules
and regulations, legislation, labour laws and the ways in which fraud is prevented in the real
estate sector. Important raw material needed and some local vendors for the material required,
etc.
One observation I made was that a majority of people are very much hesitant or reluctant in
making investment in the real estate market and there are two major reasons for such fear – 1.
Investment amount is very big 2. There are many companies or brokers in the market who
have created this great history of fraud due to noncompliance to government rules and many
other numbers of activities resulting in big losses to customer
Day 1 – An introduction to some important property rules and regulations of the state which
has to be kept in mind and compiled with in order to make a sale and transfer of ownership of
property from the company to the customer and maintain
Day 2 – A detailed explanation of the ongoing fraudulent activities in the Real estate market
and how the changed government rules are helping to prevent fraud to maximum extent.
Day 3 – A detailed introduction of the registration process of the blue print or the map of the
project and how it has to go through three major stages of approval by the state government 1.
TNCP 2. Municipal Corporation 3. RERA
Day 4- A discussion of the complaint procedure by the customer or the officials in the court
and how marketing and advertisement project can only be undertook after compliance with
the rules and regulations amended by Real Estate (Regulation and Development) Act (RERA)
Day 5 – An explanation and introduction to the major on field material used by the company
in building the projects and a brief information about some local vendors and what material
does company require on different basis such as daily, weekly and monthly.
Weekly Report 3
Date: 9/05/2021

estate company)
2021
Activity Report

city of Gurugram.
2 Production -
3 Finance -

5 Administration -
7 Purchase Narayan Thapa

8 MIS -
9 CSR Team Ananya Arora, Club Manager
 Responsible for all the CSR activities taken

place by the company and the head of the
vaccination drive.
10 Others -

The third week of my internship was all about getting to know important criteria and the
attractive features of the project and how the costs and price of property in the project differ
from location, space, area , features , etc and loan procedure and how much rise can an
investor expect in the property.
Day 1 – An analysis of the various key unique services provided in the society including
many parks, grocery store, vegetable store and a fully equipped club house in the centre of the
project providing various facilities.
Day 2 – As part of the CSR activity a vaccination camp was organised in the club house of
the society for 2 days, only for people above 45 years of age in collaboration with Artemis
Hospital.
Day 3 – An explanation of the approximate cost and price of different plots , flats , duplexes ,
villas , etc and the scope of negotiation and variation in price.
Day 4- A rough explanation of how prices of property of Karma (Ktech) Realty have
increased gradually and the trend which will follow in order to convince probable investors
seeking profit and not for residential purpose.
Day 5 – Introduction to the loan sanction procedure and collaboration with banks in which a
complete master file of all necessary documents is given and the charges of to be paid while
registering according to area.
Weekly Report 4
Date: 17/05/2021

estate company)
2021
Activity Report

city of Gurugram.
2 Production -
3 Finance -

5 Administration -

8 MIS -

vaccination drive.
10 Others -
The fourth week of my internship was all about getting to know some customer directly,
recording the responses, clearing of queries, the maintenance procedure and connecting them
back to the head office, the broker and commission system, etc
Day 1 – A detailed explanation of the different maintenance collection, use, and exemption
and recording in the system procedure and also the guidelines of the Department of co-
operative which are to be followed by all societies.
Day 2 – Follow up phone call to the list of people who enquired and wanted to clear some
queries regarding the purchase and facilities of the township and connecting them back to
head office.
Day 3 – Recording the responses of the probable customers and also marking them according
to their level of interest and confirmation on purchase and also recording the source of
information.
Day 4 – A formal explanation of the commission and brokerage system and how broker
charge their commission on successful conversion of clients recommended by them and how
marketing department and brokers connect and work together in the selling and the
commission system for various people.
Day 5 – Holiday on account of Eid ul-Fitr
Weekly Report 5
Date: 24/05/2021

estate company)
2021
Activity Report

city of Gurugram.
2 Production -
3 Finance -

5 Administration -
8 MIS -

vaccination drive.
10 Others Amit Singh, Marketing executive My Gate app

team
- He and his team conducted the two day
workshop of the my gate app
The fifth week of my internship was all about getting to know the new prospective security
management system and its working, implementation, easiness, usefulness and continuing
with follow up calls and availability of rental accommodation.
Day 1 – An online workshop by the my gate app team was conducted for the whole
management of the society as it was scheduled before in order to look forward with
implementing it in the society and a brief was given by the marketing executive of my gate
app team
Day 2 – The workshop continued with explaining about how My Gate's Security
Management module simplifies communication between residents and the main gate. It
enables residents to notify guards that they are expecting a visitor or delivery and guards to
seek the permission of a resident when someone comes unannounced and how it will be
implemented, etc.
Day 3 – The marketing team was to communicate and get responses from the residents and
the representatives of the RWO about the application of the security management system and
how in these difficult time it can prevent the spread of pandemic and unnecessary interaction
in the society.
Day 4 – Continued with follow up phone call to the list of people who enquired and wanted
to clear queries regarding the purchase and facilities of the township and connected them to
head office
Day 5 – Compiled a revised monthly list of new rental accommodations available in order to
inform the head office and also for the purpose of providing information on the resident
group in order to ensure their acceptance by probable customers.
Weekly Report 6
Date: 31/05/2021

estate company)
2021
Activity Report

city of Gurugram.
2 Production -
3 Finance -

5 Administration -

8 MIS -

vaccination drive.
10 Others Amit Singh, Marketing executive My Gate app

team
- He and his team conducted the two day
workshop of the my gate app
The sixth and last week of my internship was all about communicating with prospective and
past customers and convincing them for visit and also visited the site office and also went
through maintenance list.
Day 1 – Calling the prospective and past customers & introducing them about our new
additions to the project and also inviting them to come for a site visit to the office and
convincing them to visit the customers and introducing advantages and benefits of buying or
investing in the project
Day 2 – Continued with follow up phone call to the list of people who enquired and wanted
to clear queries regarding the purchase and facilities of the township and connected them to
head and site office
Day 3 – Holiday on account of Buddha Purnima
Day 4 – Visited the site office and met my mentor and went through the maintenance list and
made the entries of the week and also looked at the process of agreement procedure.
Day 5 – On the final day of my internship visited the site office and made a few follow up
phone calls to prospective customers for confirmation of visit or purchase and also submitted
the final response list to the office.

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A report on Internship online at

Think & Learn Limited (An Ed Tech Company)

Submitted in partial fulfilment of the requirements for the award of the

ITM Vocational University (Deemed to

Under the guidance of

School of Business and Management

Head-School of Business and Management

1.1 Industry Profile 7 1.

1.2 Company profile 8

1.3 Vision, Mission, Goals and Objectives 9,10 1.

2- Organization structure/chart (Hierarchy) 11

3- Functional areas (Divisions) 12 1.

3.1 Finance 12, 13

3.2 Marketing 14,15 1.

3.4 Production 17,18

4- Analysis and Interpretation 19

6- Suggestions and Recommendations 22

1.1 Industry profile

1.3 Vision, Mission, Goals and Objectives

Human Resource Management

The measurement is done on a nominal scale of five points, where,

Classification, analysis, interpretations and presentation of data:

The measurement is done on a nominal scale of five points, where,

Satisfaction Tally mark Frequency x fx Cumulative Percentage

20-30 ||||| 5 25 125 6 25

Total 20 125 690 100

Figure 1: Calculation of Mean, Median and Mode

• Well-known Brand Lack of service experience

• Growing market. • Growing competition in the market

6. Suggestions and Recommendations:

1. It is imperative to develop and invest in electronic modes of advertisements,

BBA - Internship Weekly Report

Weekly Report Number: 1

Name: Yash Batra Reg No: 1920263

Sl. No Department Activity Details

 He accepted my internship application and

4 Marketing Atul Mishra, Marketing head ,Mentor

 He is my internship guide and mentor.

earning & Highlights of the week:

Weekly Report Number: 2

Name: Yash Batra Reg No: 1920263

Sl. No Department Activity Details

4 Marketing Atul Mishra, Marketing head, Mentor

7 Purchase Narayan Thapa,

Learning & Highlights of the week:

Weekly Report Number: 3

Name: Yash Batra Reg No: 1920263

Sl. No Department Activity Details

4 Marketing Atul Mishra, Marketing head, Mentor

7 Purchase Narayan Thapa

9 CSR Team Ananya Arora, Club Manager

 Responsible for all the CSR activities taken

Learning & Highlights of the week:

Weekly Report Number: 4

Name: Yash Batra Reg No: 1920263

Sl. No Department Activity Details

4 Marketing Atul Mishra, Marketing head, Mentor

7 Purchase Narayan Thapa

9 CSR Team Ananya Arora, Club Manager

 Responsible for all the CSR activities taken

Learning & Highlights of the week:

Weekly Report Number: 5

Name: Yash Batra Reg No: 1920263