Competition of Hershey Company

When businesses provide rival goods or services that are comparable but
imperfect alternatives, monopolistic competition exists. Hershey Company is
characterized as a monopolistic competition since there are several companies that
offers similar confectionery products.
Mars Incorporated, Nestlé, Mondelez International, Ferrero, Lindt and Sprüngli,
and Godiva are some of its key competitors in the industry.
1. Mars is a global confectionery company known for brands such as M&M's,
Snickers, Milky Way, and Twix. This company directly competes with Hershey
in the chocolate and confectionery market.
2. Nestlé is a multinational food and beverage company that offers a wide range
of products, including confectionery items. Some of its popular chocolate
brands include KitKat, Crunch, and Aero, which compete with Hershey's
products.
3. Mondelez is a leading global snacking company that owns brands like
Cadbury, Toblerone, and Milka. Its chocolate products compete directly with
Hershey's offerings in various markets.
4. Ferrero is an Italian confectionery company known for brands such as Ferrero
Rocher, Nutella, and Kinder. It competes with Hershey in the chocolate and
hazelnut spread segments.
5. Lindt is a Swiss chocolate manufacturer that produces premium chocolate
products, including its famous Lindt Lindor truffles. While it primarily focuses
on the premium segment, it competes with Hershey in the higher-end
chocolate market.
6. Godiva is a Belgian chocolate brand known for its premium chocolates and
truffles. It competes with Hershey, particularly in the premium and gift
chocolate segments.
The Hershey Company said that their capabilities differentiate them from their
competitors. It’s just a matter of how they adapt to the continuous change of the
customers preferences.