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  • Website Analysis & Insights - April 2023

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    Trung Trần Nguyễn Quốc
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    The document provides a website analysis for durexvietnam.vn from December 2022 to February 2023. Some key details include: - Total visits were 257,433, down 11.86% from the previous month. Nearly all traffic (99.81%) was from Vietnam. - Over half (56.80%) of traffic came from direct/non-marketing visits. Organic search accounted for 63.77% and paid search 12.53% of visits. - Top organic search terms were "durex", "durex invisible", and "durex kingtex". Top paid search terms included "cách đeo bao cao su" and "

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    Website_Analysis_&_Insights.April_2023

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    The document provides a website analysis for durexvietnam.vn from December 2022 to February 2023. Some key details include: - Total visits were 257,433, down 11.86% from the previous month. Nearly all traffic (99.81%) was from Vietnam. - Over half (56.80%) of traffic came from direct/non-marketing visits. Organic search accounted for 63.77% and paid search 12.53% of visits. - Top organic search terms were "durex", "durex invisible", and "durex kingtex". Top paid search terms included "cách đeo bao cao su" and "

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    © All Rights Reserved
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    10 views6 pages

    Website Analysis & Insights - April 2023

    Uploaded by

    Trung Trần Nguyễn Quốc
    The document provides a website analysis for durexvietnam.vn from December 2022 to February 2023. Some key details include: - Total visits were 257,433, down 11.86% from the previous month. Nearly all traffic (99.81%) was from Vietnam. - Over half (56.80%) of traffic came from direct/non-marketing visits. Organic search accounted for 63.77% and paid search 12.53% of visits. - Top organic search terms were "durex", "durex invisible", and "durex kingtex". Top paid search terms included "cách đeo bao cao su" and "

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    © All Rights Reserved
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    of 6

    April 2023

    Website
    Analysis

    durexvietnam.vn

    View the full analysis at:


    pro.similarweb.com
    3 days left in your trial

    durexvietnam.vn
    đưa đời sống tình dục của bạn lên một tầm cao mới với durex, thương hiệu số 1 thế giới
    về các sản phẩm bao cao su, gel bôi trơn chất lượng cao.

    Traffic & Engagement

    Total visits Device distribution


    Dec 2022 - Feb 2023 Worldwide Dec 2022 - Feb 2023 Worldwide

    257,433
    Desktop 14.61%
    Mobile Web 85.39%

    -11.86% from last month

    Global rank #473,484


    Country rank
    Vietnam
    #10,319
    Industry rank
    News_and_Media #24,435

    Engagement overview
    Dec 2022 - Feb 2023 Worldwide All Traffic

    Monthly visits 85,811 Deduplicated audience B ETA Pages / Visit 2.57

    Monthly Unique Visitors 58,013 Visit Duration 00:01:04 Bounce Rate 61.74%

    All Rights Reserved by SimilarWeb LTD. 2019 | info@similarweb.com 4/3/2023


    Visits Over Time
    Dec 2022 - Feb 2023 Worldwide All traffic

    durexvietnam.vn
    phunungaynay.vn thuockichduc24h.net phunuhiendai.vn vatlytrilieu.vn
    VS.
    257,433 51,925 32,045 27,532 184,622
    110,000

    100,000

    90,000

    80,000

    70,000

    60,000
    Dec 22 Jan 23 Feb 23

    Geography

    Top countries
    Dec 2022 - Feb 2023 All traffic

    Country Traffic Share Change

    Vietnam 99.81%  11.63%

    United States 0.19%  16.16%

    All Rights Reserved by SimilarWeb LTD. 2019 | info@similarweb.com 4/3/2023


    Marketing Channels

    Channels overview
    Dec 2022 - Feb 2023 Worldwide All traffic

    75%

    56.80%
    50%

    23.49%
    25%
    11.73%
    6.70%
    0.00% 1.28% 0.01%
    0%
    Direct Email Referrals Social Organic search Paid search Display ads

    Organic Search Organic search makes up 63.77% of website traffic

    Branded VS. Non-Branded Top Organic Search Terms


    Dec 2022 - Feb 2023 Worldwide Desktop Dec 2022 - Feb 2023 Worldwide Desktop

    durex 10.17%  7.23%

    durex invisible 7.11%  100%



    Branded   4%
    durex kingtex 5.38%  6.23%

    Non-Branded   96%
    gel bôi trơn durex 4.15%  59.99%

    cho 5 ngon tay vao chim vo 3.87%  100%

    All Rights Reserved by SimilarWeb LTD. 2019 | info@similarweb.com 4/3/2023


    Paid Search Paid search makes up 12.53% of website traffic

    Top search ads Top Paid Search Terms


    Feb 2023 Worldwide Desktop Dec 2022 - Feb 2023 Worldwide Desktop

    cách đeo bao cao su 20.58%  65.03%

    durex invisible 15.23%  137.95%

    bao cao su sieu mong 11.73%  16.82%

    durex kingtex 10.16%  33.13%

    bao cao su durex 9.50% -

    Referrals Referrals makes up <1% of website traffic

    Top Referring Websites Top Referring Industries


    Dec 2022 - Feb 2023 Worldwide Desktop Dec 2022 - Feb 2023 Worldwide Desktop

    No results No results
    Try a different website, date range or country Try a different website, date range or country

    Outgoing Traffic Outgoing Ads

    Top Link Destinations Top Ad Destinations


    Dec 2022 - Feb 2023 Worldwide Desktop Dec 2022 - Feb 2023 Worldwide Desktop

    No results No results
    Try a different website, date range or country Try a different website, date range or country

    All Rights Reserved by SimilarWeb LTD. 2019 | info@similarweb.com 4/3/2023


    Social Social makes up 3.15% of website traffic

    Social Traffic
    Dec 2022 - Feb 2023 Worldwide Desktop

    100.00%
    100%

    50%

    N/A
    0%
    Facebook Other

    Display Advertising Display ads makes up <1% of website traffic

    Display Ad Network Top publishers


    Dec 2022 - Feb 2023 Worldwide Desktop Dec 2022 - Feb 2023 Worldwide Desktop

    No results No results
    Try a different website, date range or country Try a different website, date range or country

    All Rights Reserved by SimilarWeb LTD. 2019 | info@similarweb.com 4/3/2023

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