Mass The

Difference
MEDIA KIT

23.4k 15.3k 69.6k

 Mass The

Difference
RAPPER

about 
Mass The Difference is a Hip Hop artist and Rapper born,

Lenny Masedi Sadiki, in 1996 February 26. He started his

musical journey at the age of 14 . The breakthrough of his

music career came in the 2017 MTV Freshmen Cypher, Slikour

On Life 2017 Incubator and finally getting a Co-Sign from

Cassper Nyovest.

After a high demand from fans for a full body of work Mass

The Difference released Quiet Noise, which is undoubtedly one

of the best projects released in the industry of Hip Hop or

urban music. In 2020, Mass signed a record deal with Universal

Records and will release a much anticipated album in 2022

produced by Hip-Hop great, Zoocie Coke Dope.

In 2021, Mass released "Banky" ft Wordz & RudeKid Venda, on

SoundCloud as a "scooby snack" for his fans which proved as a

reminder for anyone who questioned if the artist still had "it".

The song stayed number 1 on SoundCloud for over 2 weeks.

affiliations
Universal Music Group
Reebok
Cassper Nyovest
Puma
Nota Baloyi
Slikour on Life
StayLow
Hype Magazine
MTV
VIACOM
Priddy Ugly
PH Rawx
Scoop Makhathini
 Mass The
Difference
RAPPER

the music

Loud Silence 2 Quiet Noise Falsely Mine Banky

2018 2019 2020 2021

31.2k 292k 1.99k 398k

In The Studio
2022
 Instagram
Statistics
AS OF APRIL 2022

FOLLOWERS

15 356
ENGAGEMENT RATE

7.25%
AVERAGE LIKES

1 055
AVERAGE COMMENTS

58.29
*Statistics shown are 100%
CITY DEMOGRAPHICS
Organic with zero paid efforts. Thohoyandou
8.5%

Durban
8.8%
GENDER DEMOGRAPHICS Pretoria
31.3%

80.4% Male
Cape Town
23.7%

AGE DEMOGRAPHICS Johannesburg

27.7%

18-24

25-34

13-17

35-44

0 25 50 75
 Twitter
Statistics
AS OF APRIL 2022

FOLLOWERS

23 870
TWEET IMPRESSIONS

59 345
PROFILE VISITS DAILY

16 890
AVERAGE COMMENTS

28.99
*Statistics shown are 100%

Organic with zero paid efforts.

TOTAL GRADING
 Facebook
Statistics
AS OF APRIL 2022

FOLLOWERS

69 078
POST REACH

69 768
AVERAGE LIKES

1 276
AVERAGE COMMENTS

70.8
*Statistics shown are 100%
COUNTRIES DEMOGRAPHICS
Organic with zero paid efforts.
60,000

GENDER DEMOGRAPHICS
40,000

73% Male
20,000

AGE DEMOGRAPHICS
ca

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an
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at
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so

w
Af

ig

St

ts
N

Le
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Bo
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18-24
So

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25-34

35-44

45-54

0 10 20 30 40 50
 Mass The

Difference
RATE CARD

Music
SONG FEATURE R4 500

PERFORMANCE R8 000

VIDEO APPEARANCE R2 000

APPEARANCE R2 000

DISCLAIMER: 23.4k 15.3k 69.6k

The integrity of our artist and the trust of our audience matters. We will only choose brands and collaborations that align with our

client's brand. All information provided on this document were acquired from socialblade and other media and is factual.
 Mass The

Difference
RATE CARD

Facebook
POST R4 500

STORY R2 500

LIVE R4 500

PINNED R4 500

Instagram
IG POST R3 500

IG STORY R500

IGTV R4 500

IG REEL R4 500

Twitter
TWEET R2 500

WITH PICTURES R4 500

WITH VIDEO R4 500

REPLY R1 000

DISCLAIMER: 23.4k 15.3k 69.6k

The integrity of our artist and the trust of our audience matters. We will only choose brands and collaborations that align with our

client's brand. All information provided on this document were acquired from socialblade and other media and is factual.
 Mass The

Difference
CONTACT

info@silverplattersa.co.za
+27 83 249 9040

DISCLAIMER: 23.4k 15.3k 69.6k

The integrity of our artist and the trust of our audience matters. We will only choose brands and collaborations that align with our

client's brand. All information provided on this document were acquired from socialblade and other media and is factual.