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This document is Marketing Budget Briefing Report Template


It is part of the supporting assessment resources for Assessment Task 2 of SITXFIN004.

Marketing Budget Briefing Report

Summary
Summary of information provided regarding the marketing budget briefing report.

Marketing expenditure
Review of expenditure on marketing for 2017/2018 and 2018/2019.

Sources of information
Identify at least two sources of information on recommended marketing expenditure that could be
used to inform the marketing budget. Describe the sources of information and what they tell you.

External factors
Identify and describe external factors that could impact on the marketing budget. This means that you
should conduct market research on trends within the industry in terms of growth and opportunities and
the types of marketing that similar businesses are conducting.

SITXFIN010 - Prepare and monitor budgets


Version: 1.0
Version Date: 07 Apr 2023
Next Review : 07 Apr 2024
Approved by: Academic Manager
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