Professional Documents
Culture Documents
Burger King (BK) is an American mul na onal chain of hamburger Fast food restaurants
Headquartered In Miami Dade country, Florida the company was founded in 1953 as Insta Burger
King, a Jacksonville, Florida-based restaurant chain. A er Insta Burger King ran into financial
difficul es in 1 954, its two Miami-based franchisees David Edgerton and James Mclammore
purchased the company and renamed it "Burger King." Over the next half-century, the company
changed hands four mes, with its third set of owners, a partnership of 7PG capital, Bain capital, and
Goldman 8achs capital partners, taking it public in2002. In late 2010,3G capital of Brazil acquired a
majority stake in the company, in a deal valued at US$3.26 billion. The new owners promptly ini ated
a restructuring of the company to reverse its fortunes. 3G along with partner Berkshire Hathaway
eventually merged the company with the Canadian based doughnut-chain Tim Hortons under the
auspices of new Canadian based parent-company named Restaurant Brands Interna onal. The 1970s
were the "Golden Age" of the company’s’ adver sing, but beginning in the early-1980s Burger King
adver sing began losing focus. A series of less successful adver sing campaigns created by a
procession of adver sing agencies con nued for the next two decades.
1. Division Of Work:
In prac ce, employees are specialized in different areas and they have different skills.
Different levels of exper se can be dis nguished within the knowledge areas(from
generalist to specialist). Personal and professional developments support this.
According to Henry Fayol specializa on promotes the efficiency of the workforce and
increases produc vity. Also, the specializa on of the workforce increases their
accuracy and speed.
Applica on in Burger King:
Burger King is based on a concept of division of labour. It has a labour chart according
to which posi ons are assigned to every employee according to their capabili es.
Those workers who are good at customer
service are assigned as front staff and those who are good in making and prepara on
are assigned in the kitchen. This helps to enhance their skills at par cular work.
Therefore, the principle is followed.
3. Discipline:
The third principle of the 14 principles of management is about obedience. It is o en
a part of the core values of a mission ad vision in the form of good conduct and
respec ul interac ons. This management principle is essen al and is seen as the oil
to make the engine of an organisa on run smoothly.
Applica on in Burger King:
Changing the sani ser a er every two hours, washing hands a er every hour, update
fries me, this all comes in discipline how employees full fill all these responsibili es
punctuality ma er a lot at Burger King and While serving the customer the employee
must be very polite and kind to them. Discipline is followed.
4. Unity Of Command:
The management principles 'unity of command' means that an individual employee
should receive orders from one manager and that the employee is avail answerable
to that manager. If a task to the employee and related responsibili es are given to
the employee by more than one manager, this may lead to confusion which may lead
to possible conflicts for employees. By using this principle, the responsibility for
mistakes can be established more easily.
Applica on in Burger King:
According to my research, I have learnt that this principle is not equally applied at
Burger King because if there is more than one manager and therefore, the team
members are ge ng commands from both of them but not at the same me. This
one is not followed.
7. Remunera on:
Mo va on and produc vity are close to one another as far as the smooth running of
an organiza on is concerned. This management principle argues that the
remunera on should be sufficient to keep employees mo vated and produc ve
there are two types of remunera on namely non-monetary and monetary ul mately,
it is about rewarding the efforts that have been made.
Applica on in Burger King:
Burger King provides equal pay rates to their employees which is standard pay rates
according to IRD and Burger king also gives annual leaves to their employees,
According to other medical enefits as well. Fair remunera on creates a fair
environment in the organisa on among staff.
9. Scalar Chain:
Hierarchy presents itself in any given organiza on. This varies from senior
management (execu ve board) to the lowest levels in the organiza on. Henri Fayol's
"Hierarchy" management principle states that there
should be a clear line in the area of authority (from top to bo om and all managers
at all levels). This can be seen as a type of management structure. Each employee
can contact a manager or a superior in an emergency without challenging the
hierarchy.
Applica on in Burger King:
Informa on in burger king also follows the scalar chain. The employees can't directly
talk to the head office first they have to communicate with the assistant restaurant
manager and then the manager, restaurant manager like this the scalar chain goes
on.
10. Order:
According to this principle of the management, employees in an organiza on must
have the right resources at their disposal so that they can func on properly in an
organiza on. In addi on to social order (responsibility of the managers), the work
environment must be safe, clean and dy.
Applica on in Burger King:
The principle is mostly used at burger king. Before doing all the prepara on of we
need to put everything sorted at its place to avoid confusion at the end moment.
Every day the workplace gets cleaned and workers change the pans for all the
ingredients used.
11. Equity:
The management principle of equity o en occurs in the core values of an
organiza on. According to Henri Fayol employees must be treated kindly and equally.
Employees must be in the right place in the organiza on to do things right. The
manager should supervise & monitor this process and they should treat employees
fairly and impar ally.
Applica on in Burger King:
Burger king treats its employees equal. No discrimina on or racism is followed at the
restaurant. Each employee has given the same respect and honours the grievances
and problems are dealt very nicely and effec vely by the manager.
Although they are obvious, many of these ma ers are s ll used based on common
sense in current management prac ces in the organiza on. It remains a prac cal list
with focus areas that are based on Henri Fayol's research which s ll applies today
due to several logical principles a er studying all the principles of Henri Fayol and it is
clear that my organisa on because it ensures the smooth running of an organiza on.