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  • The Paisley Heart Case Study

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    Sandra Wu
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    The document outlines the goals and challenges of a boutique retailer looking to expand its home business operations and engage more customers online. The retailer's goals were to build customer loyalty, streamline backend operations, and gain more time back. Its challenges included manual invoicing that took up too much time, limited operations, and needing ways to boost online engagement and inventory storage. After implementing CommentSold's e-commerce platform, the retailer saw over $629k in mobile app sales in six months, doubled its sales growth in the first year, and gained 55.4k repeat customers through its private Facebook group.

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    The_Paisley_Heart_Case_Study

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    The document outlines the goals and challenges of a boutique retailer looking to expand its home business operations and engage more customers online. The retailer's goals were to build customer loyalty, streamline backend operations, and gain more time back. Its challenges included manual invoicing that took up too much time, limited operations, and needing ways to boost online engagement and inventory storage. After implementing CommentSold's e-commerce platform, the retailer saw over $629k in mobile app sales in six months, doubled its sales growth in the first year, and gained 55.4k repeat customers through its private Facebook group.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    6 views1 page

    The Paisley Heart Case Study

    Uploaded by

    Sandra Wu
    The document outlines the goals and challenges of a boutique retailer looking to expand its home business operations and engage more customers online. The retailer's goals were to build customer loyalty, streamline backend operations, and gain more time back. Its challenges included manual invoicing that took up too much time, limited operations, and needing ways to boost online engagement and inventory storage. After implementing CommentSold's e-commerce platform, the retailer saw over $629k in mobile app sales in six months, doubled its sales growth in the first year, and gained 55.4k repeat customers through its private Facebook group.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Goals

    Create an In-Store Grow Sales and Expand


    Experience Online Beyond a Home Business

    The goal was to build a community Brooke was looking to make this
    of loyal customers through engaging from-home boutique a major,
    mainstream operation.

    Streamline Business Gain More Time


    Operations Back in the Day
    The boutique wanted a simple Manual invoicing was pulling
    solution for backend operations time away from business
    and process enhancements. and family.

    Challenges

    Manual Invoicing Inventory Storage


    $
    As the initial sole employee, $ Brooke was looking for a new
    Brooke was spending hours each income stream to grow
    day manually sending invoices. revenue to expand from her
    home into a warehouse.

    Limited Operations Increasing Engagment Online


    The retailer needed a way to Brooke was growing connections
    streamline business operations— through social media, but needed
    from automating invoicing to support to increase her
    simplifying inventory management. engagement and reach.

    Results

    $629K+ 2X 55.4k

    generates mobile app sales growth the repeat customers


    sales in just six months retailer’s first year using through the brand’s
    CommentSold private Facebook Group

    Boost Revenue and Grow Your Business

    With the Leading E-Commerce Platform for Live Selling

    get started with comments old

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