SENIOR HIGH SCHOOL

ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

BUSINESS MODEL CANVAS - UV Light Water Filter

1. STAKEHOLDERS 2. KEY ACTIVITIES 3. VALUE PROPOSITIONS 4.CUSTOMER 5. CUSTOMER SEGMENT

RELATIONSHIP
In order to achieve a clean, • Conceptualizing Our company, Balder Co., Mass Market
Since our company Balder
cheap, and attractive product, • Research aims to provide a long term • It is a segment of
Co., is aiming to have an
we aim to also achieve good • Securing Parts relationship to our valued
upright and long term
large market of
communication with our main needed for customers: Loyalty, customers with
relationship with our
key partners. production Consistency, Profitability, widely varied
customers, we created
Solaric Philippines Supply • Marketing and Involvement to the
segments establishing backgrounds.
• They will provide us a • Settling for platforms Community, utilizing these
Loyalty, Consistency, Demographic
quality solar panel and of advertisement segments we assured that our Segmentation
Cooperation, Profitability,
batteries that will be - Social media service would be adequate to
and Involvement to the • Ages 18 years and
used for our product. • Transactions and satisfy our clients. Thus, we older
Community utilizing these
Ecoshift Corporation Distribution provided activities such as
segments we assured that • Suitable for all
• One of the
most - Credit Card, E-wallet, Cash Raffle draws, Monthly Gift
our service would be genders
important material is (for cash delivery) certificates and Yearly loyalty Psychographic
adequate to satisfy our
the UV Light, to ensure - Payment and Product award with benefits for them to Segmentation
clients
a good quality product Approval keep on trusting & cooperating • Water refilling
we would be - Delivery Couriers available with us. Moreover, we would stations
connecting Ecoshift. also be involving some charity • Entrepreneurs

SENIOR HIGH SCHOOL | ABM |

 SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

Coronwater Supply • Customers events like giving 10% of our (teenagers & adults)
• In making the water Experience profit to the orphanage that we Geographic
purification, we will be chose called the SOS Segmentation
needing some supplies Children’s VILLAGE Lipa. • Batangas Province
and Coronwater will
help us complete all
materials to make this
system.
6. KEY RESOURCES 7. DISTRIBUTION 8. COST STRUCTURE 9. REVENUE STREAMS
Human Resources CHANNEL PARTS COST Our revenue streams would be
• Sales Management Online Platforms Solar Panel Php 400.00 the Sale of physical products,
Staffs • Since our company UV Light Php 350.00 UV Light Water Filter can be
• Financial Management
Balder Co., is aiming Battery Php 200.00 bought with cash or debit/credit
Staffs
• Marketing to have an upright UV Php 300.00 card. Advertising, our business
Management Staffs and long term Chamber may charge fees for advertising
• Operating relationship with our the UV Light Water Filter.
Quartz Php 250.00
Management Staffs
• Safety Officers customers, we Sleeve
• Professional Staffs created segments TOTAL = Php 1, 500 Projected Amount of Sales
Physical Resources establishing Php 49,450
Material Expenses
• Raw Materials (UV Operating Expenses
Loyalty, • Cost of materials used to
light, solar panel,
battery, UV chamber, Consistency, manufacture a product or Marketing Cost: Php 100.00
quartz sleeve) Cooperation, unit. Labor Cost: Php 70.00

SENIOR HIGH SCHOOL | ABM |

 SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

• Logistics (vehicles,
stockroom, packaging
supplies)
Financial Resources
• Equipment Financing
Intellectual Resources
• Company Brand –
Balder.Co
Shipping Delivery
• Our
Profitability, and Marketing Expenses Service Cost: Php 50.00
Involvement to the • All the expenses used in Supplies Cost: Php 90.00
Community utilizing promoting and Utility Cost: Php 60.00
these segments we advertising the product. Total Cost: PHP 370
assured that our Utilities Expenses Mark up: 35%
service would be • Cost incurred by using
adequate to satisfy electricity, water, gas and (Price of the product x Quantity
our clients rent. Sold): Php 499.5 x 100
Salaries Expenses
delivery • A fixed pay for the Total = Php 49,950
customers would be employees or staffs in a
LBC Delivery, Black specific period of time
Arrow Express, and Transportation Expenses
more. With the help • It includes all the travel
of delivery couriers, expenses.
it would be easy to
ship our products
from door to door.

SENIOR HIGH SCHOOL | ABM |


BUSINESS MODEL CANVAS - Sfen
1. STAKEHOLDERS
• RDUQUE (Manufacturer)
• Pointwest (Developer)
• Spark It (Marketing)
Supplier
• Lostrivers.ph
• Sutaiho.ph
• Swisspack
Product Distributor
• Lazada
• Shopee
8. COST STRUCTURE
• Materials for Production =
P740.00
• Selling Expenses = P30.00
• Advertising Expenses =
P30.00
• Labor Cost = P140.00
• Utility Bill – P180.00
• Total Cost: P1120.00
SENIOR HIGH SCHOOL | ABM |
2. KEY ACTIVITIES
• Product Development
• Production
• Positioning Strategy
• Online Marketing
• Selling the Product
6. KEY RESOURCES
Physical Resources:
• Office / Factory
• Materials for Production
Human Resources:
• Engineers
• Software Developers
• Staffs
Financial Resources:
• Cash
• Bank Deposits
SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT
Entrepreneurship for ABM Students
3. VALUE PROPOSITIONS 4. CUSTOMER 5. CUSTOMER SEGMENT
• Affordable RELATIONSHIP • Gender: Male & Female
• Good Quality • Manual on How to Use the • Geographical Location:
• Accessible Product (Self-Service) Luzon, Philippines
• User Friendly • Automated Reply • Age: 12 and above
• Multi-Purpose • 7 days replacement and 1-year • Students: Junior and
warranty (After Sales Service) Senior High School,
• Customers can leave reviews and College, Postgraduate
(STILL UNDER THE KEY feedback (Co-creation)
RESOURCES) 7. DISTRIBUTION CHANNEL
Intellectual Resources: E-commerce
• Brand Name (SFEN) • Shopee 9. REVENUE STREAMS
• Customer Knowledge • Lazada • Sales from the Physical
(STILL UNDER THE REVENUE Product
STREAMS) • Mode of Payment: Cash,
Mark Up = Total Cost * Mark Up Rate Credit/ Debit Card
(P1120.00 * 30% = P336.00) Projected Amount of Sales = Price
Price of the Product = Total Cost + Mark of the Product * Quantity Sold
Up (P1,456.00 * 100 = P145,600.00)
(P1,120.00 + P336.00 = P1,456.00)
 SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

Stakeholders

• Manufacturer and Developer - Pointwest and RDQUE will develop the software and produce the product it in large quantities. They will also repair the products under
warranty.
• Marketing - The products will be sent to the marketing agency (Spark It) so the social media influencers can try the product and give their feedback.

• Suppliers - Lostrivers.ph will provide the materials for production (tip,body,end). Sutaiho.ph will provide the charger of the product. Swisspack will supply the packaging.
• Product Distributor - Shopee and Lazada are the well-known e-commerce website in the country where customers can purchase the product. They will manage the delivery
of the product to its end user.
Key Activities

• Product Development - The product is created with new and unique characteristics. It is a multipurpose pen that has three function: stylus, pocket scanner and laser remote
• Production - The product will be produced in large quantities
• Positioning Strategy - The product will be associated with certain beneficial value.
digital pen feature - you can write your notes on a tablet or cellphone
pocket scanner feature - scan documents or notes and transfer it to your device using the Wi-Fi capability
laser remote feature - easily control power point presentation
• Online Marketing - Marketing the product using different social media platforms
Value Proposition

• The product is affordable but is made from high quality materials that will serve as a multi-functional product that can be used as a stylus, pocket scanner and laser
remote. Moreover, it is easy to use and accessible for people residing in the Philippines specifically in Luzon.
Customer Relationship

• The product will come with a manual to serve as a guide on how to use the product. Moreover, an automated reply about frequently asked questions and troubleshooting
problems will be available. There would be 1-year warranty and 7 days replacement if the product has factory defect. Customers can also leave reviews and feedback
about the product.

SENIOR HIGH SCHOOL | ABM |

 SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

Key Resources

• These are the main assets that our company requires to create the product.
Distribution Channel

• E-commerce is the act of acquiring and selling the products to be able to create an investment with the benefit of the internet. Shopee and Lazada are one of the leading e-
commerce in the Philippines where customers can purchase the product. They are the ones who will manage the delivery of the product to its end user.

SENIOR HIGH SCHOOL | ABM |

 SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

BUSINESS MODEL CANVAS - TECHOLD

1. STAKEHOLDERS 2. KEY ACTIVITIES 3. VALUE PROPOSITIONS 4. CUSTOMER 5. CUSTOMER SEGMENT

RELATIONSHIP
Filtra Timber Supply • Conceptualizing Retention Mass Market
Student’s Discount
• This manufacturer • Researching DEMOGRAPHIC SEGMENTATION
• This aims to provide high
• We would provide a • Specifically, Students,
would offer us a secure • Set Clear Goals quality, durable, eco-
20% discount every Teachers, and Online
supply of goods and • Securing Parts friendly, and sustaining
needed for month and a 25% Sellers, in any suited age
services.
production products for or customer to
discount for our first and gender.
Tech Suppliers use.
• Development 10 buyers. PSYCHOGRAPHIC SEGMENTATION
and Production Feedback Card • People today are observant
• These professionals and Product
Referrals
to what are the prevalent
prepare the ground for • Customers will be
Benefits of its • This is to make sure that our products in their society
further qualitative and Appearances, able to provide
products are up to today so they can adapt to it.
Components and feedbacks and rate
quantitative product.
Capabilities. standards for providing high • Since our target customers
the company’s
Digital Service Provider o Product Base qualitative and eco-friendly are mostly people suited in
Feature- it is made product and service
products for our customers the right age, gadgets are
• Shopee and Lazada up of firm scarp through paper or
wood with a rubber as well as take notice of the part of their lifestyle.
are responsible for silicone flat space online survey.
feedback of our customers’
advertising and selling to ensure that it
will secure the concerns.
our product because device steadily
they are the most and efficiently. Social Assistance

SENIOR HIGH SCHOOL | ABM |

 SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT

Entrepreneurship for ABM Students

known shopping o Speaker & Customer’s Loyalty • An online BEHAVIORAL SEGMENTATION

Microphone communication User Purchasing Behavior
application used by
Feature- perfect • Wherein we have our would be • Habitual- Mainly it is just
people. for listening to
customers who have implemented to help personal preference & does
music, watching
videos, and video the customers when not require much more
supported our company
calling. there are questions
and purchased our involvement with other
& troubleshoot in the
• Marketing and product. brands.
products so we would
Selling- Using
different social After-Sales Support Occasion or Timing
make sure to take note
media platforms
their feedback and address • A 5 days • Recurring-personal
such as: replacement would
Instagram, Twitter, their concerns to provide occasions- Customers can
be implemented if
Facebook & purchase products over a
the best possible service the product has
YouTube Ads.
for our customers. factory defects and a period based on their
• Transactions and 1-year warranty.
Distributions- personal life needs.
Lazada & Shopee.
6. KEY RESOURCES 7. DISTRIBUTION 8. COST STRUCTURE 9. REVENUE STREAMS (8. COST STRUCTURE)
Financial Resources CHANNEL Operating Expenses • Agreements & Deals PARTS COST
Microphone Php 150.00
• Equipment Financing E-commerce
Marketing & Advertising
with phone company
Silicone Php 20.00
• Inventory Financing Expenses owners for Rubber
• This is to provide Speaker with Php 250.00
• This cost for the marketing partnerships.
Intellectual Resources a more convenient charger
salaries, research, • Coupons Deal Microphone Php 95.00
• Brand Name- way for customers promotions, and advertising • Develop New TOTAL = PHP 515.00
Makefer.Co of our business and product
to view and Product Lines
occur.
Salaries Expenses

SENIOR HIGH SCHOOL | ABM |


• Partnerships with E-
commerce, producers,
resellers, and dealers
Physical Resources Delivery Couriers
• Raw Materials (wood,
• This is to provide
silicone rubber,
speaker with charger,
microphone)
• Office Resources
(Office Equipment’s)
• Logistics (Delivery
Vehicles, Storage
Facilities, Packaging
Supplies)
Human Resources
• Marketing Management
Staffs
• Sales Management Staffs
• Financial Management
Staffs
• Operating Management
Staffs
• Application Service
Providers
SENIOR HIGH SCHOOL | ABM |
SENIOR HIGH SCHOOL
ACCOUNTANCY, BUSINESS, & MANAGEMENT DEPARTMENT
Entrepreneurship for ABM Students
purchase our • This defines the salaries • Improved Customer
that the salaries that the
products. Service and Develop
staffs/employees of the
company earn in a a staff training
particular month.
program
Material Expenses
• These are the cost of the
a way to transport Marketing Cost: Php. 80.00
raw materials used to
and deliver our assemble the product. Service Cost: Php. 30.00
Transportation Expense Material Cost: Php. 515.00
products directly
• Such as shipping cost, fuel, Transportation Cost: Php
to the customers
telephone charges that 52.50
with proper care. employees will experience Production Cost: Php 150.00
and claim to satisfy
customers. Total Cost: Php 827.50
Production Expense Mark up: 20%
• These are equipment’s
needed in the office to PROJECTED AMOUNT OF
produce products & to keep
SALES: Php 14,895
the company working.
Utilities Expense (price of product * quantity
• Electricity, Water, Gas,
sold)
Internet Service, Waste Php 993 x 15
Disposal and Security
Systems.