English for

Effective Business
Speaking
Engaging
the audience
The ‘so-so’ presentation

https://bbcfreespeech.wordpress.com
Learning objectives

By the end of this video you

will be able to …
 Learning objectives

identify 5 methods to establish rapport with an audience

1. Focus on your audience

Talking head
 2. Conversational style

• Create togetherness: Use personal pronouns (e.g. us,

our, ours)
We all share similar goals and our goals will result in a
better environment for us all.
• Use question tags to urge agreement
We all know why Hong Kong is getting foggier each
year, don’t we?
• Use negative question forms to appeal to your audience
Haven’t we all had similar experiences at one time or
another?
• Use conversation fillers
Now you can see what a great energy saver fluorescent
light-bulbs can be.
 3. Use humor

Use of humor:
Shawn Achor: The happy secret
to better work
 4. Use stories for
emotional connection

Where will you be

presenting?

When and how long will

you be presenting?
 5. Use your voice
with variety

Vary your
• speed
• pitch
• volume

Remember to PAUSE
 Learning objectives:
Recap

identify 5 methods to establish rapport with an audience