Professional Documents
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“PropriumGenusKeychain”
FEASIBILITY STUDY
Cecilia M. Abucay
Kenneth Ricvelt I. Badles
Edwin R. Balentin
Irish Gween D. Cabañero
Stephanie C. Lonzaga
JC Ceasar A. Malbas
Glitter Kynt M. Pacaco
Mylene Beatriz L. Saga
May 2022
APPROVAL SHEET
This feasibility study entitled, “POP A LICIOUS: CHEESAVOUR POPCORN”
prepared and submitted by CECILIA M. ABUCAY, KENNETH RICVELT I. BADLES,
EDWIN R. BALENTIN, IRISH GWEEN D. CABAÑERO, STEPHANIE C.
LONZAGA, JC CEASAR A. MALBAS, GLITTER KYNT M. PACACO, and
MYLENE BEATRIZ L. SAGA in partial fulfillment of the requirements for the subject,
Business Enterprise Simulation of Academic Track, Accountancy, Business &
Management, has been examined and is hereby endorsed.
NORAIZA T. DEMALIN
Business Enterprise Simulation Teacher
PANEL OF EXAMINERS
Approved by:
_________________________________________________________________________
EMMALINDA B. RANALAN, MA
School Principal II
ACKNOWLEDGMENT
The completion of this study was made possible through people who are kind
enough to lend their time, support, supervision, encouragement, guidance and
assistance for this study.
To our beloved parents who never failed to support us financially and encourage
us morally. Their active participation and words of wisdom inspires us to do our best in
preparing this feasibility study.
To our panelist Dennis Lagura, Reylyn Rose Barlosca and Glicerio Mangaron Jr.
who gave their comments and recommendations to improve our study.
To our respondents who participated and lended their time and effort in
answering our survey questionnaires to gather and provide our needed data.
To our friends and classmates for all the encouragement, understanding and
helping us all the way. We appreciate all your prayers and motivational words.
Above all, we give our sincerest gratitude to our Almighty God who have given us
good health, power of mind, guidance, protection, blessings and necessary resources
that lead us for the completion of this study.
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DEDICATION
iv
TABLE OF CONTENTS
Page
Title Page i
Approval Sheet ii
Acknowledgment iii
Dedication iii
Table of Contents iv
Chapter
1 BUSINESS CONCEPT
Introduction
1
Business Objective 2
Business Name 2
Business Offering 3
Business Quality 3
Business Structure 3
Location 6
Internal Control 7
2 SITUATION ANALYIS
Key Drivers 10
Barriers 10
Target Market 10
Competition 11
SWOT Analysis 12
3 BUSINESS VIABILITY
Market Aspect 13
Demand Study 14
Table 1. Production Capacity 15
Table 2. Selling Price 15
Capitalization 16
Table 3. Materials 17
v
4 BUSINESS SCHEDULE
Financial Projection 18
Statement of Principal Performance 19
A. Yearly Financial Projection 20
REFERENCES 22
APPENDICES 23
A. Documentation 24
B. Survey Questionnaire 25
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Chapter 1
BUSINESS CONCEPT
Introduction
the world. This business can be started on a small scale with little capital although a
large scale popcorn production business will provide greater profits in the future.
Cheesavour Popcorn is a plain popcorn dusted with cheddar cheese. This easily
made product is produce with only two ingredients which is the corn seeds and
powdered cheddar cheese. Cheesavour Popcorn is a comfort snack made with real
standard corn and sprinkled with cheddar cheese cooked in a little amount of oil, waiting
seasonal tins, the ideally bright orange popped kernels are a perfect combination of
salty and tangy (Lower, 2020). And according to Rai (2021) the popcorn business in
digest, airy, and scrummy snack, many people prefer to have it while watching movies,
sitting in the restaurant, in the offices, as well as in fairs. It is high in fiber, low in sugar
and fat and has also attained prominence due to its nutrient-rich value. Vitamins and
minerals such as vitamin K, vitamin A, and calcium are present in air-popped popcorn.
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Popcorn is a food that anyone can eat. This snack is well-known for being
suitable for both children and adults, making it both convenient and profitable. In the
Philippines, Kettle Korn is amongst the most well-known pre-made popcorn products.
(Balingit, 2022), and it is available practically everywhere. With Filipinos being fun
loving people and people who love celebrations and events, a lot of ceremonies and
occasions take place regularly, and popcorns tend to be on the menu. If this business is
profitable venture.
the entrepreneurs believed that, for its mouth-watering flavoured taste and affordable
Business Objectives
2. To deliver quality sales service and products at fair and the lowest possible
prices.
3. To be the go-to popcorn store in the production and sales of flavoured Popcorn
firstly in our start-up location through products and services innovation and
excellent service.
Business Name
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Pop A Licious: Cheesavour Popcorn is the authorize name by the owners
came from the combined words cheese and savour. Pop A Licious is in short for pop,
Business Offerings
The owners of Pop A Licious will offer the customers a product that is safe,
clean and affordable. We will make sure to provide them a delicious product that is
made up of good quality ingredients that will surely capture the interest of our target
customers.
Business Quality
The entrepreneurs can guarantee that the products they produce are of high
quality. The entrepreneurs encourage their customers to write and share their thoughts,
ideas, and feedback. The clients’ feedback motivates them to improve the quality of
their products in order to ensure that their customers are pleased and that they have the
Business Structure
PropriumGenusKeychain
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Partnership
manage a business and share earnings and liabilities. All members of a general
partnership corporation share profits and liabilities. Limited liability partnerships are
General Manager
Is responsible for fixing prices and signing business deals for the business.
Assistant Manager
Makes sure that the business is in very good shape and conducive enough
for customers.
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Cook
Sales Lady
Purchaser
Cashier
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Location
Pop A Licious
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Internal Control
In Akeychains Bling, establish these rules and policies to ensure safety and a healthy
working environment for our employees, and to satisfy choose the best product of our
customers. Because employees or companies can terminate the employment
relationship at any time, even without cause, the following activities are violations of
Akeychain Bling: Keychain principles and safety requirements including termination as a
result of disciplinary action . At Akeychain Bling: Keychain and the guidelines are a set
of basic business rules and procedures that all employees must follow to establish
standards of conduct.
Business policies:
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10. Workplace safety regulations
11. Policies for using your own devices (BYOD)
12. Pay and benefit guidelines
13. Travel regulations
14. Fraternization of employees policy
15. Policies for inclement weather
16. Remote work regulations
Cash Control
1. Procedures for receiving, counting, depositing, and disbursing cash are included
in this category. Controls should be in place to stop errors and fraud, and these
procedures should be clearly defined and communicated to staff.
2. Businesses must control their cash inflows and outflows to have enough money
on hand to pay their debts, make payroll, and invest in expansion prospects. To
do this, make cash flow predictions and track actual cash flow to spot any
potential gaps.
4. Cash monitoring and reporting: Regular cash balance and transaction monitoring
and reporting is essential for finding errors, spotting possible issues, and making
wise cash management decisions.
5. Cash controls and audits: To prevent and identify fraudulent acts, cash controls,
such as segregation of duties and frequent audits, are crucial
Chapter 2
xiv
SITUATION ANALYSIS
Key Drivers
Akeychain bling: unlock your dreams has alphabet beads that make it different from the
usual keychain. They created this product because, there are only a few entrepreneurs
Barriers
After analyzing this business, the owners found out that finding the right
route, which isn't a bad thing. However, finding the right supplier can take a lot of time,
energy, and trial/error. If done properly, this process can save you months or even
have a sales/content team on board, finding creative ways to motivate them can be a
challenge. It's important that for the entrepreneurs to be able to offer great incentives
Target Market
face-to-face interaction. Every individual living in Purok Pag-asa, Urban Poor Kingking,
Pantukan, Davao de Oro is our priority, so everyone can enjoy our cheesy popcorn.
Competition
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The planned location or space is already crowded and competition is high
when it comes to the popcorn business, so it's important that the owners spend a good
amount of time analyzing the market and understanding where the demand lies.
SWOT Analysis
planning. SWOT analysis assesses internal and external factors, as well as current and
future potential.
Strengths Weaknesses
Opportunities Threats
Chapter 3
xvi
Business Viability
Marketing Aspect
The buyers of Akeychains Bling: are the students of Pantukan National High School,
Demand Study
8%
RESPONDENTS ANSWER:
YES - 184
NO - 16
92%
Yes No
The results above showed the
cheese. 184 answered yes while only 16 answered no. This clearly implies that our
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25% RESPONDENTS ANSWER:
YES - 150
NO - 50
75%
Yes No
The results above showed the majority of the respondents would like to eat
cheesavour popcorn. 150 of them answered yes and only 50 persons who answered
no, which clearly implies that our product is highly feasible to our target market.
3. How much you are willing to pay for the cheesavour popcorn?
Php 10.00 - 46
77%
The result above showed that 154 out of 200 respondents are willing to pay Php
5.00 for the said product while 46 of them answered that they are willing to pay Php
10.00.
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4. How often do you eat popcorn?
RESPONDENTS ANSWER:
12%
23%
Everyday EVERYDAY - 46
Occasionally
28% Often OCCASIONALLY - 74
Very Often
38% OFTEN - 56
VERY OFTEN - 24
The result showed that 46 of the respondents eats cheesavour popcorn every
day, 74 eats cheesavour popcorn occasionally, 56 eats cheesavour popcorn often, and
24 of them answered that they eat cheesavour popcorn very often. This clearly implies
that the product we’ve chosen is highly feasible in our target market.
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Table 1. Production Capacity
The entrepreneur’s production Capacity per day (twice a week) is 60 pieces and
the average of number of products produced per month is 480 pieces since
entrepreneurs produces such product such twice a week. Therefore, the total number of
The entrepreneur’s selling Price of the product is only Php 5.00 derived by using
Solution:
Formula: SP=C+M
Ricvelt
The entrepreneurs decided to equally divide the capital needed for the production
of the business. Hence, profit sharing will also be divided. The form of the business is
partnership.
xxi
Table 3. Materials and equipment needed in the business
Name Quantity
Cooking Pot 1
Ladle 1
Tong 1
Tupperware 2
Gloves 2
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Chapter 4
BUSINESS SCHEDULE
Pag-asa Urban Poor, Pag-asa Urban Poor, Pag-asa Urban Poor, Pag-asa Urban Poor,
Pag-asa Urban Poor, Pag-asa Urban Poor, Pag-asa Urban Poor, Pag-asa Urban Poor,
The entrepreneur decided to sell the product during snack time at Purok Pag-
asa, Urban Poor, Kingking, Pantukan, Davao de Oro. The chart above shows the
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Final Projection
Merchandise Inventory
Beginning Php 0.00
xxiv
Statement of Financial Performances
Sales Discounts
0.00 0.00
The entrepreneurs are able to gain Php 300.00 during their first day of selling the
number of products they have produced which is 60 pieces is all sold out. The total
sales or the net sales is derived by the number of pieces produced multiplied by the
Projection
sales Php 28,800 Php 28,800 Php 28,800 Php 28,800 Php 28,800
the price per prices and the projected number of products produced per year.
xxv
Chapter 5
CONCLUSION
Based on the overall results and content of this study, specifically from the
result of the survey conducted by the entrepreneurs to the target market, they
irrevocably conclude that their product, cheesavour popcorn is highly feasible in the
target market. With projected daily and annual sales, which can be earned in time, the
profitable.
RECOMMENDATION
an alternate set with respect to techniques and strategies to rapidly sell the product.
Besides, it is equivocally proposed that the business visionaries focus on a lot greater
populace.
xxvi
References
Rai, M. (2021). Popcorn Business In India: A Business Of Tasty Treat. Retrieved from
https://aatmnirbharsena.org/blog/popcorn-business-in-india/
Balingit, K. (2022). 10 Best Popcorns in the Philippines 2022 | Jolly Time, Act II, Chef
Lower, C. (2020). Season Popcorn With Macaroni and Cheese Powder. Retrieved from
https://lifehacker.com/season-popcorn-with-macaroni-and-cheese-powder-1840834817
xxvii
APPENDICES
xxviii
Appendix A
Documentation
xxix
Appendix B
Survey Questionnaire
SURVEY QUESTIONNAIRE
PANTUKAN NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
ACCOUNTANCY, BUSINESS AND MANAGEMENT
FEASIBILITY STUDY
Q3. How much you are willing to pay for the cheesavour popcorn?
Php 5.00 Php 10.00
---------------------------------------------------------------------------------------------------
Q4. How often do you eat popcorn?
EVERYDAY OCCASIONALLY OFTEN VERY OFTEN
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CURRICULUM
VITAE
CECILIA M. ABUCAY
xxxi
Ayan, Kingking, Pantukan, Davao de Oro
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
xxxii
Urban Poor, Kingking, Pantukan, Davao de Oro
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
EDWIN R. BALENTIN
xxxiii
Urban Poor, Kingking, Pantukan, Davao de Oro
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
xxxiv
Homelot, Kingking, Pantukan, Davao de Oro
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
STEPHANIE C. LONZAGA
xxxv
Sta. Teresa, Magnaga, Pantukan Davao de oro
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
JC CEASAR A. MALBAS
Sunshine Subdivision, Kingking, Pantukan, Davao de Oro
xxxvi
E-mail Address: cezarianmalbas@gmail.com
Contact Number: 09204945910
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
xxxvii
E-mail Address: glitterpacaco74@gmail.com
Contact Number: 09168804095
Personal Information:
Educational attainment:
2021-2022
2019-2020
2015-2016
Personal Information:
Religion : Catholic
Educational attainment:
2021-2022
2019-2020
2015-2016
xxxix
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